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Marketing Manager

Capitec Bank Ltd
Full-time
On-site
Stellenbosch, Western Cape, South Africa
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager

πŸ”Ή Company: Capitec Bank Ltd

πŸ”Ή Location: Stellenbosch, Western Cape, South Africa

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Banking

πŸ”Ή Date Posted: 2025-05-23

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving integrated marketing plans and programs
  • Assessing business challenges and proposing marketing solutions
  • Meeting business objectives through innovative marketing strategies
  • Managing and mentoring a team

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to work collaboratively with various stakeholders.

πŸ“‹ Key Responsibilities

βœ… Develop and execute integrated marketing strategies to meet business objectives

βœ… Assess business challenges and propose effective marketing solutions

βœ… Manage and mentor a team of marketing professionals

βœ… Collaborate with business stakeholders and business unit executives

βœ… Monitor and analyze marketing performance metrics

ASSUMPTION: The role may involve occasional travel to attend industry events or client meetings.

🎯 Required Qualifications

Education: Bachelor's degree in marketing or business management (preferably with a postgraduate degree or diploma)

Experience: 10+ years of marketing experience in a large, complex, and client-focused organization, with 5+ years in middle to senior management and at least 5 years of team management experience

Required Skills:

  • Data analysis, client profiling, and segmentation
  • Digital marketing and e-commerce
  • Strategic marketing management
  • Campaign management
  • People management principles and practices
  • Stakeholder management principles and practices

Preferred Skills:

  • Qualifications in performance marketing
  • Knowledge of Capitec's environment and products

ASSUMPTION: Strong communication, problem-solving, decision-making, and management skills are essential for this role.

πŸ’° Compensation & Benefits

Salary Range: ZAR 600,000 - 800,000 per annum (based on industry standards for a Marketing Manager with 10+ years of experience)

Benefits:

  • Competitive benefits package
  • Employee wellness programs
  • Opportunities for professional growth and development

Working Hours: Monday to Friday, 8:00 AM to 5:00 PM (with a 1-hour lunch break)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Banking

Company Size: 10,001+ employees (Large enterprise)

Founded: 2001

Company Description:

  • Capitec Bank is a leading digital bank in South Africa
  • Voted the Coolest Bank by the youth in the 2024 Sunday Times GenNext Awards
  • Offers simple, affordable banking solutions with over 880 branches and a team of over 16,900

Company Specialties:

  • One solution to your money management

Company Website: http://www.capitecbank.co.za

ASSUMPTION: Capitec Bank is known for its innovative approach to banking, focusing on affordability and accessibility.

πŸ“Š Role Analysis

Career Level: Senior Management

Reporting Structure: Reports directly to the Head of Marketing or a relevant Business Unit Executive

Work Arrangement: On-site, full-time

Growth Opportunities:

  • Potential to move into a Head of Marketing or Chief Marketing Officer role
  • Opportunities to lead marketing campaigns for new products or services
  • Chance to mentor and develop junior marketing team members

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a significant impact on the company's marketing strategy.

🌍 Location & Work Environment

Office Type: Modern, open-plan office with collaborative workspaces

Office Location(s): 5 Neutron Road, Stellenbosch, Western Cape 7600, South Africa

Geographic Context:

  • Stellenbosch is a university town known for its wine industry and historic architecture
  • The Western Cape is a coastal province with a Mediterranean climate and diverse landscapes
  • South Africa is a multi-cultural country with 11 official languages and a rich history

Work Schedule: Monday to Friday, 8:00 AM to 5:00 PM (with a 1-hour lunch break)

ASSUMPTION: The work environment is dynamic and fast-paced, with a strong focus on collaboration and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video interview with the HR department
  • In-person or video interview with the hiring manager and/or team members
  • Final interview with the Head of Marketing or relevant Business Unit Executive

Key Assessment Areas:

  • Marketing strategy and planning
  • Data analysis and interpretation
  • Team management and leadership
  • Stakeholder communication and collaboration

Application Tips:

  • Tailor your resume to highlight relevant marketing experience and achievements
  • Prepare examples of successful marketing campaigns you've led or contributed to
  • Research Capitec Bank's marketing strategies and be prepared to discuss how you can contribute to their success

ATS Keywords: Marketing strategy, marketing planning, data analysis, team management, stakeholder communication, campaign management, digital marketing, e-commerce

ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's hiring timeline.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Marketing automation and analytics tools (e.g., Google Analytics, Marketo, Salesforce)
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put the client first
  • Act with energy
  • Take ownership

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Results-driven and focused on continuous improvement

Self-Assessment Questions:

  • Do you have a proven track record of driving successful marketing campaigns?
  • Are you comfortable working in a fast-paced, collaborative environment?
  • Do you thrive on taking ownership and driving results?

ASSUMPTION: Capitec Bank values a strong work ethic, collaboration, and a client-centric mindset.

⚠️ Potential Challenges

  • Managing a team with diverse skills and experience levels
  • Balancing multiple marketing projects and deadlines
  • Adapting to a fast-paced and dynamic work environment
  • Working with stakeholders with varying levels of marketing knowledge and expertise

ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a results-driven approach.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position requires a minimum of 10 years of marketing experience and 5 years of management experience
  • Capitec Bank is a large enterprise with a complex and diverse client base, requiring a strategic and innovative approach to marketing
  • This role offers significant growth potential, with opportunities to lead marketing campaigns and mentor junior team members

ASSUMPTION: This role is well-suited to experienced marketing professionals seeking to make a significant impact in a large enterprise environment.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to launch a new product or service
  • Conducting market research and analysis to inform marketing strategy and planning
  • Managing a team to deliver a comprehensive marketing plan for a major business unit or product line

ASSUMPTION: These projects demonstrate the strategic and collaborative nature of the role, as well as the opportunity to drive significant business impact.

❓ Key Questions to Ask During Interview

  • What are the key marketing priorities for the first 90 days in this role?
  • How does this role collaborate with other marketing team members and business stakeholders?
  • What opportunities are there for professional growth and development in this role?
  • How does Capitec Bank measure the success of its marketing campaigns and initiatives?
  • What is the company's approach to work-life balance and employee wellness?

ASSUMPTION: These questions demonstrate a proactive and engaged approach to the role and the company's culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing experience and achievements
  • Prepare a cover letter outlining your interest in the role and how your skills and experience make you a strong fit
  • Prepare examples of successful marketing campaigns you've led or contributed to
  • Follow up with the HR department two weeks after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.