🔹 Job Title: Marketing Manager
🔹 Company: Customized Energy Solutions
🔹 Location: Philadelphia, Pennsylvania, United States
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing
🔹 Date Posted: April 24, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of strategic thinking, cross-functional collaboration, and international team management. The ideal candidate will have experience working with international teams, particularly in India, and be comfortable managing multiple projects simultaneously.
✅ Developing and implementing comprehensive marketing strategies to support business objectives
✅ Aligning marketing efforts between the U.S. and India offices to ensure consistency in branding, messaging, and outreach
✅ Leading and optimizing digital marketing initiatives, including website management, SEO, paid campaigns, and email marketing
✅ Conducting market research to identify trends, opportunities, and competitive positioning
✅ Analyzing campaign performance and adjusting strategies to improve ROI
✅ Maintaining a strong and consistent brand identity across all marketing channels
✅ Overseeing the development of marketing materials, including brochures, presentations, white papers, and case studies
✅ Collaborating with internal and external stakeholders to create engaging content for social media, blogs, and industry publications
✅ Developing and executing social media strategies to enhance brand visibility and audience engagement
✅ Managing digital marketing campaigns, including PPC, display ads, and email marketing
✅ Planning and executing industry events, trade shows, webinars, and customer engagement initiatives
✅ Coordinating event sponsorships, partnerships, and speaking opportunities
✅ Developing targeted marketing campaigns to promote events and drive lead generation
✅ Managing the marketing budget, ensuring cost-effective strategies that maximize impact
✅ Tracking, analyzing, and reporting on marketing KPIs, providing insights and recommendations for continuous improvement
✅ Optimizing spending based on performance data and business priorities
ASSUMPTION: This role requires a strong understanding of the energy industry and its regulations, as well as the ability to create engaging content that resonates with target audiences.
Education: Bachelor’s degree in marketing, Communications, Business, or a related field
Experience: 5+ years of marketing experience, preferably in the energy industry or a related sector.
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in the energy industry or a related sector, as well as those with experience working with international teams, are strongly encouraged to apply.
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Marketing Manager with 5-10 years of experience in the Philadelphia area)
Benefits:
Working Hours: Full-time, typically 40 hours per week, with flexibility to accommodate occasional meetings or deadlines across different time zones
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager with 5-10 years of experience in the Philadelphia area. Actual compensation may vary based on factors such as experience, skills, and performance.
Industry: Customized Energy Solutions operates in the competitive energy market, providing innovative solutions in renewable energy, energy trading, energy consulting, and more. The energy industry is dynamic and ever-changing, requiring adaptability and a strong understanding of market trends.
Company Size: Customized Energy Solutions is a mid-sized company with 201-500 employees, providing an opportunity for significant professional growth and the ability to make a substantial impact on the organization.
Founded: 1998, Customized Energy Solutions was established to assist clients in managing changes in the wholesale and retail electric markets. The company has since grown to become a leader in the energy industry, providing a wide range of services to clients worldwide.
Company Description:
Company Specialties:
Company Website: http://www.ces-ltd.com
ASSUMPTION: Customized Energy Solutions is a well-established company with a strong reputation in the energy industry. The company's commitment to promoting economic development and empowering its clients makes it an attractive place to work for individuals looking to make a positive impact.
Career Level: This role is at the management level, requiring a high degree of strategic thinking, cross-functional collaboration, and international team management.
Reporting Structure: The Marketing Manager will report directly to the Vice President of Marketing and work closely with various departments, including Sales, Product Development, and Executive Leadership.
Work Arrangement: This is an on-site position, with occasional flexibility to accommodate meetings or deadlines across different time zones.
Growth Opportunities:
ASSUMPTION: The Marketing Manager role offers a unique opportunity to grow both personally and professionally, working in a dynamic industry and collaborating with international teams.
Office Type: Customized Energy Solutions has a main office in Philadelphia, with satellite offices in various U.S. states, Canada, Japan, India, and Vietnam.
Office Location(s): 1528 Walnut St, 22nd Fl, Philadelphia, PA 19102, US
Geographic Context:
Work Schedule: Full-time, typically 40 hours per week, with flexibility to accommodate occasional meetings or deadlines across different time zones
ASSUMPTION: Philadelphia offers a vibrant and dynamic work environment, with ample opportunities for professional growth and development. The city's diverse cultural scene and historical significance make it an attractive place to live and work.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Strategy, Digital Marketing, SEO, Social Media, Analytics, Brand Management, Event Management, Team Leadership, Cross-functional Collaboration, International Team Management, Energy Industry, Marketing Campaigns
ASSUMPTION: Customized Energy Solutions uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and application materials can help ensure that your application is seen by the hiring team.
ASSUMPTION: The Marketing Manager will be expected to have proficiency in various marketing tools and technologies, as well as strong project management skills.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Customized Energy Solutions values candidates who share its commitment to promoting economic development and empowering clients in the energy industry. The company seeks individuals who are adaptable, data-driven, and results-oriented, with a strong work ethic and a commitment to continuous improvement.
ASSUMPTION: The Marketing Manager role presents unique challenges and opportunities for growth and development. Candidates should be prepared to face these challenges head-on and leverage them to drive success for the company and their own career growth.
ASSUMPTION: The Marketing Manager role at Customized Energy Solutions is unique in its focus on the energy industry and its international team management requirements. Candidates should be prepared to leverage their experience and skills to drive success in this dynamic and ever-changing industry.
ASSUMPTION: The Marketing Manager role at Customized Energy Solutions presents a unique opportunity to work on high-impact projects that drive business growth and innovation in the energy industry.
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to driving success for the company.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.