Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Droxi AI

🔹 Location: Israel (Remote)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 6, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Strategic and hands-on marketing leadership, supporting the Head of Marketing
• Overseeing demand generation, email marketing, and marketing funnel optimization
• Managing campaigns across LinkedIn, Google, forums, and email marketing
• Collaborating with cross-functional teams to drive growth and improve patient care
• Analyzing data and extracting insights to inform marketing strategies

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving measurable impact through data-driven marketing efforts.

📋 Key Responsibilities

✅ Lead and execute marketing strategies, working closely with the Head of Marketing

✅ Oversee demand generation efforts across various channels, including paid and organic advertising, social media, and online lead gen programs

✅ Manage email marketing campaigns and optimize marketing funnel performance

✅ Maintain and optimize the company website using Wix, ensuring it aligns with marketing goals and best practices

✅ Monitor and analyze marketing performance using HubSpot and other relevant tools, and report on key metrics

✅ Collaborate with the sales team to support field marketing efforts and ensure marketing and sales alignment

ASSUMPTION: This role requires a strong understanding of the U.S. healthcare system and prior experience in healthtech to effectively drive marketing efforts in this context.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3-5 years of experience in marketing, with at least 3 years in a fast-paced startup environment

Required Skills:

• Proven experience in demand generation and social media marketing
• Hands-on experience with HubSpot or a similar CRM platform
• Strong understanding of lead funnel management and optimization
• Familiarity with Wix and basic visual content creation using tools like Canva
• Data-driven mindset with proficiency in data analysis and A/B testing
• Native English speaker with excellent communication skills

Preferred Skills:

• Experience with SEO and content marketing
• Familiarity with healthcare-specific marketing strategies
• Knowledge of additional languages, particularly Spanish or Hebrew

ASSUMPTION: Given the company's focus on the U.S. healthcare market, proficiency in English is crucial for this role. Familiarity with additional languages can be an asset but is not required.

💰 Compensation & Benefits

Salary Range: The average salary for a Marketing Manager in Israel with 3-5 years of experience is around ₪120,000 - ₪180,000 per year (approximately $35,000 - $52,000 USD). However, salaries can vary depending on the specific company and individual qualifications.

Benefits:

• Flexible hybrid work arrangement (3 office days per week)
• Access to a supportive, close-knit team with a focus on work-life balance
• Opportunity to make a positive impact in the healthcare industry

Working Hours: Full-time position with standard business hours, Monday to Friday

ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's specific qualifications and the company's internal compensation structure.

📌 Applicant Insights

🔍 Company Context

Industry: Droxi AI operates in the healthtech industry, focusing on improving the medical world by solving EHR inbox overload through AI-powered solutions.

Company Size: Droxi AI is a small but mighty team, with 51-200 employees, providing a dynamic and collaborative work environment.

Founded: Droxi AI was founded in 2022, with a mission to make a positive impact in the world of healthcare by reducing administrative loads for healthcare providers.

Company Description:

• At Droxi, we're improving the medical world by solving one of healthcare’s biggest headaches—EHR inbox overload.
• Our AI-powered solution is like the ultimate assistant, taking care of the tedious stuff so healthcare providers can get back to what they love: practicing medicine.
• We're a small but mighty team, and every day we’re working on something that truly makes a difference.

Company Specialties:

• Healthtech
• Software
• AI
• Healthcare
• Physician Burnout
• EHR Inbox
• User Interface
• Clinics
• EHR Integrations

Company Website: droxi.ai

ASSUMPTION: Droxi AI's focus on improving healthcare providers' work lives through AI-driven solutions makes it an attractive opportunity for candidates passionate about healthcare and technology.

📊 Role Analysis

Career Level: This role is a mid-level marketing position, offering the opportunity to lead marketing efforts and collaborate with cross-functional teams.

Reporting Structure: The Marketing Manager will report directly to the Head of Marketing and work closely with other departments, including sales and product.

Work Arrangement: This is a hybrid role, with a preference for working from the office three days a week to foster team collaboration and connection.

Growth Opportunities:

• As Droxi AI continues to grow, there may be opportunities for the Marketing Manager to take on additional responsibilities or move into a leadership role.
• Working closely with the Head of Marketing and other departments can provide valuable learning experiences and exposure to various aspects of the business.
• Droxi AI's focus on innovation and continuous improvement creates an environment where employees can grow and develop their skills.

ASSUMPTION: Given the company's size and growth trajectory, there may be opportunities for career advancement as the organization expands.

🌍 Location & Work Environment

Office Type: Droxi AI's office is conveniently located in Ramat Gan, Israel, with easy access to public transportation.

Office Location(s): 241 W Federal St, Youngstown, Ohio 44503, US and 629 N High St, Columbus, Ohio 43215, US

Geographic Context:

• Ramat Gan is a central business district in Israel, offering easy access to amenities and public transportation.
• The office is located near Savidor train station, making it easily accessible by public transit.
• Israel has a vibrant tech industry, providing ample opportunities for professional growth and networking.

Work Schedule: The Marketing Manager will generally work from the office three days a week, with the remaining days being flexible for remote work.

ASSUMPTION: The hybrid work arrangement offers a balance between collaboration and flexibility, allowing employees to maintain a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess cultural fit and basic qualifications
• In-depth interview with the Head of Marketing to discuss marketing strategies and goals
• Case study or project presentation to demonstrate problem-solving skills and creativity
• Final interview with the CEO or another senior team member to discuss company culture and long-term fit

Key Assessment Areas:

• Marketing strategy and planning
• Data analysis and interpretation
• Cultural fit and alignment with company values
• Problem-solving and creativity

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience, particularly in demand generation and social media marketing.
• Include specific examples of marketing campaigns you've managed and their outcomes.
• Demonstrate your understanding of the U.S. healthcare system and how your skills can drive marketing efforts in this context.

ATS Keywords: Demand Generation, Email Marketing, HubSpot, Lead Funnel Management, Social Media, SEO, Data Analysis, A/B Testing, Wix, Visual Content Creation, Healthcare System Understanding

ASSUMPTION: Droxi AI's hiring process is designed to assess both technical skills and cultural fit, with a focus on finding the right candidate to support the company's growth and mission.

🛠️ Tools & Technologies

• HubSpot (CRM and marketing automation)
• Wix (website management)
• Canva (visual content creation)
• LinkedIn, Google, and other advertising platforms
• Email marketing tools (e.g., Mailchimp, Constant Contact)
• SEO tools (e.g., SEMrush, Ahrefs)
• Data analysis and A/B testing tools (e.g., Google Analytics, Optimizely)

ASSUMPTION: The Marketing Manager should be comfortable using a variety of marketing tools and platforms, with a willingness to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Patient-centric: We put patients first in everything we do
• Innovative: We embrace change and continuously improve
• Collaborative: We work together to achieve our goals
• Data-driven: We make decisions based on data and evidence
• Passionate: We are committed to making a positive impact in healthcare

Work Style:

• Dynamic and fast-paced: Droxi AI operates in a fast-paced startup environment, requiring employees to be adaptable and proactive
• Collaborative: The Marketing Manager will work closely with cross-functional teams, requiring strong communication and teamwork skills
• Data-driven: Droxi AI places a strong emphasis on data analysis and interpretation, requiring employees to be comfortable working with data and making data-driven decisions

Self-Assessment Questions:

• Do you share Droxi AI's passion for improving the healthcare industry through innovative solutions?
• Are you comfortable working in a fast-paced, dynamic startup environment?
• Do you have strong communication and teamwork skills, with the ability to collaborate effectively with cross-functional teams?
• Are you comfortable working with data and making data-driven decisions?

ASSUMPTION: Droxi AI's company culture is driven by its mission to improve healthcare providers' work lives through AI-driven solutions, requiring employees to be passionate, innovative, and collaborative.

⚠️ Potential Challenges

• Balancing strategic and hands-on marketing responsibilities
• Working with a small but mighty team, requiring employees to wear multiple hats and adapt to changing priorities
• Navigating the U.S. healthcare system and understanding its complexities to drive effective marketing efforts
• Managing a hybrid work arrangement, requiring strong communication and time management skills

ASSUMPTION: The Marketing Manager should be comfortable working in a fast-paced, dynamic environment and be able to adapt to changing priorities and responsibilities.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong understanding of the U.S. healthcare system and prior experience in healthtech
• Droxi AI's focus on AI-driven solutions sets it apart from other healthtech companies, offering a unique opportunity to work at the intersection of healthcare and technology
• As a small but mighty team, Droxi AI offers a dynamic and collaborative work environment, with opportunities for growth and development

ASSUMPTION: This role offers a unique opportunity to work in a fast-growing healthtech company, with a focus on driving marketing efforts that improve healthcare providers' work lives through AI-driven solutions.

📝 Sample Projects

• Developing and executing a targeted social media campaign to raise awareness of Droxi AI's AI-powered EHR inbox solution among healthcare providers
• Analyzing marketing funnel performance and optimizing campaigns to improve conversion rates and reduce customer acquisition costs
• Collaborating with the sales team to develop and implement a lead generation strategy that aligns with marketing efforts and supports sales goals

ASSUMPTION: These sample projects demonstrate the Marketing Manager's responsibilities and the types of initiatives they may be involved in to drive marketing success at Droxi AI.

❓ Key Questions to Ask During Interview

• How does Droxi AI plan to expand its reach in the U.S. healthcare market, and how can this role contribute to that growth?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does Droxi AI support the professional development and growth of its employees?
• What is the company's long-term vision for its AI-powered EHR inbox solution, and how can this role contribute to that vision?
• How does Droxi AI foster a collaborative and innovative work environment, and what steps are taken to ensure that employees feel valued and engaged?

ASSUMPTION: These interview questions are designed to assess the company's long-term vision, growth opportunities, and commitment to employee development and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing experience, particularly in demand generation and social media marketing
• Prepare a case study or project presentation to demonstrate your problem-solving skills and creativity
• Follow up with Droxi AI one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.