📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: QANDA
🔹 Location: Seoul, South Korea
🔹 Job Type: Permanent
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing advertising strategies on major platforms like Meta, Google, and Naver
- Conducting A/B tests and analyzing data to improve ad performance
- Planning and executing seasonal marketing promotions
- Collaborating with creators to produce content that promotes QANDA services
- Planning and executing brand marketing campaigns to increase brand awareness and engagement
ASSUMPTION: This role requires a strong background in performance marketing and data analysis to succeed.
📋 Key Responsibilities
✅ Establish and optimize advertising strategies on major platforms
✅ Conduct A/B tests and analyze data to improve ad performance
✅ Plan and execute seasonal marketing promotions
✅ Collaborate with creators to produce content that promotes QANDA services
✅ Plan and execute brand marketing campaigns to increase brand awareness and engagement
ASSUMPTION: Success in this role requires a balance of creative thinking and analytical skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of in-house marketing experience in mobile apps or web services
Required Skills:
- Proven experience in performance marketing
- Strong data analysis skills
- Experience in planning and executing promotions
- Background in brand marketing
- Ability to collaborate with creators and other stakeholders
Preferred Skills:
- Fluency in Korean and English
- Experience with AI or machine learning technologies
- Knowledge of the Korean education market
ASSUMPTION: While not explicitly stated, fluency in Korean is likely required for this role due to the location and target market.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Manager with 5-10 years of experience in South Korea, the estimated salary range is ₩60,000,000 - ₩80,000,000 per year.
Benefits:
- Health insurance
- Pension plan
- Commuting allowance
Working Hours: Full-time (40 hours/week), with flexible hours based on project needs
ASSUMPTION: The salary range is an estimate based on market data and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: QANDA operates in the competitive IT Services and IT Consulting industry, focusing on AI-powered learning platforms.
Company Size: QANDA is a mid-sized company with 201-500 employees, providing a dynamic and collaborative work environment.
Founded: QANDA was founded in 2015 and has since grown to become Asia’s largest AI-powered learning platform, QANDA.
Company Description:
- QANDA uses advanced optical character recognition (OCR) technology to recognize text and mathematical equations from photos
- The app offers in-depth solutions and personalized learning content to students
- QANDA has amassed over 90 million registered users across more than 50 nations
Company Specialties:
- AI and machine learning technologies
- Education and learning platforms
- Mobile app development (Android and iOS)
- Web development
- Performance marketing
Company Website: https://mathpresso.com/ko
ASSUMPTION: QANDA's focus on AI and education technology makes it an innovative and exciting place to work for marketing professionals.
📊 Role Analysis
Career Level: This role is suitable for experienced marketing professionals looking to take on a management role or advance their career in performance marketing.
Reporting Structure: The Marketing Manager will report directly to the Head of Marketing and work closely with the marketing team, as well as other departments such as product and content.
Work Arrangement: This is an on-site position based in Seoul, with flexible hours based on project needs.
Growth Opportunities:
- Potential to grow within the marketing department or explore other areas of the business
- Opportunity to work on cutting-edge AI technology and learn from experienced team members
- Chance to make a significant impact on the company's marketing strategy and growth
ASSUMPTION: QANDA's rapid growth and focus on innovation provide ample opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: QANDA's headquarters is located in a modern office tower in the Gangnam-gu district of Seoul, providing a professional and collaborative work environment.
Office Location(s): 6th Floor, AP Tower, 218, Teheran-ro, Gangnam-gu, Seoul, South Korea
Geographic Context:
- Seoul is a bustling metropolis with a vibrant culture and numerous entertainment and dining options
- The Gangnam-gu district is a major business hub with easy access to public transportation
- QANDA's office is located near several shopping and dining destinations
Work Schedule: Full-time (40 hours/week), with flexible hours based on project needs
ASSUMPTION: QANDA's location in Seoul provides employees with access to a wide range of cultural, entertainment, and dining options, as well as a dynamic and innovative work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interviews with the marketing team and other stakeholders
- Final decision and offer
Key Assessment Areas:
- Marketing strategy and planning
- Data analysis and interpretation
- Creativity and innovation
- Communication and collaboration skills
- Alignment with QANDA's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've worked on and the results you achieved
- Research QANDA's products and services to demonstrate your understanding of the company and its mission
ATS Keywords: Performance Marketing, Data Analysis, Promotion Planning, Brand Marketing, Creative Collaboration, Advertising Strategy, A/B Testing, Content Production
ASSUMPTION: QANDA's interview process is designed to assess candidates' marketing skills and cultural fit, with a focus on creativity, innovation, and data-driven decision-making.
🛠️ Tools & Technologies
- Major advertising platforms: Meta, Google, Naver
- Data analysis tools: Google Analytics, Excel, or other data analysis software
- Project management tools: Asana, Trello, or other project management software
- Content creation tools: Canva, Adobe Creative Suite, or other design software
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.
👔 Cultural Fit Considerations
Company Values:
- Innovation: QANDA values creativity and continuous learning
- Collaboration: QANDA fosters a collaborative work environment where team members support each other's growth
- Customer-centric: QANDA prioritizes the needs and preferences of its users in all decision-making processes
Work Style:
- Dynamic and fast-paced: QANDA operates in a rapidly changing environment, requiring employees to be adaptable and responsive
- Data-driven: QANDA uses data to inform decision-making and measure success
- Creative and innovative: QANDA values employees who think outside the box and challenge the status quo
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable using data to inform decision-making and measure success?
- Do you have a creative and innovative mindset, and are you comfortable challenging the status quo?
ASSUMPTION: QANDA's company culture values innovation, collaboration, and customer-centricity, and employees who thrive in dynamic and data-driven environments are likely to be a good fit.
⚠️ Potential Challenges
- Competitive market for AI-powered learning platforms
- Rapidly changing technology and consumer behavior
- Balancing creative and analytical responsibilities
- Working in a fast-paced and dynamic environment
ASSUMPTION: QANDA's competitive market and rapid growth present both challenges and opportunities for marketing professionals.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong background in performance marketing and data analysis
- QANDA's focus on AI and education technology sets it apart from other companies in the IT Services and IT Consulting industry
- This role offers the opportunity to work on cutting-edge technology and make a significant impact on the company's growth
ASSUMPTION: While this role shares some similarities with other marketing management positions, QANDA's unique focus on AI and education technology makes it a distinct opportunity.
📝 Sample Projects
- Developing and optimizing advertising strategies for QANDA's major platforms
- Conducting A/B tests to improve ad performance and user engagement
- Planning and executing seasonal marketing promotions to drive user acquisition and retention
- Collaborating with creators to produce content that promotes QANDA services and increases brand awareness
ASSUMPTION: The specific projects and responsibilities of this role may vary depending on the company's priorities and the candidate's skills and experience.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department in the next 6-12 months?
- How does QANDA use data to inform decision-making and measure success?
- What opportunities are there for professional development and growth within the marketing department?
- How does QANDA collaborate with other departments, such as product and content, to achieve its marketing goals?
- What is the company's long-term vision for its AI-powered learning platform, and how does this role contribute to that vision?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to QANDA's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've worked on and the results you achieved
- Research QANDA's products and services to demonstrate your understanding of the company and its mission
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
