📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: CPM (via Jobs for Humanity)
🔹 Location: Thame, United Kingdom, OX9 (Hybrid)
🔹 Job Type: Full-time, 12-month fixed-term contract
🔹 Category: Marketing
🔹 Date Posted: 2025-04-19
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (flexible)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to drive user acquisition and engagement on the *shopt app
- Collaborating with cross-functional teams to ensure brand consistency and articulate the *shopt proposition
- Conducting user research to inform product development and engagement plans
- Managing marketing budgets and tracking costs and returns by campaign
- Assisting with event organization and management, and creating collateral for retail media growth
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a fast-paced, collaborative environment.
📋 Key Responsibilities
✅ Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
✅ Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
✅ Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
✅ Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
✅ Manage annual marketing budgets, tracking costs and returns by campaign
✅ Assist with the organization and management of events and external shows
✅ Create collateral to support the growth of retail media
ASSUMPTION: The successful candidate will have a proven track record in marketing, with a strong focus on data-driven decision making and a creative approach to problem-solving.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in marketing, with a focus on user acquisition and engagement
Required Skills:
- Excellent communication and interpersonal skills
- Strong budgeting and forecasting skills
- Proactive, adaptable, and a can-do attitude
- Team-oriented, collaborating effectively with cross-functional teams
- Excellent data analysis skills
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the retail industry
ASSUMPTION: Candidates with experience in app marketing or user acquisition will be particularly well-suited to this role.
💰 Compensation & Benefits
Salary Range: Up to £47,500 basic salary DOE (pro-rata)
Benefits:
- Annual bonus of 10% (STCP)
- Comprehensive private healthcare (covering pre-existing medical conditions, with the option to add family and spouse at a subsidised cost)
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Flexible work-life balance (ability to buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives (dedicated days for giving back to the community through charitable activities)
- Life assurance (4X)
Working Hours: Full-time (37.5 hours per week)
ASSUMPTION: The salary range provided is based on industry standards for a Marketing Manager role with 2-5 years of experience in the United Kingdom.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations (specifically, job placement and diversity, equity, and inclusion services)
Company Size: Small (11-50 employees)
Founded: 2020
Company Description:
- Jobs for Humanity is a global non-profit organization that connects historically underrepresented talent to welcoming employers
- The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity offers volunteer opportunities and partners with employers to achieve their diversity, equity, and inclusion goals
Company Specialties:
- Job hunting and coaching
- Diversity, equity, and inclusion
- Training and events
Company Website: www.jobsforhumanity.com
ASSUMPTION: As a non-profit organization, Jobs for Humanity may have limited resources compared to larger, for-profit companies, but it offers a unique opportunity to make a significant impact in the diversity, equity, and inclusion space.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid (flexible, with the option to work remotely)
Growth Opportunities:
- Potential to grow into a more senior marketing role as the organization expands
- Opportunity to gain experience in a variety of marketing channels and campaigns
- Possibility to work on high-impact projects that align with the organization's mission
ASSUMPTION: This role offers significant growth potential, as the organization is still in its early stages and has ambitious plans for expansion.
🌍 Location & Work Environment
Office Type: Hybrid (with the option to work remotely)
Office Location(s): Thame, United Kingdom (OX9)
Geographic Context:
- Thame is a town in Oxfordshire, England, with a population of approximately 11,000 people
- The town is located about 13 miles east of Oxford and 40 miles northwest of London
- Thame has a historic town center with a variety of shops, restaurants, and cafes
Work Schedule: Full-time (37.5 hours per week, with flexible working hours)
ASSUMPTION: The hybrid work arrangement offers a good balance between working from home and collaborating with the team in the office.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Data analysis and interpretation
- Communication and interpersonal skills
- Cultural fit and alignment with the organization's mission
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Prepare examples of marketing campaigns you've worked on and their outcomes
- Research the organization and be prepared to discuss how your skills and experience align with their mission
ATS Keywords: Marketing strategy, user acquisition, user engagement, brand management, marketing campaigns, data analysis, budgeting, event management, retail media
ASSUMPTION: As a non-profit organization, Jobs for Humanity may place a strong emphasis on cultural fit and alignment with their mission during the interview process.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media management tools (e.g., Hootsuite, Buffer)
- Google Analytics
- Microsoft Office Suite
ASSUMPTION: The successful candidate will have experience with marketing automation tools and be comfortable learning new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Inclusion
- Integrity
- Excellence
- Collaboration
- Accountability
Work Style:
- Adaptable and proactive
- Data-driven and strategic
- Collaborative and team-oriented
- Committed to the organization's mission
Self-Assessment Questions:
- How do you approach marketing strategy and planning in a fast-paced environment?
- Can you provide an example of a successful marketing campaign you've worked on, and how you measured its impact?
- How do you ensure that your marketing efforts align with the organization's mission and values?
ASSUMPTION: Jobs for Humanity places a strong emphasis on cultural fit and alignment with their mission, so candidates should be prepared to discuss how their skills and experience align with the organization's values.
⚠️ Potential Challenges
- Working in a fast-paced, startup-like environment with limited resources
- Balancing marketing efforts across multiple channels and campaigns
- Managing a marketing budget and tracking costs and returns by campaign
- Ensuring brand consistency and messaging across various touchpoints
ASSUMPTION: The successful candidate will be adaptable, proactive, and comfortable working in a fast-paced environment with limited resources.
📈 Similar Roles Comparison
- Compared to a traditional marketing role, this position places a stronger emphasis on user acquisition and engagement within an app environment
- As a non-profit organization, Jobs for Humanity may have limited resources compared to larger, for-profit companies, but it offers a unique opportunity to make a significant impact in the diversity, equity, and inclusion space
- This role offers significant growth potential, as the organization is still in its early stages and has ambitious plans for expansion
ASSUMPTION: Candidates should consider the unique aspects of this role within the non-profit sector and the potential for growth as the organization expands.
📝 Sample Projects
- Developing and implementing a user acquisition campaign to drive app downloads and registrations
- Conducting user research to inform product development and engagement plans
- Managing event logistics and creating collateral for a retail media conference
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, but the specific projects may vary depending on the organization's priorities and needs.
❓ Key Questions to Ask During Interview
- How does this role fit into the organization's overall marketing strategy?
- What are the key priorities for this role in the first 90 days?
- How does the organization support the professional development and growth of its employees?
- What is the team structure, and how does this role collaborate with other departments?
- How does the organization measure the success of its marketing efforts, and how will this role contribute to those metrics?
ASSUMPTION: These questions are intended to help candidates better understand the role, the organization, and the team dynamics, but candidates should also be prepared to ask questions specific to their own interests and concerns.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Prepare examples of marketing campaigns you've worked on and their outcomes
- Research the organization and be prepared to discuss how your skills and experience align with their mission
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
