📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Cox Enterprises
🔹 Location: Atlanta, GA - 6205 Peachtree Dunwoody Rd Bldg A
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (ability to work remotely part of the week)
🚀 Job Overview
Key aspects of this role include:
- Managing marketing programs for automotive retail brands and services
- Analyzing program results and providing insights to executive audiences
- Creating presentations and reports to communicate findings
- Collaborating with cross-functional teams and agency partners
- Optimizing marketing initiatives based on data-driven insights
ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work effectively with various stakeholders.
📋 Key Responsibilities
✅ Manage marketing programs, including strategy development, execution, and optimization
✅ Analyze program results and create data-driven stories to inform strategic recommendations
✅ Develop scorecards and reports to track progress and demonstrate impact on business initiatives
✅ Collaborate with marketing operations teams to strategize program results
✅ Manage project timelines and communicate with stakeholders to ensure timely project completion
✅ Project manage marketing team members and agency partners as needed
ASSUMPTION: This role requires a high level of attention to detail, strong organizational skills, and the ability to work in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in a related discipline
Experience: 6 years of marketing and/or analytics experience (or equivalent combinations of education and experience)
Required Skills:
- Advanced expertise in Microsoft Excel and PowerPoint
- Familiarity with data visualization tools (e.g., Domo, Tableau)
- Strong analytical skills and ability to interpret data into stories
- Excellent communication and interpersonal skills
- Ability to work in a high-performance, fast-paced team environment
Preferred Skills:
- Experience working with automotive retail brands and services
- Fluency in English (written and verbal)
- Ability to work in Utah or Atlanta
ASSUMPTION: Candidates with a master’s degree and 4 years of experience, a Ph.D. and 1 year of experience, or 10 years of experience in a related field may also be considered.
💰 Compensation & Benefits
Salary Range: $99,000 - $165,000 per year (base salary may vary based on location and selected candidate’s skills and abilities)
Benefits:
- Competitive salary and top-notch bonus/incentive plans
- Exceptional work-life balance and flexible time-off policies
- Comprehensive healthcare, including multiple options for individuals and families
- Generous 401(k) retirement plans with company match
- Professional development and continuing education opportunities
- Inclusive parental leave policies, fertility coverage, and adoption assistance
- Pet insurance and employee discounts
Working Hours: Full-time, typically 9:00 AM - 5:00 PM, Monday - Friday (with flexibility for hybrid work arrangement)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role with the given experience level and location. The actual salary may vary based on the selected candidate’s skills and abilities.
📌 Applicant Insights
🔍 Company Context
Industry: Cox Automotive is a leading provider of automotive retail brands and services, operating in the technology, information, and internet industry.
Company Size: Cox Enterprises has 10,001+ employees, providing a large and diverse work environment.
Founded: 1898, with a rich history in media, automotive, and technology industries
Company Description:
- Cox Automotive offers a wide range of automotive retail brands and services, including Dealertrack, vAuto, Xtime, VinSolutions, Deal Central, and DMS+
- The company is committed to providing exceptional experiences for drivers and dealers alike through groundbreaking technology and stellar customer service
- Cox Automotive is a subsidiary of Cox Enterprises, a privately-held company with a strong focus on innovation and growth
Company Specialties:
- Automotive retail brands and services
- Data analysis and visualization
- Marketing strategy and optimization
- Project management
- Cross-functional team collaboration
Company Website: Cox Automotive
ASSUMPTION: Cox Automotive is a well-established company with a strong focus on innovation and growth, providing ample opportunities for career development and advancement.
📊 Role Analysis
Career Level: This role is at the manager level, responsible for driving marketing programs and providing strategic insights to executive audiences.
Reporting Structure: The Marketing Manager reports directly to the Marketing Director within the Cox Automotive Retail Solutions marketing team.
Work Arrangement: Hybrid, with the ability to work remotely part of the week and on-site as needed.
Growth Opportunities:
- Potential to expand the role’s scope and impact based on performance and business needs
- Opportunities to work on high-visibility projects and collaborate with senior leadership
- Access to professional development and training opportunities to enhance skills and advance career growth
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the business and advance their career within the organization.
🌍 Location & Work Environment
Office Type: Hybrid, with a physical office location in Atlanta, GA, and the option to work remotely part of the week.
Office Location(s): 6205 Peachtree Dunwoody Rd Bldg A, Atlanta, GA 30328
Geographic Context:
- Atlanta, GA is a major metropolitan area with a diverse population and a thriving business ecosystem
- The office is located in the Dunwoody area, offering easy access to major highways and nearby amenities
- The hybrid work arrangement provides flexibility to balance work and personal life
Work Schedule: Full-time, typically 9:00 AM - 5:00 PM, Monday - Friday, with the option to work remotely part of the week
ASSUMPTION: The hybrid work arrangement offers a flexible and balanced work environment, allowing employees to optimize their productivity and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth behavioral and skills-based interviews with cross-functional team members
- Final interview with the marketing director or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Analytical skills and data interpretation
- Communication and presentation skills
- Marketing strategy and optimization
- Project management and stakeholder communication
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral interview questions by reflecting on your past experiences and accomplishments
- Showcase your analytical skills and data-driven insights in your responses
- Demonstrate your understanding of the automotive retail industry and Cox Automotive’s portfolio of brands and services
ATS Keywords: Marketing Manager, Marketing Strategy, Data Analysis, Project Management, Stakeholder Communication, Automotive Retail, Cox Automotive, Brand Management, Marketing Optimization, Marketing Programs
ASSUMPTION: The interview process for this role will focus on assessing the candidate’s analytical skills, marketing expertise, and cultural fit within the organization.
🛠️ Tools & Technologies
- Microsoft Excel and PowerPoint
- Data visualization tools (e.g., Domo, Tableau)
- Project management tools (e.g., Asana, JIRA)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used within the marketing and analytics fields.
👔 Cultural Fit Considerations
Company Values:
- Integrity and ethical behavior
- Customer focus and exceptional customer experiences
- Innovation and continuous improvement
- Collaboration and teamwork
- Accountability and results-driven mindset
Work Style:
- Data-driven and analytical
- Fast-paced and results-oriented
- Collaborative and team-focused
- Adaptable and flexible
- Customer-centric and customer-focused
Self-Assessment Questions:
- How do you ensure that your marketing strategies and initiatives align with the company’s values and customer focus?
- Can you provide an example of a time when you had to adapt to a significant change in a project or initiative, and how did you ensure its success?
- How do you approach working with cross-functional teams and stakeholders to manage projects and drive results?
ASSUMPTION: Cox Automotive values a data-driven, collaborative, and customer-focused work environment, and candidates should be prepared to demonstrate their alignment with these values and work style preferences.
⚠️ Potential Challenges
- Managing multiple marketing programs and initiatives simultaneously
- Analyzing and interpreting large datasets to derive meaningful insights
- Communicating complex findings and recommendations to non-technical stakeholders
- Balancing the demands of a hybrid work arrangement and maintaining productivity
- Adapting to changes in business priorities and marketing strategies
ASSUMPTION: This role presents unique challenges that require strong analytical skills, excellent communication, and the ability to manage multiple priorities effectively.
📈 Similar Roles Comparison
- Marketing Manager (Cox Automotive) vs. Marketing Manager (Other Companies):
- Cox Automotive offers a unique opportunity to work on a portfolio of automotive retail brands and services
- Other companies may specialize in specific industries or product categories
- Industry-specific context:
- Cox Automotive operates within the automotive retail industry, with a focus on providing exceptional experiences for drivers and dealers
- Other companies may operate within different industries, with unique market dynamics and competitive landscapes
- Career path comparison:
- Marketing Managers at Cox Automotive may have opportunities to advance to director or vice president roles within the organization
- Career paths at other companies may vary based on the organization’s size, structure, and growth prospects
ASSUMPTION: This role offers unique opportunities and challenges within the automotive retail industry, with potential for career growth and advancement within the organization.
📝 Sample Projects
- Developing a comprehensive marketing strategy for a new automotive retail brand launch
- Analyzing customer data to identify trends and opportunities for targeted marketing campaigns
- Optimizing marketing spend and allocation across multiple channels to maximize ROI
- Creating a data-driven scorecard to track progress and demonstrate impact on business initiatives
- Managing a cross-functional team to execute a high-visibility marketing event or campaign
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities for marketing managers within the automotive retail industry.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team structure and how this role fits within the organization?
- How does the company support the professional development and growth of its marketing team members?
- Can you provide an example of a successful marketing initiative led by the team, and what was the role’s contribution to that success?
- How does the company measure the impact of marketing programs and initiatives on business outcomes?
- What are the biggest challenges facing the marketing team in the next 12-24 months, and how can this role help address them?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the organization’s priorities and goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral interview questions by reflecting on your past experiences and accomplishments
- Research Cox Automotive and the automotive retail industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager one week after your final interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
