Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Evotym SIA

🔹 Location: Argentina

🔹 Job Type: Contractor

🔹 Category: Marketing

🔹 Date Posted: 2025-04-09

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing marketing strategies for Web-3 banking solutions
• Building and managing a community around the platform
• Identifying and testing new marketing channels for user acquisition and retention
• Creating compelling content for various platforms
• Analyzing marketing data to measure campaign effectiveness
• Collaborating with cross-functional teams to align marketing efforts with business goals
• Staying up-to-date with industry trends and best practices

ASSUMPTION: This role requires a strategic mindset, creativity, and strong analytical skills to succeed in a fast-paced, innovative environment.

📋 Key Responsibilities

✅ Developing and implementing marketing strategies to promote Web-3 banking solutions

✅ Building and managing a thriving community around the platform

✅ Identifying and testing new marketing channels to optimize user acquisition and retention

✅ Creating compelling content for various platforms, including social media, blogs, and newsletters

✅ Analyzing marketing data and metrics to measure the effectiveness of campaigns and adjust strategies accordingly

✅ Collaborating with cross-functional teams to align marketing efforts with business goals

✅ Staying up-to-date with industry trends and best practices in Web-3, blockchain, and digital marketing

ASSUMPTION: This role requires a strong understanding of marketing principles, user flow, and data analysis to drive successful campaigns and community engagement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience as a Marketing Manager, preferably in a fintech environment

Required Skills:

• Solid understanding of user flow, core marketing metrics, budgeting, and overall marketing strategy development
• Proven experience working with the LATAM market, especially Argentina
• Strong knowledge of Web3, blockchain, and financial technologies
• Experience with key digital marketing channels (SEO, SEM, social media, email marketing)
• Excellent communication skills and experience in building and managing communities
• Analytical mindset with the ability to interpret data and extract actionable insights
• Creative approach and ability to develop and execute innovative marketing campaigns

Preferred Skills:

• Fluency in English and Spanish

ASSUMPTION: Candidates should have a proven track record in marketing management, with a focus on fintech and the LATAM market, to be successful in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between $60,000 - $90,000 USD per year, based on experience and industry standards for marketing managers in the LATAM region.

Benefits:

• An opportunity to be part of a pioneering startup in the Web-3 banking space
• A collaborative and innovative work environment
• Competitive salary and benefits package
• Flexible working hours and remote work options
• Opportunities for professional growth and development

Working Hours: Full-time (40 hours per week), with flexible hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing managers in the LATAM region, with consideration for the company's size and the role's requirements.

📌 Applicant Insights

🔍 Company Context

Industry: Business Consulting and Services, with a focus on Fintech recruitment and outstaffing services

Company Size: 2-10 employees, which means a close-knit team and the opportunity for significant impact on the company's growth and success

Founded: 2023, with a short history but a strong focus on connecting top Fintech talent with innovative companies

Company Description:

• Evotym specializes in connecting top Fintech talent with companies shaping the future of financial technology
• The company offers recruitment services, executive search, and outstaffing solutions for businesses in the payments industry, crypto, technology, and C-level leadership
• Evotym's mission is to help companies build teams that deliver results—fast, precisely, and with zero guesswork

Company Specialties:

• Fintech recruitment and talent acquisition
• Executive search for financial services
• Outstaffing services for IT and Tech professionals
• Recruitment services for the payments industry, crypto, and technology

Company Website: www.evotym.com

ASSUMPTION: Evotym's focus on Fintech recruitment and outstaffing services makes it an attractive option for marketing professionals looking to work in the Fintech industry.

📊 Role Analysis

Career Level: Mid-level, with opportunities for professional growth and development

Reporting Structure: This role reports directly to the leadership team, with close collaboration with cross-functional teams

Work Arrangement: Remote OK, with flexible working hours and the opportunity to work from Argentina

Growth Opportunities:

• Expanding the company's reach in the LATAM market and beyond
• Developing and implementing new marketing strategies to drive user acquisition and retention
• Building and managing a high-performing marketing team

ASSUMPTION: This role offers significant growth opportunities for marketing professionals looking to advance their careers in the Fintech industry.

🌍 Location & Work Environment

Office Type: Remote, with the opportunity to work from Argentina

Office Location(s): Argentina

Geographic Context:

• Argentina is known for its vibrant tech industry and growing Fintech sector
• The country offers a diverse and multicultural environment, with a strong focus on innovation and entrepreneurship
• Argentina's time zone (GMT-3) allows for effective collaboration with teams across North and South America

Work Schedule: Full-time (40 hours per week), with flexible hours and the opportunity to work remotely

ASSUMPTION: Working remotely from Argentina offers marketing professionals the opportunity to live and work in a dynamic and culturally rich environment while collaborating with a global team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• In-depth interview with the leadership team
• Background check and offer extension

Key Assessment Areas:

• Marketing strategy development and execution
• Community management and engagement
• Data analysis and interpretation
• Communication and collaboration skills

Application Tips:

• Highlight your experience in Fintech marketing and community management
• Demonstrate your understanding of Web3, blockchain, and financial technologies
• Showcase your ability to analyze data and extract actionable insights
• Tailor your resume and cover letter to emphasize your fit for this role and company

ATS Keywords: Marketing Manager, Fintech, Web3, Blockchain, Digital Marketing, Community Management, Data Analysis, Argentina

ASSUMPTION: Applicants should tailor their application materials to highlight their relevant experience and skills, with a focus on Fintech marketing and community management.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• Social media management tools (e.g., Hootsuite, Buffer)
• Email marketing platforms (e.g., Mailchimp, Constant Contact)
• Data analysis tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Marketing professionals should be comfortable using a variety of marketing automation, social media management, email marketing, data analysis, and project management tools.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Expertise
• Results-driven

Work Style:

• Fast-paced and dynamic environment
• Close collaboration with cross-functional teams
• Opportunities for professional growth and development
• Flexible working hours and remote work options

Self-Assessment Questions:

• Do I have a proven track record in Fintech marketing and community management?
• Am I comfortable working in a fast-paced, dynamic environment?
• Do I have strong analytical skills and the ability to interpret data?
• Am I comfortable working remotely and collaborating with a global team?

ASSUMPTION: Marketing professionals should assess their fit for this role based on their experience in Fintech marketing, comfort with a fast-paced environment, strong analytical skills, and ability to work remotely.

⚠️ Potential Challenges

• Keeping up with the fast-paced and ever-evolving Fintech industry
• Managing a remote team and collaborating with a global organization
• Balancing multiple priorities and deadlines in a dynamic work environment
• Adapting to the unique cultural and linguistic nuances of the LATAM market

ASSUMPTION: Marketing professionals should be prepared to face the challenges of working in a fast-paced, dynamic environment, managing remote teams, and adapting to the LATAM market.

📈 Similar Roles Comparison

• This role is unique in its focus on Web-3 banking solutions and the LATAM market
• Compared to traditional marketing roles, this position requires a strong understanding of Web3, blockchain, and financial technologies
• Career progression in this role could lead to leadership positions in Fintech marketing or related fields

ASSUMPTION: Marketing professionals should consider the unique aspects of this role, as well as the potential career growth opportunities in the Fintech industry.

📝 Sample Projects

• Developing and implementing a marketing campaign to launch a new Web-3 banking solution in the LATAM market
• Building and managing a community of early adopters and influencers in the Web-3 space
• Analyzing user data to identify trends and optimize marketing strategies for user acquisition and retention

ASSUMPTION: Marketing professionals should be prepared to work on projects that involve launching new Web-3 banking solutions, building and managing communities, and analyzing user data to optimize marketing strategies.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's overall growth strategy for the LATAM market?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development of its marketing team members?
• What are the most significant challenges facing the Fintech industry, and how does this role address them?
• How does the company foster a culture of innovation and collaboration in a remote work environment?

ASSUMPTION: Marketing professionals should ask questions that demonstrate their interest in the company's growth strategy, their role's priorities, professional development opportunities, industry challenges, and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills in Fintech marketing and community management
• Prepare examples of your past marketing campaigns and their results
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.