📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: tvg
🔹 Location: Los Angeles, California, United States
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (On-site required)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing integrated marketing strategies for multiple concepts within the Naud Campus.
- Managing comprehensive marketing initiatives to drive F&B sales and reservations.
- Collaborating cross-functionally with venue leadership and external partners to craft compelling campaigns.
- Staying current with LA’s F&B, hospitality, and music trends to maximize impact.
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and understanding of the local market to effectively promote the unique concepts within the Naud Campus.
📋 Key Responsibilities
✅ Develop and execute integrated marketing strategies for all three Campus entities.
✅ Manage comprehensive marketing initiatives (digital, social, CRM, OOH, print) to drive F&B sales and reservations.
✅ Forecast, create and execute campaigns for varying brand activations, programming, F&B offerings, and seasonal activities.
✅ Lead social media strategy and execution to showcase the spaces and highlight each brand’s unique personality.
✅ Own and manage the annual budget for each of these three sites.
✅ Experience handling outreach and management of partnerships with businesses and local communities.
✅ Collaborate internally with the management team as well as with third-party vendors, agencies, and partners.
✅ Oversee content creation (visuals, copy) for all concepts, aligning with brand and event goals.
✅ Cultivate relationships and partnerships with local F&B media, nightlife influencers, and hospitality partners.
✅ Track and analyze campaign performance to optimize all digital initiatives.
✅ Stay current with LA’s F&B, hospitality, and music trends.
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and data-driven optimization to ensure the success of the Naud Campus entities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field.
Experience: 5+ years of marketing and/or communications experience, with a demonstrated focus on the food and beverage, nightlife, or hospitality sectors. Experience with multi-concept venues or entertainment complexes is a strong plus.
Required Skills:
- Proven experience in developing comprehensive integrated marketing plans and budgets.
- Proficient in digital advertising platforms, website management, paid and organic social media campaigns, SEO, SEM, SMS marketing, and CRM systems.
- Skilled in creating, managing and posting content on social platforms (e.g., TikTok, Instagram, X, Spotify).
- Strong command of design and editing tools such as Adobe Creative Suite, Canva, or Figma.
- Deep knowledge of the Los Angeles F&B, hospitality, and music trends, including existing relationships with local media, influencers, and promotional partners within this sphere.
Preferred Skills:
- Experience with multi-concept venues or entertainment complexes.
- Fluency in Spanish.
ASSUMPTION: Given the unique nature of the Naud Campus, candidates with experience in multi-concept venues or entertainment complexes may have a competitive advantage.
💰 Compensation & Benefits
Salary Range: $75,000 - $80,000 per year. This range is based on industry standards for a Marketing Manager role in Los Angeles with 5-10 years of experience.
Benefits:
- Medical, Vision, and Dental benefits for you and your family.
- Unlimited time off policy.
- 401K program with company match.
Working Hours: Full-time, with flexible hours to accommodate event schedules and marketing campaigns.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers. tvg specializes in developing, designing, and operating world-class, iconic venues where music drives socioeconomic impact.
Company Size: 51-200 employees. This size allows for a dynamic work environment with ample opportunities for growth and collaboration.
Founded: 2016. tvg has established a strong reputation in the industry and continues to expand its portfolio of unique venues.
Company Description:
- tvg creates hospitality concepts across the world that are built on the power of experience.
- Their spaces celebrate the boundary-pushing, genre-defying, and one-of-a-kind by bringing culture and community together.
- Current venues include The Orion Amphitheater (Huntsville, AL) and Saturn (Birmingham, AL), with the Pacific Electric venue opening in Los Angeles in Fall 2025.
Company Specialties:
- Venue development and design.
- Event programming and management.
- Branding and marketing strategy.
Company Website: tvghospitality.com
ASSUMPTION: tvg's focus on unique, culturally-driven spaces makes it an attractive employer for creative and forward-thinking marketing professionals.
📊 Role Analysis
Career Level: Mid-level. This role offers an opportunity to lead marketing efforts for multiple concepts within a growing hospitality group.
Reporting Structure: The Marketing Manager will report directly to the venue leadership and collaborate with cross-functional teams, external partners, and agencies.
Work Arrangement: Hybrid. This role requires on-site presence for events and venue management, with flexibility for remote work as needed.
Growth Opportunities:
- As tvg continues to expand its portfolio of venues, there may be opportunities for the Marketing Manager to take on additional responsibilities or move into a leadership role.
- The diverse range of concepts within the Naud Campus offers opportunities to gain experience in different marketing strategies and tactics.
ASSUMPTION: Given tvg's growth trajectory, there may be opportunities for career advancement within the company for the right candidate.
🌍 Location & Work Environment
Office Type: The Naud Campus is a dynamic cultural destination in Los Angeles, blending music, hospitality, and community in a reimagined industrial setting.
Office Location(s): 206 Spring St, New York, NY 10012, US and 115 Clinton Avenue, Suite D, Huntsville, AL 35801, US
Geographic Context:
- Los Angeles is a vibrant and diverse city with a thriving music, food, and beverage scene.
- The Naud Campus is located where Mission Junction meets Chinatown, providing easy access to public transportation and nearby attractions.
- The campus comprises three entities: a music venue, a cocktail bar, and a warehouse bar, offering a unique and dynamic work environment.
Work Schedule: Full-time, with flexible hours to accommodate event schedules and marketing campaigns. The role may require working evenings and weekends as needed.
ASSUMPTION: The unique and dynamic work environment at the Naud Campus may appeal to candidates who thrive in fast-paced, creative settings.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications.
- In-depth interview with venue leadership to discuss marketing strategies and campaign ideas.
- Final interview with the hiring manager to discuss career goals and fit within the organization.
Key Assessment Areas:
- Creativity and strategic thinking in marketing campaign development.
- Understanding of the Los Angeles market and local trends in the F&B and hospitality sectors.
- Ability to collaborate effectively with cross-functional teams and external partners.
Application Tips:
- Tailor your resume and cover letter to highlight your experience in marketing, communications, or a related field, with a focus on the food and beverage, nightlife, or hospitality sectors.
- Include specific examples of marketing campaigns you've developed and executed, and the results they achieved.
- Demonstrate your understanding of the Los Angeles market and local trends in your application materials.
ATS Keywords: Marketing strategy, social media management, content creation, community outreach, digital marketing, brand awareness, customer acquisition, data analysis, partnership management, budget management, campaign execution, trend analysis, storytelling, visual design, collaboration, SEO
ASSUMPTION: tvg's hiring process is designed to assess candidates' creativity, strategic thinking, and cultural fit, with a focus on their ability to develop and execute effective marketing campaigns for the Naud Campus entities.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, InDesign)
- Canva or Figma
- Keynote, Microsoft Suite, and G-Suite
- Social media platforms (TikTok, Instagram, X, Spotify)
- CRM systems (e.g., Salesforce, HubSpot)
- Digital advertising platforms (e.g., Google Ads, Facebook Ads)
ASSUMPTION: Proficiency in these tools and technologies is essential for the Marketing Manager to effectively execute their responsibilities and collaborate with cross-functional teams.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Customer focus and excellence
Work Style:
- Fast-paced and dynamic
- Creative and innovative
- Collaborative and team-oriented
Self-Assessment Questions:
- Do you thrive in fast-paced, creative environments?
- Are you comfortable working collaboratively with cross-functional teams and external partners?
- Do you have a strong understanding of the Los Angeles market and local trends in the F&B and hospitality sectors?
ASSUMPTION: Candidates who are creative, collaborative, and passionate about the Los Angeles market will be well-suited to the Marketing Manager role at tvg.
⚠️ Potential Challenges
- The Naud Campus is a unique and dynamic environment, which may present challenges in terms of managing multiple concepts and marketing initiatives simultaneously.
- The role requires a strong understanding of the Los Angeles market and local trends, which may be challenging for candidates without significant experience in the region.
- The hybrid work arrangement may require flexibility in working hours to accommodate event schedules and marketing campaigns.
- The role may involve working evenings and weekends as needed, which may impact work-life balance for some candidates.
ASSUMPTION: Candidates who are adaptable, creative, and comfortable working in a fast-paced environment will be well-suited to overcome these potential challenges.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a deep understanding of the Los Angeles market and local trends in the F&B and hospitality sectors.
- This role offers the opportunity to lead marketing efforts for multiple concepts within a growing hospitality group, providing diverse experience and growth opportunities.
- Career paths within tvg may include moving into a leadership role as the company continues to expand its portfolio of venues.
ASSUMPTION: Candidates who are seeking a unique and dynamic marketing role with opportunities for growth and career advancement should consider this position at tvg.
📝 Sample Projects
- Developing and executing a marketing campaign to launch the Pacific Electric music venue in Fall 2025.
- Creating and managing social media content calendars to showcase the unique personalities of each concept within the Naud Campus.
- Collaborating with local F&B media, nightlife influencers, and hospitality partners to cultivate relationships and secure promotional opportunities.
ASSUMPTION: These sample projects provide insight into the diverse range of marketing responsibilities and initiatives the Marketing Manager will be expected to lead at tvg.
❓ Key Questions to Ask During Interview
- Can you describe the marketing strategies currently in place for the Naud Campus entities, and how this role will contribute to their evolution?
- How does tvg support the professional development and growth of its marketing team members?
- What is the company culture like at tvg, and how does it foster creativity and collaboration?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does tvg approach work-life balance for its employees, particularly in roles that require flexibility in working hours?
ASSUMPTION: These interview questions are designed to provide insight into the marketing strategies, company culture, and career growth opportunities at tvg, as well as the expectations and requirements of the Marketing Manager role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your experience in marketing, communications, or a related field, with a focus on the food and beverage, nightlife, or hospitality sectors.
- Include specific examples of marketing campaigns you've developed and executed, and the results they achieved.
- Demonstrate your understanding of the Los Angeles market and local trends in your application materials.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications for the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
