📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Aramark
🔹 Location: Edmonton, Alberta, Canada
🔹 Job Type: On-site, Full-time
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with onsite operations and corporate marketing teams to bring culinary brand to life
- Executing marketing campaigns and managing website content
- Building relationships with clients, partners, and local communities
- Driving innovation through technology and strategic marketing plans
ASSUMPTION: This role requires a high level of creativity, strong communication skills, and a passion for food to succeed.
📋 Key Responsibilities
✅ Support operations team in executing innovation driving positive customer and client experiences
✅ Lead development of creative customer presentations to achieve business goals
✅ Coordinate engagement activities showcasing new products and programs
✅ Manage multi-site gift card and loyalty program marketing campaigns
✅ Interact with multi-site operations team to identify new marketing opportunities
✅ Recommend actions, plan projects, estimate costs, and manage projects to completion
✅ Manage website content, enhancements, and further development
✅ Provide market research, campaign results, and consumer trends to strengthen dining services program
✅ Support development, implementation, and execution of corporate brand strategy
✅ Design and manage location-specific communications, measure effectiveness, and sales data
✅ Support multi-site catering programs to create consistency and elevate programming using brand standards
✅ Drive innovation via technology, providing strategic marketing plan and implementation support
✅ Build and maintain key core relationships with clients, partners, and local communities
ASSUMPTION: This role requires a high level of multitasking, organization, and time management skills to juggle multiple projects and responsibilities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or Business
Experience: No previous job experience necessary
Required Skills:
- Passion for food and knowledge of social media platforms
- Excellent oral and written communication skills
- Eye for design and branding
- Strong research, project management, and analytical skills
- Content creation experience (blogs, press releases, internal communication, social media posts)
- Advanced knowledge of Microsoft Office and Adobe applications
- Excellent project management skills with a proactive approach to all projects
- Self-directed with strong organization and time management skills
Preferred Skills:
- Previous marketing or communications experience
- Familiarity with healthcare industry
ASSUMPTION: While no previous job experience is required, a proven track record in marketing or communications would be an asset for this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 CAD per year (Estimated based on industry standards for entry-level marketing roles in Edmonton)
Benefits:
- Medical, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Aramark services
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility to work evenings and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Aramark operates in the food service and facilities management industries, serving various sectors including healthcare, education, business, and corrections.
Company Size: Aramark is a large corporation with over 10,000 employees worldwide, providing ample opportunities for career growth and development.
Founded: Aramark was founded in 1959 and has since grown to become a global leader in food, facilities, and uniform services.
Company Description:
- Aramark is committed to delivering exceptional experiences to clients and customers through innovative solutions and a focus on sustainability.
- The company serves more than 19 million people in over 19 countries each day, providing a wide range of services including food, facilities, and uniform services.
- Aramark is dedicated to creating a positive impact on people and the planet, with a strong commitment to social responsibility and environmental stewardship.
Company Specialties:
- Patient and retail food services
- Facility services
- Environmental services
- Asset solutions
- Uniforms
Company Website: Aramark Healthcare Plus
ASSUMPTION: Aramark's large size and diverse range of services offer applicants the opportunity to work in various industries and gain exposure to different aspects of the business.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role, with potential for growth and advancement within the company.
Reporting Structure: The Marketing Manager will report directly to the Director of Marketing and work closely with the onsite operations team and corporate marketing team.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific tasks or projects.
Growth Opportunities:
- Progression to senior marketing roles within Aramark
- Expansion into different industries or service lines within the company
- Development of leadership and management skills through mentorship and training programs
ASSUMPTION: This role provides a strong foundation for a career in marketing, with opportunities for growth and development within Aramark.
🌍 Location & Work Environment
Office Type: On-site, with the possibility of occasional remote work
Office Location(s): Edmonton, Alberta, Canada
Geographic Context:
- Edmonton is the capital city of Alberta, with a population of over 1 million people.
- The city is known for its vibrant arts and culture scene, with numerous festivals and events throughout the year.
- Edmonton offers a high quality of life, with affordable housing, short commute times, and abundant green spaces.
Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility to work evenings and weekends as needed
ASSUMPTION: The on-site work arrangement allows for better collaboration and integration with the operations team and corporate marketing team, while the occasional remote work provides flexibility for specific tasks or projects.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with hiring manager and/or team members
- Background check and reference check
- Job offer
Key Assessment Areas:
- Communication skills, both written and verbal
- Creativity and innovation
- Project management and organizational skills
- Understanding of marketing principles and strategies
- Passion for food and knowledge of social media platforms
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Include examples of your content creation work, such as blog posts, press releases, or social media campaigns
- Be prepared to discuss your passion for food and how it influences your marketing approach
- Research Aramark's company culture and values to demonstrate your fit for the organization
ATS Keywords: Marketing, Communications, Project Management, Analytical Skills, Content Creation, Social Media, Research, Design, Branding, Customer Engagement, Innovation, Collaboration, Time Management, Oral Communication, Written Communication, Food Passion
ASSUMPTION: The application process for this role is likely to be competitive, so it is essential to tailor your application materials and be prepared to demonstrate your qualifications and fit for the position.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
- Content management systems (CMS) and website platforms (WordPress, Drupal, Joomla)
- Project management tools (Asana, Trello, Microsoft Project)
ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Service
- Quality
- People
- Integrity
- Sustainability
Work Style:
- Collaborative and team-oriented
- Innovative and creative
- Results-driven and focused on achieving business goals
- Adaptable and flexible, with the ability to manage multiple projects and priorities
Self-Assessment Questions:
- Do you have a genuine passion for food and a strong understanding of social media platforms?
- Are you comfortable working in a collaborative, team-oriented environment?
- Do you have strong communication skills, both written and verbal, and the ability to manage multiple projects and priorities?
- Are you committed to delivering exceptional experiences to clients and customers, with a focus on quality and sustainability?
ASSUMPTION: Aramark values employees who are passionate, innovative, and committed to delivering exceptional experiences to clients and customers, while also demonstrating a strong work ethic and dedication to the company's values.
⚠️ Potential Challenges
- Managing multiple projects and priorities, requiring strong organizational and time management skills
- Working with diverse stakeholders, including onsite operations teams and corporate marketing teams, requiring excellent communication and collaboration skills
- Keeping up with industry trends and best practices in marketing, requiring continuous learning and professional development
- Occasional evening and weekend work, as needed, to support events and campaigns
ASSUMPTION: While this role presents several challenges, it also offers numerous opportunities for growth and development within Aramark.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses on the food service industry and requires a passion for food and knowledge of social media platforms
- Aramark's large size and diverse range of services provide opportunities for career growth and development not available in smaller organizations
- This role offers a unique blend of marketing, communications, and project management responsibilities, making it an excellent fit for candidates with a diverse skill set
ASSUMPTION: This role is distinct from other marketing positions due to its focus on the food service industry and the unique blend of responsibilities it offers.
📝 Sample Projects
- Developing a social media campaign to promote a new food product or service
- Creating a marketing plan to launch a new catering program for a multi-site client
- Managing the content and design of a client's website, ensuring it aligns with Aramark's brand standards and best practices
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities the Marketing Manager may be required to undertake in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- How does Aramark support the professional development and growth of its marketing employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Aramark measure the success of its marketing campaigns and initiatives?
- What is the company's approach to work-life balance, and how does this role fit within that framework?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Aramark Careers website
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Include examples of your content creation work, such as blog posts, press releases, or social media campaigns
- Prepare for your interview by researching Aramark's company culture and values, and practicing your responses to common marketing and behavioral interview questions
- Follow up with the hiring manager within one week of submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
