Marketing Manager
CSC Leasing Co.ASSUMPTION: This role requires a strong blend of strategic thinking, creativity, and analytical skills to succeed in a fast-paced, entrepreneurial environment.
📋 Key Responsibilities ✅ Content Creation - Lead development of exceptional content that inspires, informs, and differentiates CSC - Translate complex offerings into engaging, industry-specific narratives - Champion creative use of tools to enhance content output and scalability - Work closely with senior leadership to develop content supporting corporate initiatives ✅ Strategic & Market Insights - Research and understand key verticals and customer pain points - Track industry trends and competitor messaging, proactively anticipating business and leadership needs ✅ Event & Brand Experiences - Plan and execute memorable brand experiences at conferences and events - Manage event logistics and support the business development team ✅ Campaign & Initiative Execution - Take ownership of marketing and event projects from start to finish - Launch and manage strategic marketing campaigns aligning with CSC’s growth objectives ✅ Collaboration & Partnership - Serve as a dynamic internal partner, working cross-functionally to uncover needs and co-create solutions - Support the Director of Marketing with high-level ideation, planning, and executionASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required QualificationsEducation: Bachelor’s degree in marketing or equivalent work experience
Experience: 5+ years of B2B marketing, content development, and campaign execution – preferable in financial services, tech, or high-growth environments
Required Skills:
- Exceptional writing and editing skills – clear, persuasive, and consistent
- Proficient in AI content tools, marketing platforms, and visual software (e.g., Canva, Adobe)
- Self-starter mindset – proactive, resourceful, organized, with strong attention to detail
- Passion for learning, growing, and contributing within a fast-paced, entrepreneurial, mission-driven organization
Preferred Skills:
- Experience in life sciences, AI, cleantech, space-tech, or related industries
- Portfolio showcasing creative, B2B marketing work
ASSUMPTION: Candidates with a strong portfolio demonstrating their creative and strategic thinking will be highly competitive for this role.
💰 Compensation & BenefitsSalary Range: $85,000 - $120,000 per year (Based on industry standards for a Marketing Manager with 5-10 years of experience in the Richmond, VA area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee referral bonus program
Working Hours: Full-time, typically Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for project demands)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights 🔍 Company ContextIndustry: Financial Services, with a focus on equipment financing and technology solutions
Company Size: 51-200 employees, offering a mid-sized company environment with opportunities for growth and impact
Founded: 1986, with over four decades of experience in the industry
Company Description:
- At CSC Leasing, we support innovative companies with non-dilutive financing solutions that enable them to acquire the technology and equipment essential for growth
- We offer a relationship-driven approach and comprehensive asset management services, ensuring companies get the equipment they need without depleting capital that can be better used to drive revenue
- As an independently owned company using 100% of our own private capital, we have the flexibility to invest and partner with companies for the long term
Company Specialties:
- Equipment Financing
- Equipment Leasing
- Venture Debt
- Life Sciences
- Biotechnology
- Food Products
- Manufacturing
- IT
- Professional Services
- AI
- Robotics
- Computers
- Production
- Servers
- Network
- Security Equipment
- Technology Equipment
- Office Automation Equipment
- drones
- agtech
- foodtech
- Lease Lines $100K - $50MM
- Sale Leasebacks
- Hardware-as-a-Service
- Industry and Equipment Agnostic
- and Serve Companies Across All Credit Cycles
Company Website: http://www.cscleasing.com
ASSUMPTION: CSC Leasing offers a unique value proposition in the financial services industry, focusing on non-dilutive financing solutions for growing companies.
📊 Role AnalysisCareer Level: Mid-Senior level, with opportunities for growth and advancement within the marketing department and the company
Reporting Structure: This role reports directly to the Director of Marketing and works cross-functionally with various departments within the company
Work Arrangement: On-site, full-time position with the opportunity for occasional remote work for qualified candidates
Growth Opportunities:
- Potential to take on additional responsibilities and advance within the marketing department
- Opportunity to work on diverse projects across various industries and verticals
- Exposure to senior leadership and the chance to contribute to the company's strategic direction
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and make a meaningful impact on the company's success.
🌍 Location & Work EnvironmentOffice Type: Modern, professional office environment with collaborative workspaces
Office Location(s): 6802 Paragon Pl, Suite 350, Richmond, Virginia 23230, US
Geographic Context:
- Richmond, Virginia, is a vibrant, mid-sized city with a growing tech industry and a diverse range of cultural attractions
- The office is located in the West Creek Business Park, offering easy access to highways and nearby amenities
- The company's headquarters is in Richmond, with additional offices in Boston, MA; Virginia Beach, VA; San Francisco, CA; and Atlanta, GA
Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM, with flexibility for project demands and occasional remote work
ASSUMPTION: The Richmond office offers a professional, collaborative work environment with opportunities for growth and development.
💼 Interview & Application InsightsTypical Process:
- Initial phone or video screen with the HR department
- In-depth behavioral interview with the Director of Marketing
- Portfolio presentation and case study discussion with the marketing team
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Creativity and strategic thinking
- Writing and communication skills
- Analytical skills and data-driven decision-making
- Project management and organizational skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio showcasing your creative and strategic marketing work, with a focus on B2B campaigns
- Be ready to discuss industry trends, competitor messaging, and marketing strategies during your interviews
- Research CSC Leasing and be prepared to discuss why you are interested in and a good fit for the company
ATS Keywords: Marketing Manager, B2B Marketing, Content Creation, Strategic Storytelling, Campaign Execution, Project Management, Financial Services, Tech Industry, Life Sciences, AI, Cleantech, Space-tech
ASSUMPTION: The interview process for this role will focus on assessing the candidate's creativity, strategic thinking, and cultural fit, as well as their technical skills and experience.
🛠️ Tools & Technologies- AI content tools (e.g., Copy.ai, Frase.io)
- Marketing platforms (e.g., HubSpot, Marketo)
- Visual software (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
- Industry-specific research and analytics tools
ASSUMPTION: The ideal candidate will have experience with relevant marketing tools and be eager to learn and adopt new technologies as needed.
👔 Cultural Fit ConsiderationsCompany Values:
- Innovation
- Relationship-driven
- Comprehensive asset management
- Flexibility and adaptability
- Long-term partnerships
Work Style:
- Collaborative and cross-functional
- Fast-paced and entrepreneurial
- Mission-driven and focused on growth
- Data-informed and strategic
- Creative and forward-thinking
Self-Assessment Questions:
- Do you thrive in a fast-paced, entrepreneurial environment?
- Are you comfortable working cross-functionally and collaborating with various departments?
- Do you have a strong portfolio demonstrating your creative and strategic marketing skills?
- Are you passionate about learning, growing, and contributing to a mission-driven organization?
ASSUMPTION: Candidates who align with CSC Leasing's company values and work style will be well-suited for this role and the company's culture.
⚠️ Potential Challenges- Managing multiple projects and deadlines simultaneously
- Balancing creative and analytical tasks
- Keeping up with industry trends and competitor messaging
- Working in a fast-paced, entrepreneurial environment with evolving priorities
- Occasional travel for conferences and events
ASSUMPTION: The ideal candidate will be organized, proactive, and adaptable, with strong project management skills and the ability to thrive in a dynamic work environment.
📈 Similar Roles Comparison- Marketing Manager (Financial Services) vs. Marketing Manager (Tech Industry) – This role focuses on B2B marketing within the financial services industry, with a specific emphasis on equipment financing and technology solutions
- Industry-specific context – The financial services industry has unique marketing challenges and opportunities, requiring a strong understanding of the target audience and their pain points
- Career path comparison – This role offers opportunities for growth and advancement within the marketing department and the company, with the potential to take on additional responsibilities and contribute to the company's strategic direction
ASSUMPTION: This role offers a unique blend of marketing and industry-specific experience, with opportunities for growth and development within the company.
📝 Sample Projects- Developing a comprehensive marketing campaign for a new life sciences product launch, including content creation, event planning, and campaign execution
- Conducting market research and analysis to identify trends and opportunities within the AI industry, and developing targeted marketing strategies to capitalize on these insights
- Creating a series of engaging video scripts and animations to showcase the company's equipment financing solutions and their impact on growing businesses
ASSUMPTION: These sample projects demonstrate the creative, strategic, and analytical skills required for success in this role.
❓ Key Questions to Ask During Interview- Can you describe the marketing team's structure and how this role fits within it?
- How does the company support the professional development and growth of its marketing team members?
- What are the most significant marketing challenges and opportunities facing the company in the next 1-3 years?
- How does the company approach collaboration and cross-functional work within the marketing department and across the organization?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in and understanding of the role and the company.
📌 Next Steps for ApplicantsTo apply for this position:
- Submit your application through this link: https://recruiting.paylocity.com/Recruiting/Jobs/Details/3232276
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio showcasing your creative and strategic marketing work, with a focus on B2B campaigns
- Be ready to discuss industry trends, competitor messaging, and marketing strategies during your interviews
- Research CSC Leasing and be prepared to discuss why you are interested in and a good fit for the company
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.