π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: Takealot Group
πΉ Location: Cape Town, Western Cape, South Africa
πΉ Job Type: Full-time, On-site
πΉ Category: Marketing
πΉ Date Posted: 2025-07-07
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and executing comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth for Takealot Fulfilment Services (TFS).
- Collaborating with senior leadership to align marketing initiatives with business goals and overall growth objectives.
- Identifying market trends, customer pain points, and key opportunities to position TFS as a leader in logistics and fulfilment services.
- Leading brand-building efforts, content strategy and creation, digital marketing and lead generation, sales and marketing alignment, market research and data analysis, event management and partnerships, and budget and resource management.
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage multiple projects simultaneously. The ideal candidate will have experience in B2B marketing, preferably within the logistics or related industry.
π Key Responsibilities
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Develop and execute a comprehensive marketing strategy that drives brand awareness, customer acquisition, and revenue growth for TFS.
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Collaborate with senior leadership to align marketing initiatives with business goals and overall growth objectives.
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Identify market trends, customer pain points, and key opportunities to position TFS as a leader in logistics and fulfilment services.
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Lead brand-building efforts, content strategy and creation, digital marketing and lead generation, sales and marketing alignment, market research and data analysis, event management and partnerships, and budget and resource management.
ASSUMPTION: The role requires a strong understanding of marketing principles, excellent communication skills, and the ability to work effectively with cross-functional teams.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business Administration, Communications, or a related field.
Experience: 5+ years of experience in marketing, with at least 2 years focused on B2B services (advantage).
Required Skills:
- Proven track record of successfully developing and executing marketing strategies that generate leads and increase brand visibility.
- Experience managing multi-channel marketing campaigns, including digital marketing, social media, email marketing, and content creation.
- Strong understanding of SEO, SEM, and analytics tools such as Google Analytics, SEMrush, or similar platforms.
Preferred Skills:
- Experience in managing a team of creatives.
- Understanding of marketing automation tools, content management systems (CMS), and social media management platforms.
ASSUMPTION: The ideal candidate will have a deep understanding of brand management, positioning, and customer engagement strategies, as well as strong organizational and project management skills.
π° Compensation & Benefits
Salary Range: The salary range for this position is R600,000 - R900,000 per annum, depending on experience and qualifications. This estimate is based on industry standards for marketing managers in South Africa with 5-10 years of experience.
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Dynamic and entrepreneurial work environment
Working Hours: Full-time, Monday to Friday, with some flexibility for remote work.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, qualifications, and market conditions.
π Applicant Insights
π Company Context
Industry: Takealot Group is a leading e-commerce retailer in South Africa, offering a wide range of products and services, including online grocery delivery through its subsidiary, Mr D.
Company Size: Takealot Group has 201-500 employees, providing a mid-sized company environment with opportunities for growth and career advancement.
Founded: Takealot Group was founded in 2011 and has since grown to become one of the largest e-commerce platforms in South Africa.
Company Description:
- Takealot Group is a tech-centred, people-focused online delivery company, delivering liquor, gifts, pet care, groceries, and more to wherever you are, at the tap of an app.
- The company is a subsidiary of South Africaβs leading e-commerce retailer, takealot.com, part of the global internet group, Naspers.
- Takealot Group is committed to providing exceptional customer service and continuously innovating to improve the customer experience.
Company Specialties:
- Online grocery delivery
- E-commerce platform development
- Logistics and fulfilment services
- Customer experience and service
Company Website: http://www.mrdfood.com/careers
ASSUMPTION: Takealot Group is a dynamic and growing company with a strong focus on innovation and customer service. The company offers opportunities for professional growth and development in a fast-paced and entrepreneurial environment.
π Role Analysis
Career Level: This role is at the mid-level management career stage, requiring strategic thinking, leadership, and the ability to manage multiple projects simultaneously.
Reporting Structure: The Marketing Manager reports directly to the Head of Marketing (TFS) and may have supervisory responsibilities for a team of creatives.
Work Arrangement: This role is primarily on-site, with some flexibility for remote work. The working hours are full-time, Monday to Friday.
Growth Opportunities:
- Progression to a senior marketing role within Takealot Group or its subsidiaries.
- Expansion of supervisory responsibilities and team management.
- Opportunities to work on high-impact projects and initiatives.
ASSUMPTION: The Marketing Manager role offers significant opportunities for career growth and development within Takealot Group and its subsidiaries.
π Location & Work Environment
Office Type: Takealot Groupβs office in Cape Town is a modern, collaborative workspace with a dynamic and entrepreneurial atmosphere.
Office Location(s): 10 Rua Vasco da Gama St, Cape Town, Western Cape 8001, ZA
Geographic Context:
- Cape Town is the second-most populous city in South Africa, with a diverse and multicultural population.
- The city is known for its vibrant arts and culture scene, as well as its natural beauty and outdoor activities.
- Cape Town has a Mediterranean climate, with mild, wet winters and warm, dry summers.
Work Schedule: The working hours for this role are full-time, Monday to Friday, with some flexibility for remote work.
ASSUMPTION: The Cape Town office provides a dynamic and collaborative work environment, with opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the hiring manager and relevant team members
- Final interview with the Head of Marketing (TFS)
- Background check and reference check
Key Assessment Areas:
- Marketing strategy development and execution
- Brand management and promotion
- Content strategy and creation
- Digital marketing and lead generation
- Sales and marketing alignment
- Market research and data analysis
- Event management and partnerships
- Budget and resource management
- Leadership and team management skills
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience, skills, and achievements relevant to this role.
- Prepare examples of successful marketing campaigns you have led or contributed to, demonstrating your ability to drive brand awareness, customer acquisition, and revenue growth.
- Research Takealot Group and its subsidiaries to gain a deep understanding of the companyβs mission, values, and culture.
ATS Keywords: Marketing strategy, brand management, content creation, digital marketing, lead generation, sales alignment, market research, event management, budget management, team leadership, marketing manager, TFS, Takealot Group
ASSUMPTION: The interview process for this role will focus on assessing the candidateβs marketing skills, strategic thinking, and leadership abilities, as well as their cultural fit with Takealot Group.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Content management systems (CMS) (e.g., WordPress, Drupal)
- Social media management platforms (e.g., Hootsuite, Buffer)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
- CRM platforms (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The ideal candidate will have experience with marketing automation tools, CMS, social media management platforms, SEO and analytics tools, CRM platforms, and project management tools.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Entrepreneurial
- Dynamic
- Collaborative
- Innovative
Work Style:
- Fast-paced and agile
- Results-driven and action-oriented
- Collaborative and team-focused
- Customer-focused and customer-centric
- Continuously learning and improving
Self-Assessment Questions:
- Do you have a proven track record of developing and executing successful marketing strategies?
- Are you comfortable working in a fast-paced, dynamic environment with multiple priorities and tight deadlines?
- Do you thrive in a collaborative, team-focused work environment?
- Are you passionate about delivering exceptional customer service and continuously improving the customer experience?
ASSUMPTION: Takealot Group values candidates who are customer-centric, entrepreneurial, dynamic, collaborative, and innovative, with a strong work ethic and a passion for delivering exceptional customer service.
β οΈ Potential Challenges
- Managing multiple projects and priorities simultaneously in a fast-paced environment.
- Balancing brand-building efforts with lead generation and revenue growth objectives.
- Working effectively with cross-functional teams and stakeholders to align marketing initiatives with business goals.
- Adapting to changes in market trends, customer needs, and competitor strategies.
ASSUMPTION: The Marketing Manager role presents unique challenges and opportunities for growth and development within Takealot Group and its subsidiaries.
π Similar Roles Comparison
- Compared to other marketing manager roles, this position places a greater emphasis on digital marketing, lead generation, and sales alignment, reflecting the unique needs of Takealot Groupβs TFS division.
- Industry-specific context: The logistics and fulfilment services industry is highly competitive, with a strong focus on customer acquisition, retention, and satisfaction.
- Career path comparison: The Marketing Manager role is a mid-level management position with opportunities for progression to senior marketing roles within Takealot Group or its subsidiaries.
ASSUMPTION: The Marketing Manager role at Takealot Groupβs TFS division is unique, with a focus on digital marketing, lead generation, and sales alignment, reflecting the specific needs of the division and the broader e-commerce industry.
π Sample Projects
- Developing and executing a comprehensive marketing strategy to launch a new logistics and fulfilment services division within Takealot Group.
- Creating and implementing a digital marketing campaign to drive customer acquisition and revenue growth for an existing e-commerce platform.
- Managing a team of creatives to develop and produce a series of brand-building videos and advertisements for Takealot Group and its subsidiaries.
ASSUMPTION: The Marketing Manager role at Takealot Group offers opportunities to work on high-impact projects and initiatives, driving brand awareness, customer acquisition, and revenue growth for the company and its subsidiaries.
β Key Questions to Ask During Interview
- Can you describe the marketing team structure and how this role fits within the organization?
- What are the key priorities for the first 90 days in this role?
- How does Takealot Group support the professional growth and development of its marketing team members?
- What are the most significant challenges facing the TFS division, and how can this role contribute to addressing them?
- How does Takealot Group measure the success of its marketing initiatives, and what key performance indicators (KPIs) are most important for this role?
ASSUMPTION: The interview process for the Marketing Manager role at Takealot Group will focus on assessing the candidateβs marketing skills, strategic thinking, and leadership abilities, as well as their cultural fit with the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Takealot Group careers website.
- Tailor your resume and cover letter to highlight your marketing experience, skills, and achievements relevant to this role.
- Prepare examples of successful marketing campaigns you have led or contributed to, demonstrating your ability to drive brand awareness, customer acquisition, and revenue growth.
- Research Takealot Group and its subsidiaries to gain a deep understanding of the companyβs mission, values, and culture.
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role and ask about the next steps in the hiring process.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.