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Marketing Manager

Hitachi Solutions
Full-time
On-site
Paris, Île-de-France, France
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager

πŸ”Ή Company: Hitachi Solutions

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-15

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (2 office days per week)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing strategic marketing campaigns to drive pipeline growth and brand visibility within France
  • Collaborating closely with the Sales team to align marketing efforts with commercial objectives
  • Managing budgets and measuring campaign effectiveness to ensure ROI
  • Strengthening relationships with Microsoft and coordinating with internal and external stakeholders
  • Creating compelling case studies and customer success stories to support sales enablement

ASSUMPTION: This role requires a well-rounded marketing professional with a strong background in B2B marketing, CRM platforms, and the Microsoft ecosystem. Familiarity with Microsoft's partner ecosystem is desirable.

πŸ“‹ Key Responsibilities

βœ… Develop and execute marketing strategies and campaigns in collaboration with the Sales team to drive pipeline growth and brand visibility within France

βœ… Plan, execute, and optimize multi-channel campaigns aligned with business and industry themes, including events, digital campaigns, content creation, and demand generation activities

βœ… Manage and report on budgets, ensuring spend is aligned with strategic goals and delivers measurable ROI

βœ… Measure and report on the effectiveness of campaigns and overall marketing initiatives, providing insight and recommendations for continuous improvement

βœ… Partner with subject matter experts to identify and prioritize target accounts for marketing engagement

βœ… Coordinate and manage creative agencies and third-party partners to deliver campaign assets and execute marketing programs

βœ… Develop compelling case studies and business-led customer success stories to support sales enablement and thought leadership

βœ… Strengthen relationships with Microsoft, working alongside the local Alliance lead, ensuring alignment on joint marketing efforts

βœ… Oversee internal and external communications related to new client wins in coordination with the Sales team

βœ… Maintain and support CRM data hygiene, ensuring accurate segmentation and reporting

βœ… Enhance Hitachi Solutions Europe's web presence, including publishing and optimizing content for SEO, working alongside the website manager in Europe.

ASSUMPTION: This role requires a strategic and execution-focused mindset, with the ability to manage multiple projects under tight deadlines.

🎯 Required Qualifications

Education: A degree in Marketing or a related field is preferred

Experience: Demonstrated experience in both strategic planning and hands-on execution of B2B marketing campaigns

Required Skills:

  • Familiarity with CRM platforms and Microsoft's partner ecosystem
  • Strong organisational and time management skills
  • Excellent communication skills in French and English, both written and verbal
  • Proven copywriting skills with a flair for turning complex concepts into clear, compelling messaging
  • Strong interpersonal skills and ability to collaborate across cross-functional teams and international stakeholders
  • Exceptional attention to detail and quality
  • Proven ability to build and maintain relationships with key internal and external stakeholders

Preferred Skills:

  • Experience within the Microsoft ecosystem, understanding Microsoft technologies, partnership dynamics, and the value proposition of Microsoft solutions in the enterprise market

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and marketing automation tools is likely expected for this role.

πŸ’° Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (Based on industry standards for a Marketing Manager with 5-10 years of experience in France)

Benefits:

  • Lunch Vouchers
  • Annual Bonus
  • Pass Navigo

Working Hours: Full-time, with flexible working hours and 2 office days per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager with the required experience level in the Paris region.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Hitachi Solutions is a global Digital, Data and Technology consultancy, specializing in end-to-end transformation, with a focus on Microsoft Dynamics 365 Business Applications, Power Platform, Azure, Application Modernisation, and Data & Analytics

Company Size: Hitachi Solutions Portugal has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration

Founded: Hitachi Solutions was founded in 1987, with a rich history of innovation and a strong global presence

Company Description:

  • Hitachi Solutions Europe is a global consultancy firm working across the private and public sectors, specializing in Dynamics 365 Business Applications, Power Platform, including Azure, Application Modernisation, and Data & Analytics
  • The company is committed to Microsoft technologies, with a mission to revolutionize modern businesses through its highly skilled team
  • Hitachi Solutions offers a learning culture and flat hierarchy, with a focus on team spirit, cohesion, and appreciation

Company Specialties:

  • Microsoft Dynamics 365 Business Applications
  • Power Platform
  • Azure
  • Application Modernisation
  • Data & Analytics

Company Website: Hitachi Solutions Portugal

ASSUMPTION: The provided company description and specialties are based on the information available on the company's LinkedIn page and may not be specific to the Portuguese branch.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level management career stage, with opportunities for growth and development within the company

Reporting Structure: The Marketing Manager will report directly to the Marketing Director Europe and work closely with the Sales Director France

Work Arrangement: This role is a hybrid position, with 2 office days per week and the remaining days working remotely

Growth Opportunities:

  • Potential career progression within the marketing department or into other areas of the business
  • Opportunities to work on international projects and collaborate with global teams
  • Access to training and development programs to enhance skills and knowledge

ASSUMPTION: Growth opportunities may vary depending on the individual's performance, the company's needs, and market conditions.

🌍 Location & Work Environment

Office Type: The company has an office-based contract, with 2 office days per week required

Office Location(s): Paris, France

Geographic Context:

  • Paris is the capital and most populous city of France, with a vibrant business environment and a thriving tech industry
  • The Île-de-France region is the most populous and wealthiest region in France, with a strong economy and numerous job opportunities
  • France is a member of the European Union, offering opportunities for international collaboration and growth

Work Schedule: The standard workweek is 40 hours, with flexible working hours and the option to work remotely for some days

ASSUMPTION: The work environment may be subject to change based on the company's policies and market conditions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Telephone HR interview
  • Interview in English with the Marketing Director Europe and Sales Director France, with a presentation to be made
  • Face-to-face interview with the Managing Director France

Key Assessment Areas:

  • Strategic thinking and long-term planning
  • Campaign execution and project management skills
  • Communication and presentation skills
  • Understanding of the Microsoft ecosystem and partnership dynamics
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a presentation that demonstrates your understanding of the role, the company, and your strategic approach to marketing
  • Be ready to discuss your experience with CRM platforms, Microsoft's partner ecosystem, and your ability to manage multiple projects under tight deadlines

ATS Keywords: B2B Marketing, CRM Platforms, Microsoft Ecosystem, Strategic Planning, Campaign Execution, Organisational Skills, Time Management, Communication Skills, Copywriting, Interpersonal Skills, Collaboration, Attention to Detail, Stakeholder Management, Marketing Strategies, Content Creation, SEO

ASSUMPTION: The interview process may be subject to change based on the company's policies and market conditions.

πŸ› οΈ Tools & Technologies

  • CRM Platforms (e.g., Microsoft Dynamics 365)
  • Marketing Automation Tools (e.g., Marketo, Pardot)
  • SEO Tools (e.g., Google Analytics, SEMrush)
  • Project Management Tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's current stack and the individual's expertise.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration: Working together to achieve common goals
  • Open Communication: Encouraging open and honest dialogue
  • Transparency: Being open and honest about our work and our company

Work Style:

  • Strategic and execution-focused mindset
  • Ability to manage multiple projects under tight deadlines
  • Strong communication and interpersonal skills

Self-Assessment Questions:

  • Do you have experience working within the Microsoft ecosystem, understanding Microsoft technologies, partnership dynamics, and the value proposition of Microsoft solutions in the enterprise market?
  • Are you comfortable managing budgets and measuring campaign effectiveness to ensure ROI?
  • Do you have strong organizational and time management skills, with the ability to prioritize and multitask?

ASSUMPTION: Cultural fit is essential for success in this role, and candidates should be prepared to demonstrate their alignment with the company's values and work style.

⚠️ Potential Challenges

  • Managing multiple projects and campaigns simultaneously, with tight deadlines
  • Working with international stakeholders and coordinating with global teams
  • Keeping up with industry trends and market changes within the Microsoft ecosystem
  • Balancing strategic planning with hands-on campaign execution

ASSUMPTION: These challenges are inherent to the role and require a well-rounded marketing professional with strong organizational and time management skills.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Marketing Manager or Marketing Manager role in other companies, but with a specific focus on the Microsoft ecosystem and partnership dynamics
  • In comparison to other marketing roles, this position requires a strong understanding of the Microsoft ecosystem and the ability to work closely with the Sales team to align marketing efforts with commercial objectives
  • Career progression in this role may lead to a Senior Marketing Manager or Marketing Director position, with opportunities to work on international projects and collaborate with global teams

ASSUMPTION: This role is unique in its focus on the Microsoft ecosystem and partnership dynamics, requiring a specific skill set and industry knowledge.

πŸ“ Sample Projects

  • Developing and executing a multi-channel marketing campaign to drive pipeline growth and brand visibility within France, targeting specific industry verticals
  • Creating compelling case studies and customer success stories to support sales enablement and thought leadership, showcasing the company's expertise in Microsoft Dynamics 365 Business Applications, Power Platform, and Azure
  • Managing and optimizing the company's web presence, including publishing and optimizing content for SEO, to improve organic traffic and engagement

ASSUMPTION: These sample projects are based on the key responsibilities and required qualifications listed in the job description.

❓ Key Questions to Ask During Interview

  • Can you describe the company's marketing strategy for the next 12-24 months, and how this role fits into that plan?
  • How does the company support the professional development and growth of its marketing team members?
  • What are the key priorities for the first 30-60-90 days in this role, and how will my performance be measured?
  • How does the company collaborate with Microsoft, and what are the key joint marketing efforts currently in progress?
  • What is the company's approach to work-life balance, and how does this role fit into that philosophy?

ASSUMPTION: These key questions are designed to help candidates better understand the role, the company, and the cultural fit for this specific position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a presentation that demonstrates your understanding of the role, the company, and your strategic approach to marketing
  • Be ready to discuss your experience with CRM platforms, Microsoft's partner ecosystem, and your ability to manage multiple projects under tight deadlines
  • Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.