📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Elsevier
🔹 Location: Korea -ELS Chunwoo Bldg
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies for Health Solutions in Korea
- Managing marketing programs and campaigns to drive growth
- Collaborating with internal and external stakeholders
- Optimizing marketing spend and performance
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work independently and collaboratively.
📋 Key Responsibilities
✅ Define and own the marketing strategy, plan, and deliverables for Health Solutions in Korea
✅ Develop and implement strategies to generate qualified leads for business growth
✅ Manage marketing budget and design metrics to measure marketing effectiveness and ROI
✅ Manage Korea social media and local website engagement strategy
✅ Design, implement, and optimize email marketing campaigns to drive customer engagement and retention
✅ Plan and execute seminars to promote Elsevier's products
✅ Strategic and strong relationship management with KOLs and C-levels of hospital and academic institutions
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management.
🎯 Required Qualifications
Education: University Degree
Experience: Over 1 year of experience in B2B/B2C marketing
Required Skills:
- Strategic planning and execution of mid to large-sized projects
- Development and management of marketing collaterals and content creation
- Business intermediate level proficiency in reading, listening, and writing in English
- Efficient in managing time, proactive, and capable of balancing responsibilities while meeting expectations
- Detailed oriented with strong project management and problem-solving skills
- Ability to multi-task with strong attention to detail
- Ability to be self-managed and work independently and as part of a team
- Ability to foster excellent relationships with internal stakeholders and external partners/vendors
Preferred Skills:
- Experience in the healthcare industry
- Familiarity with marketing automation tools
- Knowledge of SEO best practices
ASSUMPTION: Candidates with experience in the healthcare industry and familiarity with marketing automation tools may have an advantage.
💰 Compensation & Benefits
Salary Range: KRW 50,000,000 - 60,000,000 per annum (Based on industry standards for a Marketing Manager with 1-2 years of experience in Korea)
Benefits:
- Medical Insurance
- Life Assurance Policies
- Accidental Death and Disablement Insurance cover
- Annual Privative Health Check-up
- Various Paid Time Off
- Long Service Award
- Employee Assistance Program
- Flexible Working Arrangements
- Access to Learning and Development Resources
Working Hours: 40 hours per week, with flexibility for the right candidate
ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Manager with 1-2 years of experience in Korea. Actual compensation may vary based on factors such as skills, experience, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Elsevier is a global leader in information and analytics, supporting researchers and healthcare professionals in advancing science and improving health outcomes.
Company Size: Elsevier has 5,001-10,000 employees worldwide, providing a large and diverse work environment.
Founded: 1880, with a rich history in publishing and a strong commitment to supporting the research and healthcare ecosystems.
Company Description:
- Elsevier facilitates insights and critical decision-making for customers across the global research and health ecosystems.
- The company employs 8,700 people worldwide, with a strong focus on quality, integrity, and societal progress.
- Elsevier supports the work of its research and health partners through various initiatives, including the Elsevier Foundation and its external Inclusion & Diversity Advisory Board.
Company Specialties:
- Artificial Intelligence
- Analytics
- STM Publishing
- Predictive Analytics
- Research Intelligence
- Clinical Decision Support
- Healthcare
- Science
- Machine Learning
- Technology
- Publishing
- open access
- open science
- Health
- and STEM
Company Website: www.elsevier.com
ASSUMPTION: Elsevier's extensive experience and global presence provide a robust platform for professional growth and development.
📊 Role Analysis
Career Level: This role is suitable for early-career marketing professionals looking to gain experience in a global organization.
Reporting Structure: The Marketing Manager will report directly to the Head of Marketing, APAC.
Work Arrangement: This is an on-site role, with the possibility of hybrid or remote work arrangements depending on business needs.
Growth Opportunities:
- Potential career progression into senior marketing roles within Elsevier
- Opportunities to work on international projects and collaborate with global teams
- Access to learning and development resources to support professional growth
ASSUMPTION: This role offers a strong foundation for a career in marketing, with opportunities for growth and development within Elsevier.
🌍 Location & Work Environment
Office Type: Elsevier's office in Korea is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): Korea -ELS Chunwoo Bldg
Geographic Context:
- Korea is a dynamic and rapidly growing market for healthcare solutions
- The office is located in a bustling business district, offering easy access to public transportation and amenities
- Korea's vibrant culture and history provide ample opportunities for personal and professional growth
Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for the right candidate
ASSUMPTION: Elsevier's office in Korea offers a modern, collaborative work environment that supports productivity and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and relevant stakeholders
- Final round interviews with senior leadership
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Project management and organizational skills
- Communication and stakeholder management skills
- Cultural fit and alignment with Elsevier's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of Elsevier's business and the healthcare industry
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
ATS Keywords: Marketing strategy, campaign management, lead generation, stakeholder collaboration, project management, digital marketing, customer engagement, SEO, email marketing, event execution, relationship management
ASSUMPTION: Elsevier's recruitment process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot)
- Customer Relationship Management (CRM) software (e.g., Salesforce)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: Familiarity with marketing automation tools and project management software is beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Quality
- Respect
- Excellence
- Accountability
- Innovation
- Collaboration
Work Style:
- Results-driven and proactive
- Collaborative and team-oriented
- Adaptable and open to feedback
- Strategic and forward-thinking
Self-Assessment Questions:
- How do you align with Elsevier's values, particularly [insert specific value]?
- Describe a time when you had to manage multiple projects and stakeholders. How did you ensure success?
- How do you stay up-to-date with industry trends and best practices in marketing?
ASSUMPTION: Elsevier values candidates who demonstrate a strong cultural fit and alignment with the company's values and work style.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously
- Adapting to a dynamic and fast-paced work environment
- Working in a global organization with diverse teams and time zones
- Balancing strategic thinking with tactical execution
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a strategic mindset.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position focuses more on strategic planning and international market development
- In the healthcare industry, marketing roles often require a strong understanding of healthcare trends and regulations
- Career progression in marketing typically involves moving into senior roles with broader responsibilities
ASSUMPTION: This role offers a unique blend of strategic planning, international market development, and healthcare industry expertise.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new healthcare product in Korea
- Conducting market research to identify trends and opportunities in the Korean healthcare market
- Managing a team of marketing professionals to execute a series of events and webinars for healthcare providers
ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the Marketing Manager role at Elsevier.
❓ Key Questions to Ask During Interview
- How does this role fit into Elsevier's overall marketing strategy for Health Solutions?
- What are the key priorities for this role in the first 90 days?
- How does Elsevier support the professional development of its marketing employees?
- What are the most rewarding aspects of working in the Korean office for you?
- How does Elsevier measure the success of its marketing campaigns and initiatives?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding Elsevier's business and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://relx.wd3.myworkdayjobs.com/ElsevierJobs/job/Korea--ELS-Chunwoo-Bldg/Marketing-Manager_R93748
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Research Elsevier's business and the healthcare industry to demonstrate your understanding and enthusiasm for the role
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
