Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Snap Inc.

🔹 Location: Paris, Île-de-France, France

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 8+ years

🔹 Remote Status: Hybrid (4+ days in office)

🚀 Job Overview

Key aspects of this role include:

• Driving marketing initiatives in France to grow Snap's business goals across revenue, community, and AR.
• Collaborating with cross-functional teams to execute marketing programs that align with Snap's strategic objectives.
• Managing project execution, including timelines, budgets, and performance analysis.
• Developing creative and innovative campaigns, partnerships, and projects to improve campaign performance and audience engagement.

ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively in a cross-functional team environment.

📋 Key Responsibilities

✅ Develop and execute marketing strategies and campaigns to increase brand relevance and consideration from marketers in France.

✅ Create marketing plans for agencies and brands, and deliver successful activations.

✅ Collaborate with cross-functional teams, including sales, comms, experience, talent, policy, and growth teams, to ensure seamless execution of marketing initiatives.

✅ Develop and manage creative and educational campaigns for media agencies and brands, ensuring alignment with Snapchat's brand guidelines and strategic objectives.

✅ Lead the creation of content (videos, pitch decks, collateral, copywriting) and marketing activations across various channels, including outdoor, digital, trade, social media, and events.

✅ Monitor and analyze campaign effectiveness, providing insights and recommendations for optimization.

✅ Stay up-to-date with market trends, consumer behavior, and competitor activities to identify opportunities for growth and differentiation.

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation to drive marketing success in the French market.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).

Experience: 8+ years of experience in marketing or advertising, developing strategy, positioning, and messaging, including project management, content development, and coordination of internal and external stakeholders.

Required Skills:

• Excellent project management skills, with the ability to manage multiple priorities and deadlines.
• Creative and strategic thinker with strong problem-solving skills.
• Strong communication, collaborative, and interpersonal skills.
• Fluency in both English and French, spoken and written.

Preferred Skills:

• Design on Keynote & copywriting experience.

ASSUMPTION: Candidates should have a proven track record in marketing or advertising, with a strong background in strategy and project management. Fluency in both English and French is required for effective communication and collaboration within the team and with external partners.

💰 Compensation & Benefits

Salary Range: €70,000 - €90,000 per year (AI-estimated, based on market research and role requirements)

Benefits:

• Paid Parental Leave
• Comprehensive Medical Coverage
• Emotional and Mental Health Support Programs
• Compensation Packages that let you share in Snap’s long-term success

Working Hours: Full-time position, with a hybrid work arrangement (4+ days in the office)

ASSUMPTION: The salary range is estimated based on market research and the requirements of the role. Snap Inc. offers competitive benefits packages to attract and retain top talent.

📌 Applicant Insights

🔍 Company Context

Industry: Snap Inc. operates in the Software Development industry, with a focus on augmented reality and technology.

Company Size: Snap Inc. has 5,001-10,000 employees, providing a large and diverse work environment.

Founded: Snap Inc. was founded in 2011, with its headquarters in Santa Monica, California.

Company Description:

• Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate.
• The company contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
• Snap Inc.'s three core products are Snapchat, Lens Studio, and Spectacles.

Company Specialties:

• Augmented Reality and Technology

Company Website: careers.snap.com

ASSUMPTION: Snap Inc. is a well-established company in the technology industry, with a strong focus on innovation and creativity. Its large employee base offers ample opportunities for collaboration and growth.

📊 Role Analysis

Career Level: This role is at the mid-level management stage, with opportunities for growth and advancement within the company.

Reporting Structure: The Marketing Manager will report directly to the Head of Marketing, who is based in Paris.

Work Arrangement: This role follows a hybrid work arrangement, with employees required to be in the office for 4+ days per week.

Growth Opportunities:

• Potential advancement to senior management roles within the marketing department.
• Opportunities to work on diverse projects and campaigns, fostering skill development and growth.
• Exposure to a global company with a strong presence in various markets, offering international career prospects.

ASSUMPTION: This role provides ample opportunities for professional growth and development within the company, as well as exposure to diverse projects and campaigns that can help advance one's career in marketing.

🌍 Location & Work Environment

Office Type: Snap Inc.'s Paris office is a modern and collaborative workspace, designed to foster creativity and innovation.

Office Location(s): Paris - 16 Rue de la Rochefoucauld, 75009 Paris, France

Geographic Context:

• Paris is a vibrant and multicultural city, offering a rich cultural scene, diverse dining options, and numerous recreational activities.
• The office is located in the 9th arrondissement, a bustling district known for its shops, restaurants, and historic sites.
• Paris is well-connected by public transportation, making it easy to commute from various neighborhoods.

Work Schedule: Full-time position, with a hybrid work arrangement (4+ days in the office)

ASSUMPTION: The Paris office provides a modern and collaborative work environment, with ample opportunities for networking and collaboration with team members. The city of Paris offers a vibrant and culturally rich setting, with numerous amenities and attractions to explore.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Snap Inc. careers portal.
• Phone or video screen with the hiring manager or a member of the HR team.
• In-person or virtual interview with the Head of Marketing and other team members.
• Final interview or assessment, if applicable.

Key Assessment Areas:

• Strategic thinking and problem-solving skills.
• Project management and organizational skills.
• Communication and interpersonal skills.
• Cultural fit and alignment with Snap Inc.'s values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of the French market and Snap Inc.'s products in your application materials.
• Prepare thoughtful questions to ask during the interview, focusing on the role, team, and company culture.

ATS Keywords: Marketing, Advertising, Project Management, Content Development, Creative Thinking, Brand Building, Communication, Collaboration, Interpersonal Skills, Problem Solving, Campaign Management, Performance Analysis, Market Trends, Consumer Behavior, Stakeholder Coordination, Copywriting, Snapchat, Lens Studio, Spectacles, AR, France, Paris

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' strategic thinking, project management skills, and cultural fit. Tailoring application materials to the role and company, and preparing thoughtful interview questions, can help applicants stand out and increase their chances of success.

🛠️ Tools & Technologies

• Keynote
• Microsoft Office Suite (Word, PowerPoint, Excel)
• Project management tools (e.g., Asana, Trello, Jira)
• Social media platforms (e.g., Facebook, Instagram, Twitter)
• Marketing analytics tools (e.g., Google Analytics, Adobe Analytics)

ASSUMPTION: The tools and technologies required for this role are standard in the marketing industry and can be easily adapted by candidates with relevant experience.

👔 Cultural Fit Considerations

Company Values:

• Kind
• Smart
• Creative

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Focused on innovation and creativity

Self-Assessment Questions:

• Do you align with Snap Inc.'s core values of being kind, smart, and creative?
• Are you comfortable working in a fast-paced, collaborative environment?
• Do you thrive in a culture that encourages innovation and creativity?

ASSUMPTION: Snap Inc. values a culture of kindness, intelligence, and creativity. Candidates who align with these values and are comfortable working in a fast-paced, collaborative environment are likely to be a good fit for the company.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously.
• Working in a fast-paced and dynamic environment, with tight deadlines and shifting priorities.
• Adapting to a hybrid work arrangement, balancing remote work and in-office collaboration.
• Navigating the French market, understanding local consumer behavior, and tailoring marketing strategies accordingly.

ASSUMPTION: This role presents both professional and personal challenges, requiring strong project management skills, adaptability, and a deep understanding of the French market.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses specifically on the French market, requiring a deep understanding of local consumer behavior and market trends.
• As a marketing manager, this role offers more strategic and leadership responsibilities compared to entry-level or associate marketing positions.
• In terms of career path, this role can serve as a stepping stone to senior marketing management or other leadership positions within the company.

ASSUMPTION: This role is unique in its focus on the French market and offers a mix of strategic, creative, and analytical responsibilities. Its career path prospects depend on the individual's performance and the company's organizational structure.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new Snapchat feature in France.
• Creating a targeted educational campaign for media agencies and brands to increase Snapchat's brand relevance and consideration.
• Managing the end-to-end project execution of a large-scale event, including timelines, budgets, and performance analysis.

ASSUMPTION: These sample projects illustrate the strategic, creative, and analytical aspects of the role, as well as the need to manage multiple priorities and deadlines effectively.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role collaborate with other teams, such as sales, comms, and experience, to ensure seamless execution of marketing initiatives?
• What are the most challenging aspects of working in the French market, and how can this role address them effectively?
• How does Snap Inc. support the growth and development of its marketing managers?
• What is the company's long-term vision for the French market, and how does this role contribute to that strategy?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates a candidate's interest in the role and provides valuable insights into the company's culture, priorities, and long-term vision.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Snap Inc. careers portal.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your understanding of the French market and Snap Inc.'s products.
• Prepare thoughtful questions to ask during the interview, focusing on the role, team, and company culture.
• If selected for an interview, be prepared to discuss your relevant experience and how you can contribute to Snap Inc.'s success in the French market.
• Follow up with the hiring manager or HR team after your interview to express your appreciation for the opportunity and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.