📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Technogym S.p.A.
🔹 Location: New Jersey, United States
🔹 Job Type: On-site
🔹 Category: Wellness and Fitness Services
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: No (On-site)
🚀 Job Overview
Key aspects of this role include:
- Promoting Technogym's innovative fitness solutions to inspire a healthy lifestyle
- Building and maintaining relationships with users and industry professionals
- Contributing to the company's growth in the fitness industry
- Collaborating with a passionate and international team
ASSUMPTION: This role requires a balance of creative marketing strategies and strong relationship-building skills to effectively promote Technogym's products and engage users.
📋 Key Responsibilities
✅ Develop and implement marketing strategies to promote Technogym's fitness solutions
✅ Build and maintain relationships with users, industry professionals, and partners
✅ Collaborate with the team to create engaging content and campaigns
✅ Monitor and analyze marketing performance metrics to optimize strategies
✅ Represent Technogym at industry events and trade shows
ASSUMPTION: This role requires a proactive approach to marketing, with a focus on building relationships and understanding user needs to create effective campaigns.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in marketing, preferably in the fitness or wellness industry
Required Skills:
- Proven track record in marketing and relationship-building
- Strong communication and interpersonal skills
- Fluency in English; additional languages are a plus
- Proficiency in marketing tools and software
- Understanding of the fitness industry and trends
Preferred Skills:
- Experience with CRM software
- Familiarity with fitness equipment and technology
- Multilingual abilities
ASSUMPTION: Candidates should have a strong background in marketing, with a focus on relationship-building and a passion for fitness and wellness.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (Based on industry standards for a Marketing Manager with 2-5 years of experience in the wellness and fitness sector)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Employee discounts on Technogym products
- Paid time off and holidays
Working Hours: Full-time (40 hours per week), with flexibility for event attendance and travel
ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Manager with the required experience level. Actual compensation may vary based on factors such as skills, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Technogym operates in the wellness and fitness services industry, focusing on providing innovative fitness solutions and promoting a healthy lifestyle.
Company Size: Technogym has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 1983, in Cesena, Italy
Company Description:
- Technogym is a world leader in designing and manufacturing fitness equipment
- Offers customised solutions for private homes, fitness clubs, hotels, spas, and more
- Embodies the philosophy of Wellness, promoting a balanced lifestyle through regular exercise, healthy eating, and a positive mental attitude
Company Specialties:
- Activity and exercise tracking software solutions
- End-to-end Wellness solutions and services
- Premium home and commercial fitness equipment
- Interior design and customisation of wellness spaces
- Fitness facility management software
Company Website: http://bit.ly/2qDfnBg
ASSUMPTION: Technogym's focus on wellness and fitness provides a unique opportunity for marketing professionals to promote a healthy lifestyle and engage with users.
📊 Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and development
Reporting Structure: This role reports directly to the Marketing Director and may oversee junior marketing team members
Work Arrangement: On-site, with flexibility for event attendance and travel
Growth Opportunities:
- Advancement to Senior Marketing Manager or Marketing Director roles
- Expansion into international markets or new product lines
- Development of leadership and management skills
ASSUMPTION: This role offers opportunities for career growth and development within Technogym's marketing department.
🌍 Location & Work Environment
Office Type: Technogym's New Jersey office is a modern, collaborative workspace designed to foster creativity and innovation
Office Location(s): 700 US Highway 46 East, Fairfield, New Jersey 07004, US
Geographic Context:
- New Jersey is a highly populated state with a diverse range of industries and cultures
- Fairfield, NJ, is located in northern New Jersey, with easy access to New York City and other major metropolitan areas
- The office is situated near various amenities, including restaurants, shopping, and recreational facilities
Work Schedule: Full-time (40 hours per week), with flexibility for event attendance and travel
ASSUMPTION: The New Jersey office provides a dynamic work environment with easy access to major cities and cultural attractions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Director
- Final interview with key stakeholders or team members
Key Assessment Areas:
- Marketing and relationship-building skills
- Industry knowledge and trends
- Communication and interpersonal abilities
- Cultural fit and alignment with Technogym's values
Application Tips:
- Highlight relevant marketing experience and achievements
- Tailor your resume and cover letter to emphasize your passion for fitness and wellness
- Prepare examples of successful marketing campaigns or projects
- Research Technogym's products, services, and company culture to demonstrate your enthusiasm and understanding
ATS Keywords: Marketing, Relationship Building, Fitness, Wellness, Campaign Development, Industry Trends, User Engagement, CRM, Fitness Equipment
ASSUMPTION: Technogym's interview process focuses on assessing candidates' marketing skills, industry knowledge, and cultural fit, with a strong emphasis on their passion for fitness and wellness.
🛠️ Tools & Technologies
- Marketing automation and CRM software (e.g., HubSpot, Salesforce)
- Social media management tools (e.g., Hootsuite, Buffer)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: Technogym utilizes industry-standard marketing tools and software to streamline processes and optimize performance.
👔 Cultural Fit Considerations
Company Values:
- Passion for Wellness
- Innovation and Creativity
- Teamwork and Collaboration
- Customer Focus
- Integrity and Responsibility
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and open to feedback
- Committed to continuous learning and improvement
Self-Assessment Questions:
- How do you embody Technogym's passion for wellness in your daily life?
- Describe a time when you successfully collaborated with a team to achieve a marketing goal
- How do you stay up-to-date with industry trends and adapt your strategies accordingly?
ASSUMPTION: Technogym values candidates who are passionate about wellness, innovative, collaborative, and committed to delivering exceptional results.
⚠️ Potential Challenges
- Managing multiple marketing campaigns and projects simultaneously
- Adapting to a fast-paced and dynamic work environment
- Balancing event attendance and travel with day-to-day responsibilities
- Collaborating with international team members across different time zones
ASSUMPTION: This role may present challenges related to time management, adaptability, and global collaboration, but offers opportunities for growth and development.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses on promoting fitness equipment and engaging users in a healthy lifestyle
- Technogym's international presence offers opportunities for global collaboration and exposure to diverse markets
- Career progression may involve expanding into international markets or new product lines
ASSUMPTION: This role offers unique opportunities for marketing professionals interested in the fitness and wellness industry, with potential for international exposure and growth.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new fitness equipment line
- Collaborating with the sales team to create targeted email marketing campaigns for specific customer segments
- Managing a product launch event, including logistics, vendor coordination, and on-site support
ASSUMPTION: These sample projects illustrate the diverse range of marketing responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- How does this role contribute to Technogym's overall business strategy?
- What are the most significant challenges facing the marketing department currently, and how can this role address them?
- How does Technogym support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 90 days?
- How does Technogym foster a culture of innovation and creativity within its marketing department?
ASSUMPTION: These interview questions help candidates better understand the role's expectations, priorities, and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and passion for fitness and wellness
- Prepare examples of successful marketing campaigns or projects to discuss during the interview
- Research Technogym's products, services, and company culture to demonstrate your enthusiasm and understanding
- Follow up with the HR department one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
