πΉ Job Title: Marketing Manager
πΉ Company: Maker Lab
πΉ Location: Bengaluru, Karnataka, India (Remote)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: July 4, 2025
πΉ Experience Level: Mid-Senior level (8+ years)
πΉ Remote Status: Remote (Telecommute)
π Job OverviewKey aspects of this role include:
ASSUMPTION: This role requires a balance of strategic thinking, creative collaboration, and analytical skills. The ideal candidate will have a strong background in marketing, brand management, or a related field, with a proven track record of driving successful marketing campaigns.
π Key Responsibilitiesβ Drive strategy, planning, and execution of marketing campaigns for short-form products on a leading video-sharing platform
β Collaborate with creative agencies to support marketing initiatives and provide data-driven insights throughout the creative development lifecycle
β Work with cross-functional teams and agencies management to ensure effective collaboration and communication
β Conduct analytical reviews, including regular analytics and performance reporting, to stakeholders across internal and external teams
β Lead the adaptation and localization of marketing assets across markets
ASSUMPTION: The role requires a high level of independence, self-motivation, and strong communication skills. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and collaborating with diverse teams.
π― Required QualificationsEducation: Bachelorβs degree or equivalent practical experience
Experience: 8+ years of experience in marketing, brand management, strategy, marketing communications, or the creative industry
Required Skills:
Preferred Skills:
ASSUMPTION: The ideal candidate will have a strong background in marketing, brand management, or a related field, with a proven track record of driving successful marketing campaigns. Experience working with video-sharing platforms or similar creative industries would be a plus.
π° Compensation & BenefitsSalary Range: INR 1,800,000 - 2,500,000 per annum (Estimated based on industry standards for mid-senior level marketing roles in Bengaluru)
Benefits:
Working Hours: Full-time (40 hours/week), flexible hours may be available
ASSUMPTION: The salary range is estimated based on industry standards for mid-senior level marketing roles in Bengaluru. Actual compensation may vary based on experience and performance.
π Applicant InsightsIndustry: Marketing Services
Company Size: 201-500 employees (Global)
Founded: 2015
Company Description:
Company Specialties:
Company Website: wearemakerlab.com
ASSUMPTION: Maker Lab's global presence and talent-centric approach enable them to provide bespoke marketing solutions tailored to clients' needs.
π Role AnalysisCareer Level: Mid-Senior level
Reporting Structure: This role reports directly to the Client Lead or Account Director
Work Arrangement: Remote (Telecommute), with occasional on-site meetings as needed
Growth Opportunities:
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative marketing agency.
π Location & Work EnvironmentOffice Type: Remote (Telecommute)
Office Location(s): Bengaluru, Karnataka, India
Geographic Context:
Work Schedule: Full-time (40 hours/week), flexible hours may be available
ASSUMPTION: Bengaluru's thriving tech industry and lower cost of living make it an attractive location for professionals in the marketing and creative fields.
πΌ Interview & Application InsightsTypical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, campaign management, creative collaboration, data analytics, performance tracking, community building, brand management, communication skills, analytical skills, cross-functional collaboration, attention to detail, innovative thinking, self-starter, independent thinking, presentation skills
ASSUMPTION: Maker Lab's interview process is designed to assess candidates' marketing skills, strategic thinking, and cultural fit. Applicants should be prepared to discuss their experience and provide examples of successful marketing campaigns they've led or contributed to.
π οΈ Tools & TechnologiesASSUMPTION: The ideal candidate will have experience with marketing automation platforms, social media management tools, and analytics tools. Familiarity with project management software is also beneficial.
π Cultural Fit ConsiderationsCompany Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Maker Lab's talent-centric approach and focus on speed and scale require candidates who are comfortable working in a fast-paced, dynamic environment and collaborating with diverse teams.
β οΈ Potential ChallengesASSUMPTION: The role presents challenges related to managing multiple campaigns, adapting to diverse client needs, balancing strategic thinking with day-to-day tasks, and working remotely with cross-functional teams.
π Similar Roles ComparisonASSUMPTION: While this role shares similarities with other marketing manager positions, its focus on creative collaboration and data-driven decision making sets it apart. Experience working with video-sharing platforms or similar creative industries is not required but would be an asset.
π Sample ProjectsASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks and responsibilities they may encounter in this role. The specific projects and campaigns will vary depending on the client and the marketing objectives.
β Key Questions to Ask During InterviewASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company culture. They should provide insight into the challenges and opportunities presented by the role and help applicants determine if it is the right fit for them.
π Next Steps for ApplicantsTo apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.