π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: Tribe X Digital
πΉ Location: Maadi, Cairo (Hybrid)
πΉ Job Type: On-site (Hybrid)
πΉ Category: Marketing
πΉ Date Posted: May 20, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Developing and executing a clear, long-term marketing strategy for Tribe X Digital
- Managing social media platforms, digital campaigns, and website maintenance
- Building and maintaining relationships with clients through engagement initiatives
- Collaborating with founders and team leads to spotlight the agency's people, work, and values
- Positioning Tribe X Digital as a thought leader in luxury and purpose-driven marketing
ASSUMPTION: This role requires a strategic, autonomous, and self-driven individual with a strong understanding of digital marketing and luxury consumer psychology.
π Key Responsibilities
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Develop and execute a clear, long-term marketing strategy for Tribe X Digital
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Identify opportunities for brand positioning, thought leadership, and industry recognition
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Maintain and elevate the agency's luxury, understated, and purpose-driven identity across all channels
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Own strategy, ideation, and execution across all social media platforms
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Plan and allocate budget for digital campaigns promoting Tribe X Digital across key markets
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Maintain and continuously improve the Tribe X Digital website
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Build a PR plan to elevate the presence of the founders and leadership team
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Ideate and execute out-of-the-box marketing initiatives that drive attention and brand love
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Create thoughtful client engagement experiences that strengthen relationships with current and potential clients
ASSUMPTION: The ideal candidate will have experience in luxury marketing, digital strategy, and social media management.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in marketing, ideally in an agency or luxury/lifestyle brand environment
Required Skills:
- Deep understanding of digital marketing strategy and execution
- Experience in social media management, content calendars, and aesthetic curation
- Ability to write or oversee smart, thoughtful copy that aligns with the agency's tone
- Familiarity with luxury consumer psychology and digital storytelling
- High taste level with a strong visual eye for branding and storytelling
- Strategic mindsetβable to explain and defend the βwhyβ behind every marketing move
- Entrepreneurial, autonomous, and self-driven
Preferred Skills:
- PR experience and network within the luxury, lifestyle, or creative sectors
ASSUMPTION: Candidates with a proven track record in luxury marketing and digital strategy are strongly encouraged to apply.
π° Compensation & Benefits
Salary Range: EGP 30,000 - 45,000 per month (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Health insurance
- Performance-based bonuses
- Opportunities for professional growth and development
- Flexible working hours
Working Hours: Full-time (40 hours/week), with flexible hours and a hybrid work arrangement
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 51-200 employees
Founded: 2018
Company Description:
- Tribe X Digital is a next-generation 360 digital agency specializing in luxury travel, hospitality, and real estate.
- The agency believes in reflecting its brand values through creativity, innovation, and high-quality work.
- Tribe X Digital offers a full-circle marketing studio, simplifying growth for luxury brands and reaching affluent audiences worldwide.
Company Specialties:
- Digital Marketing
- Content Creation
- Facebook Advertising
- Instagram Advertising
- Content Production
- Photography
- Videography
- Digital Advertising
- Digital Strategy
- Google Ads
- Ecommerce
- Luxury Brands
- Performance Marketing
- Programmatic Media Buying
Company Website: http://www.tribexdigital.com
ASSUMPTION: Tribe X Digital is a growing agency with a strong focus on luxury marketing and a commitment to high-quality work.
π Role Analysis
Career Level: Mid-level to senior marketing role, with opportunities for growth and leadership
Reporting Structure: Reports directly to the founders and collaborates with team leads across departments
Work Arrangement: Hybrid work arrangement, with on-site presence required for collaboration and client meetings
Growth Opportunities:
- Potential for career progression within the marketing department
- Opportunities to lead and mentor junior team members
- Chance to contribute to the agency's growth and expansion
ASSUMPTION: This role offers a unique opportunity to shape the marketing narrative of a fast-growing agency in the luxury marketing space.
π Location & Work Environment
Office Type: Modern, collaborative office space in Maadi, Cairo
Office Location(s): Maadi, Cairo (Hybrid)
Geographic Context:
- Maadi is an upscale residential neighborhood in Cairo, known for its international schools, shopping centers, and restaurants.
- The office is conveniently located near major highways and public transportation.
- Cairo offers a vibrant cultural scene, with numerous historical sites, museums, and entertainment options.
Work Schedule: Full-time (40 hours/week), with flexible hours and a hybrid work arrangement
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work flexibility.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR manager
- In-depth interview with the founders and relevant team members
- Final decision and offer
Key Assessment Areas:
- Marketing strategy and digital marketing expertise
- Social media management and content creation skills
- Understanding of luxury consumer psychology and branding
- Cultural fit and alignment with the agency's values
Application Tips:
- Tailor your resume and cover letter to highlight your marketing strategy, digital marketing, and luxury branding experience.
- Include specific examples of successful marketing campaigns you've led or contributed to.
- Demonstrate your understanding of the luxury market and Tribe X Digital's unique value proposition.
ATS Keywords: Marketing Strategy, Digital Marketing, Social Media Management, Luxury Branding, Campaign Management, Visual Curation, Budgeting, Thought Leadership, Event Planning, Copywriting, Entrepreneurial Mindset, Digital Storytelling
ASSUMPTION: Applicants should focus on demonstrating their strategic marketing expertise and luxury branding experience in their application materials.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Digital advertising platforms (e.g., Google Ads, Facebook Ads, Instagram Ads)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
- Website management platforms (e.g., WordPress, Wix, Squarespace)
- PR and media outreach tools (e.g., Muck Rack, Agility PR Solutions)
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Creativity and innovation
- High-quality work and attention to detail
- Collaboration and teamwork
- Entrepreneurial spirit and autonomy
- Commitment to luxury and purpose-driven marketing
Work Style:
- Strategic and autonomous
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on continuous improvement
- Committed to maintaining a high taste level and visual eye for branding
Self-Assessment Questions:
- Do you have a strong understanding of digital marketing strategy and luxury consumer psychology?
- Are you comfortable working autonomously and driving marketing initiatives independently?
- Do you thrive in a collaborative, creative environment and enjoy working with diverse teams?
- Are you committed to maintaining a high taste level and visual eye for branding across all marketing channels?
ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling career at Tribe X Digital.
β οΈ Potential Challenges
- Managing multiple marketing channels and initiatives simultaneously
- Balancing on-site collaboration with remote work flexibility
- Adapting to the unique needs and preferences of luxury clients
- Keeping up with industry trends and best practices in digital marketing
ASSUMPTION: Applicants should be prepared to tackle these challenges head-on and demonstrate their ability to thrive in a dynamic, fast-paced environment.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong understanding of luxury consumer psychology and digital storytelling.
- Compared to other marketing manager roles, this position offers a unique opportunity to shape the marketing narrative of a fast-growing agency in the luxury marketing space.
- Career progression in this role may include opportunities to lead and mentor junior team members, as well as contribute to the agency's growth and expansion.
ASSUMPTION: Applicants should consider the unique aspects of this role and how it compares to other marketing manager positions in the industry.
π Sample Projects
- Developing and executing a comprehensive social media strategy for a luxury travel brand
- Managing a digital advertising campaign targeting high-net-worth individuals in key markets
- Creating and implementing a thought leadership content strategy for the agency's founders
ASSUMPTION: Applicants should be prepared to discuss their experience with similar marketing projects and initiatives.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does Tribe X Digital support the professional growth and development of its marketing team members?
- What are the most challenging aspects of working in a luxury marketing agency, and how does Tribe X Digital address these challenges?
- How does Tribe X Digital measure the success of its marketing initiatives, and what key performance indicators (KPIs) are most important for this role?
- What opportunities are there for collaboration and knowledge-sharing with other departments and team members at Tribe X Digital?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, the company, and the team they will be working with.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing strategy, digital marketing, and luxury branding experience.
- Prepare examples of successful marketing campaigns you've led or contributed to.
- Follow up with Mohamed Medhat from HR at m.medhat@tribexdigital.com one week after submission to inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.