π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: Sanofi
πΉ Location: Shanghai, China
πΉ Job Type: Full-time
πΉ Category: Pharmaceuticals
πΉ Date Posted: July 21, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and executing a holistic plan for launching 3 new hematology portfolio products in China
- Setting objectives, proposing budgets, and creating mid to long-term portfolio strategies
- Monitoring and controlling marketing plans, adapting them to changing environmental needs
- Building and maintaining relationships with key opinion leaders and working closely with cross-functional teams
- Leveraging omni-channel engagement to reach customers with the right content, through the right channel
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with various departments to achieve business objectives.
π Key Responsibilities
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Developing and executing marketing plans for new product launches
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Setting objectives, proposing budgets, and creating mid to long-term portfolio strategies
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Monitoring and controlling marketing plans, adapting them to changing environmental needs
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Building and maintaining relationships with key opinion leaders and working closely with cross-functional teams
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Leveraging omni-channel engagement to reach customers with the right content, through the right channel
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Ensuring optimal flow of information, key messages, and content materials to the salesforce
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Setting up and deepening inter-departmental cooperation and communication
ASSUMPTION: The role involves a high degree of cross-functional collaboration and requires strong project management skills to ensure successful product launches.
π― Required Qualifications
Education: Bachelorβs degree or above
Experience: At least 5 years of experience in the pharmaceutical industry, with preference for experience in multinational companies and new product launches
Required Skills:
- Marketing strategy development and execution
- Product launch experience
- Budget management
- Demand forecasting
- Strong communication skills
- Self-starter, proactive, and independent attitude
- Leadership and teamwork spirit
Preferred Skills:
- Experience in the hematology therapeutic area
- Fluency in Mandarin Chinese
ASSUMPTION: While not explicitly stated, experience in the hematology therapeutic area and fluency in Mandarin Chinese would be beneficial for this role.
π° Compensation & Benefits
Salary Range: Industry standard for a Marketing Manager role in Shanghai with 5-10 years of experience is RMB 400,000 - 600,000 per year. This estimate is based on market research and may vary depending on the candidate's qualifications and the company's compensation structure.
Benefits:
- Health insurance
- Retirement benefits
- Employee assistance programs
- Training and development opportunities
Working Hours: Full-time position with standard working hours from Monday to Friday, 9:00 AM to 6:00 PM. Overtime may be required during product launch periods.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and the company's compensation structure.
π Applicant Insights
π Company Context
Industry: Sanofi is a global pharmaceutical company focused on healthcare solutions, including prescription medicines, vaccines, consumer healthcare products, and medical devices.
Company Size: Sanofi is a large multinational corporation with over 100,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Sanofi was founded in 1973 through the merger of several French pharmaceutical companies. It has since grown into one of the world's leading pharmaceutical companies.
Company Description:
- Sanofi is committed to improving access to healthcare and enhancing patient care through innovative medicines and vaccines
- The company operates in seven main therapeutic areas: cardiovascular, thrombosis, oncology, diabetes, central nervous system, internal medicine, and vaccines
- Sanofi is dedicated to research and development, production, and marketing of pharmaceutical products
Company Specialties:
- Prescription medicines
- Vaccines
- Consumer healthcare products
- Medical devices
Company Website: sanofi.us
ASSUMPTION: Sanofi's large size and global presence offer opportunities for career growth and international exposure.
π Role Analysis
Career Level: This role is at the mid-level management career stage, with opportunities for growth into senior management positions within the marketing department or related fields.
Reporting Structure: The Marketing Manager reports directly to the Head of Marketing and works closely with cross-functional teams, including sales, medical affairs, and market access.
Work Arrangement: This is an on-site position based in Shanghai, China. The role may require occasional travel to other Sanofi offices or industry events.
Growth Opportunities:
- Progression to senior marketing roles within Sanofi
- Expansion into other therapeutic areas or business units
- International assignments within the Sanofi group
ASSUMPTION: Successful candidates will have the opportunity to grow within the organization and take on more senior roles as they develop their skills and demonstrate strong performance.
π Location & Work Environment
Office Type: Sanofi's Shanghai office is a modern, collaborative workspace designed to foster innovation and teamwork.
Office Location(s): Sanofi's Shanghai office is located in the Pudong New Area, offering easy access to public transportation and amenities.
Geographic Context:
- Shanghai is a major commercial and financial hub in China, offering a vibrant urban environment with rich cultural experiences
- The city is home to a diverse international community, providing ample opportunities for networking and socializing
- Shanghai's competitive job market offers ample opportunities for professional growth and development
Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 6:00 PM. Flexible working arrangements may be available, depending on the team's needs and the candidate's performance.
ASSUMPTION: The work environment at Sanofi's Shanghai office is collaborative and supportive, with a strong focus on teamwork and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and cross-functional team members
- Final interview with the Head of Marketing
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Cross-functional collaboration and teamwork
- Cultural fit and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your marketing strategy development and execution experience, as well as your product launch experience
- Prepare examples of your budget management and demand forecasting skills
- Demonstrate your strong communication skills and self-starter attitude through your application materials and interview performance
ATS Keywords: Marketing strategy, product launch, budget management, demand forecasting, communication skills, leadership, teamwork, customer engagement, relationship building, project management, adaptability, collaboration, innovation, market analysis, sales coordination, strategic planning
ASSUMPTION: The application process at Sanofi is competitive, and candidates should be prepared to demonstrate their skills and qualifications through their application materials and interviews.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Siebel)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's needs and the candidate's skills.
π Cultural Fit Considerations
Company Values:
- Patient focus
- Integrity
- Courage
- Responsibility
- Transparency
- Innovation
- Performance
Work Style:
- Collaborative and team-oriented
- Innovative and forward-thinking
- Results-driven and accountable
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you share Sanofi's commitment to improving access to healthcare and enhancing patient care?
- Are you comfortable working in a collaborative, team-oriented environment?
- Do you have the courage to take on new challenges and drive innovation in your role?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Sanofi's values and work style, as well as a commitment to the company's mission and goals.
β οΈ Potential Challenges
- Managing multiple product launches simultaneously, requiring strong project management skills and adaptability
- Working with cross-functional teams and stakeholders, requiring strong communication and collaboration skills
- Adapting to a fast-paced, dynamic work environment, with a focus on innovation and continuous improvement
- Navigating a competitive job market in Shanghai, with a high demand for skilled marketing professionals
ASSUMPTION: The role presents unique challenges that require strong problem-solving skills, adaptability, and a results-driven attitude.
π Similar Roles Comparison
- Compared to other marketing manager roles in the pharmaceutical industry, this position places a strong emphasis on product launch experience and strategic thinking
- In China's competitive pharmaceutical market, this role offers the opportunity to work for a global leader in the industry, with a strong focus on innovation and patient care
- Career progression in this role may involve expanding into other therapeutic areas or business units, as well as international assignments within the Sanofi group
ASSUMPTION: This role offers unique opportunities for career growth and development within the pharmaceutical industry, with a focus on strategic thinking and innovation.
π Sample Projects
- Developing and executing a marketing plan for a new hematology product launch in China, including market research, competitive analysis, and customer segmentation
- Creating a mid to long-term portfolio strategy for a group of hematology products, including demand forecasting, budget allocation, and marketing mix optimization
- Building and maintaining relationships with key opinion leaders in the hematology therapeutic area, including regular communication, event planning, and thought leadership development
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives that the Marketing Manager may be expected to undertake in this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the broader marketing strategy for Sanofi's hematology portfolio in China?
- What opportunities are there for career growth and development within the marketing department or related fields?
- How does Sanofi support work-life balance for its employees?
- What is the company's approach to innovation and continuous improvement in the marketing function?
ASSUMPTION: These key questions are intended to help candidates better understand the role, the company, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Sanofi Careers portal
- Tailor your resume and cover letter to highlight your marketing strategy development and execution experience, as well as your product launch experience
- Prepare examples of your budget management and demand forecasting skills
- Demonstrate your strong communication skills and self-starter attitude through your application materials and interview performance
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.