S

Marketing Manager

Sanofi
Full-time
On-site
Shanghai, Shanghai, China
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager

πŸ”Ή Company: Sanofi

πŸ”Ή Location: Shanghai, China

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Pharmaceuticals

πŸ”Ή Date Posted: July 21, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing a holistic plan for launching 3 new hematology portfolio products in China
  • Setting objectives, proposing budgets, and creating mid to long-term portfolio strategies
  • Monitoring and controlling marketing plans, adapting them to changing environmental needs
  • Building and maintaining relationships with key opinion leaders and working closely with cross-functional teams
  • Leveraging omni-channel engagement to reach customers with the right content, through the right channel

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with various departments to achieve business objectives.

πŸ“‹ Key Responsibilities

βœ… Developing and executing marketing plans for new product launches

βœ… Setting objectives, proposing budgets, and creating mid to long-term portfolio strategies

βœ… Monitoring and controlling marketing plans, adapting them to changing environmental needs

βœ… Building and maintaining relationships with key opinion leaders and working closely with cross-functional teams

βœ… Leveraging omni-channel engagement to reach customers with the right content, through the right channel

βœ… Ensuring optimal flow of information, key messages, and content materials to the salesforce

βœ… Setting up and deepening inter-departmental cooperation and communication

ASSUMPTION: The role involves a high degree of cross-functional collaboration and requires strong project management skills to ensure successful product launches.

🎯 Required Qualifications

Education: Bachelor’s degree or above

Experience: At least 5 years of experience in the pharmaceutical industry, with preference for experience in multinational companies and new product launches

Required Skills:

  • Marketing strategy development and execution
  • Product launch experience
  • Budget management
  • Demand forecasting
  • Strong communication skills
  • Self-starter, proactive, and independent attitude
  • Leadership and teamwork spirit

Preferred Skills:

  • Experience in the hematology therapeutic area
  • Fluency in Mandarin Chinese

ASSUMPTION: While not explicitly stated, experience in the hematology therapeutic area and fluency in Mandarin Chinese would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Industry standard for a Marketing Manager role in Shanghai with 5-10 years of experience is RMB 400,000 - 600,000 per year. This estimate is based on market research and may vary depending on the candidate's qualifications and the company's compensation structure.

Benefits:

  • Health insurance
  • Retirement benefits
  • Employee assistance programs
  • Training and development opportunities

Working Hours: Full-time position with standard working hours from Monday to Friday, 9:00 AM to 6:00 PM. Overtime may be required during product launch periods.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and the company's compensation structure.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Sanofi is a global pharmaceutical company focused on healthcare solutions, including prescription medicines, vaccines, consumer healthcare products, and medical devices.

Company Size: Sanofi is a large multinational corporation with over 100,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.

Founded: Sanofi was founded in 1973 through the merger of several French pharmaceutical companies. It has since grown into one of the world's leading pharmaceutical companies.

Company Description:

  • Sanofi is committed to improving access to healthcare and enhancing patient care through innovative medicines and vaccines
  • The company operates in seven main therapeutic areas: cardiovascular, thrombosis, oncology, diabetes, central nervous system, internal medicine, and vaccines
  • Sanofi is dedicated to research and development, production, and marketing of pharmaceutical products

Company Specialties:

  • Prescription medicines
  • Vaccines
  • Consumer healthcare products
  • Medical devices

Company Website: sanofi.us

ASSUMPTION: Sanofi's large size and global presence offer opportunities for career growth and international exposure.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level management career stage, with opportunities for growth into senior management positions within the marketing department or related fields.

Reporting Structure: The Marketing Manager reports directly to the Head of Marketing and works closely with cross-functional teams, including sales, medical affairs, and market access.

Work Arrangement: This is an on-site position based in Shanghai, China. The role may require occasional travel to other Sanofi offices or industry events.

Growth Opportunities:

  • Progression to senior marketing roles within Sanofi
  • Expansion into other therapeutic areas or business units
  • International assignments within the Sanofi group

ASSUMPTION: Successful candidates will have the opportunity to grow within the organization and take on more senior roles as they develop their skills and demonstrate strong performance.

🌍 Location & Work Environment

Office Type: Sanofi's Shanghai office is a modern, collaborative workspace designed to foster innovation and teamwork.

Office Location(s): Sanofi's Shanghai office is located in the Pudong New Area, offering easy access to public transportation and amenities.

Geographic Context:

  • Shanghai is a major commercial and financial hub in China, offering a vibrant urban environment with rich cultural experiences
  • The city is home to a diverse international community, providing ample opportunities for networking and socializing
  • Shanghai's competitive job market offers ample opportunities for professional growth and development

Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 6:00 PM. Flexible working arrangements may be available, depending on the team's needs and the candidate's performance.

ASSUMPTION: The work environment at Sanofi's Shanghai office is collaborative and supportive, with a strong focus on teamwork and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interviews with the hiring manager and cross-functional team members
  • Final interview with the Head of Marketing
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation skills
  • Cross-functional collaboration and teamwork
  • Cultural fit and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing strategy development and execution experience, as well as your product launch experience
  • Prepare examples of your budget management and demand forecasting skills
  • Demonstrate your strong communication skills and self-starter attitude through your application materials and interview performance

ATS Keywords: Marketing strategy, product launch, budget management, demand forecasting, communication skills, leadership, teamwork, customer engagement, relationship building, project management, adaptability, collaboration, innovation, market analysis, sales coordination, strategic planning

ASSUMPTION: The application process at Sanofi is competitive, and candidates should be prepared to demonstrate their skills and qualifications through their application materials and interviews.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, Siebel)
  • Marketing automation tools (e.g., Marketo, HubSpot)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's needs and the candidate's skills.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient focus
  • Integrity
  • Courage
  • Responsibility
  • Transparency
  • Innovation
  • Performance

Work Style:

  • Collaborative and team-oriented
  • Innovative and forward-thinking
  • Results-driven and accountable
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you share Sanofi's commitment to improving access to healthcare and enhancing patient care?
  • Are you comfortable working in a collaborative, team-oriented environment?
  • Do you have the courage to take on new challenges and drive innovation in your role?

ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Sanofi's values and work style, as well as a commitment to the company's mission and goals.

⚠️ Potential Challenges

  • Managing multiple product launches simultaneously, requiring strong project management skills and adaptability
  • Working with cross-functional teams and stakeholders, requiring strong communication and collaboration skills
  • Adapting to a fast-paced, dynamic work environment, with a focus on innovation and continuous improvement
  • Navigating a competitive job market in Shanghai, with a high demand for skilled marketing professionals

ASSUMPTION: The role presents unique challenges that require strong problem-solving skills, adaptability, and a results-driven attitude.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing manager roles in the pharmaceutical industry, this position places a strong emphasis on product launch experience and strategic thinking
  • In China's competitive pharmaceutical market, this role offers the opportunity to work for a global leader in the industry, with a strong focus on innovation and patient care
  • Career progression in this role may involve expanding into other therapeutic areas or business units, as well as international assignments within the Sanofi group

ASSUMPTION: This role offers unique opportunities for career growth and development within the pharmaceutical industry, with a focus on strategic thinking and innovation.

πŸ“ Sample Projects

  • Developing and executing a marketing plan for a new hematology product launch in China, including market research, competitive analysis, and customer segmentation
  • Creating a mid to long-term portfolio strategy for a group of hematology products, including demand forecasting, budget allocation, and marketing mix optimization
  • Building and maintaining relationships with key opinion leaders in the hematology therapeutic area, including regular communication, event planning, and thought leadership development

ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives that the Marketing Manager may be expected to undertake in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the broader marketing strategy for Sanofi's hematology portfolio in China?
  • What opportunities are there for career growth and development within the marketing department or related fields?
  • How does Sanofi support work-life balance for its employees?
  • What is the company's approach to innovation and continuous improvement in the marketing function?

ASSUMPTION: These key questions are intended to help candidates better understand the role, the company, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Sanofi Careers portal
  • Tailor your resume and cover letter to highlight your marketing strategy development and execution experience, as well as your product launch experience
  • Prepare examples of your budget management and demand forecasting skills
  • Demonstrate your strong communication skills and self-starter attitude through your application materials and interview performance
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.