📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Travel + Leisure Co.
🔹 Location: Steamboat Springs, Colorado
🔹 Job Type: Full-Time
🔹 Category: Hospitality
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Direct management of in-house marketing team
- Maintaining an acceptable conversion rate of resort occupancy
- Ensuring an excellent owner experience
- Coordination with various sales and marketing departments
- Resolving issues related to tour statuses, bookings, and coding
ASSUMPTION: This role requires a balance of leadership, analytical skills, and strong interpersonal skills to manage the marketing team and coordinate with other departments effectively.
📋 Key Responsibilities
✅ Direct management of In-house Marketing Team: interview, hire, train employees; plan, assign, and direct work; performance review; motivate, reward, and provide disciplinary action when necessary
✅ Maintain total site marketing conversion according to site marketing standards
✅ Resolve issues pertaining to tour statuses, bookings, coding, and etc.
✅ Prepare and run daily/weekly reports
✅ Compile data on each team member’s performance
✅ Coordinate with In-House and Front-Line sales management regarding tour seats available and potential tour flow
✅ Ensure any pertinent information related to Marketing/Concierge is properly and timely disseminated
✅ Coordinate with sales regarding new/changes in marketing programs (booking/gifting policies)
✅ Submit employee payroll in a timely manner
✅ Perform other related functions not listed
ASSUMPTION: This role involves a mix of strategic planning, day-to-day management, and problem-solving to ensure the smooth operation of in-house marketing activities.
🎯 Required Qualifications
Education: Not specified (assumed relevant bachelor's degree)
Experience: 2 years of management or supervisory experience preferred or 2 years of timeshare equivalent experience
Required Skills:
- Timeshare experience in sales and marketing
- Ability to deal with both customers and salespeople
- Ability to focus on details
- Ability to handle simultaneous situations
- Ability to handle departmental problems and situations
- Knowledgeable with commission payroll and understanding
- Proficient at Microsoft Office
- Ability to work independently
- Ability to interact with many other departments within the company
Preferred Skills:
- Fluency in Spanish (for better communication with a diverse customer base)
ASSUMPTION: While not explicitly stated, a relevant bachelor's degree in Marketing, Business, or a related field is likely required for this role.
💰 Compensation & Benefits
Salary Range: $56,485 - $56,485 per year plus commissions and bonuses. The actual salary rate of the candidate(s) selected for this role will be set based on a variety of factors, including but not limited to experience, education, skills, training, and work location.
Benefits:
- Medical
- Dental
- Vision
- Flexible spending accounts
- Life and accident coverage
- Disability
- Paid time off, parental leave, and holidays (depending on position)
- Wish day paid time to volunteer at an approved organization of your choice
- 401k with employer match (subject to eligibility requirements, including tenure)
- Legal and identity theft plan
- Voluntary income protection benefits
- Wellness program (subject to provider availability)
- Employee Assistance Program
Working Hours: Full-time, with a flexible schedule that includes a rotating combination of days, nights, weekends, and holidays
ASSUMPTION: The salary range provided is an estimate based on the job title and experience level required. The actual salary may vary based on the factors mentioned.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality
Company Size: 10,001+ employees
Founded: Not specified (assumed to be well-established)
Company Description:
- Travel + Leisure Co. is the world’s leading vacation ownership and membership travel company
- Provides more than six million vacations to travelers every year
- Offers quality, flexibility, and value to more than 800,000 timeshare owners
- Through its Travel and Membership business line, the company unlocks even more travel inspiration and opportunities
Company Specialties:
- Vacation ownership
- Membership travel
- Timeshare exchange network
- Subscription travel club
Company Website: Travel + Leisure Co.
ASSUMPTION: Travel + Leisure Co. is a well-established company in the hospitality industry, with a strong focus on vacation ownership and membership travel.
📊 Role Analysis
Career Level: Mid-level management
Reporting Structure: Reports directly to the Regional Marketing Director or a similar role
Work Arrangement: On-site, with a flexible schedule that includes evenings, weekends, and holidays
Growth Opportunities:
- Potential advancement to a Regional Marketing Director role or similar position
- Expansion of skills and knowledge in marketing, management, and hospitality
- Opportunities to work with diverse teams and departments within the company
ASSUMPTION: This role offers opportunities for professional growth and development within the company's marketing and management teams.
🌍 Location & Work Environment
Office Type: Resort-based office
Office Location(s): Steamboat Springs, Colorado
Geographic Context:
- Steamboat Springs is a popular ski resort town in Colorado
- Known for its natural beauty, outdoor recreation, and vibrant arts scene
- Offers a high quality of life with a mix of urban and rural amenities
Work Schedule: Full-time, with a flexible schedule that includes evenings, weekends, and holidays
ASSUMPTION: The work environment is dynamic and fast-paced, with a focus on customer service and team collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Hiring Manager and other team members
- Background check and reference check
- Job offer
Key Assessment Areas:
- Marketing and management experience
- Problem-solving skills
- Customer service and communication skills
- Adaptability and flexibility
- Cultural fit with the company and team
Application Tips:
- Highlight relevant marketing and management experience in your resume
- Tailor your cover letter to emphasize your skills and enthusiasm for the role
- Prepare examples of your problem-solving skills and customer service experiences
- Research the company and its values to demonstrate your cultural fit
ATS Keywords: Marketing Manager, Timeshare, Sales, Management, Customer Service, Problem-Solving, Teamwork, Hospitality, Resort, In-House Marketing, Tour Management, Conversion Rate, Owner Experience, Coordination, Microsoft Office
ASSUMPTION: The application process is designed to assess the candidate's skills, experience, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, Zoho CRM)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The required tools and technologies for this role are standard for marketing and management positions in the hospitality industry.
👔 Cultural Fit Considerations
Company Values:
- Put the world on vacation
- Deliver excellence
- Take time to have fun, celebrate together, and support one another
- Be inclusive
- Act with integrity
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Customer-focused
- Results-driven
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about delivering exceptional customer experiences?
- Do you have strong problem-solving skills and the ability to adapt to changing circumstances?
- Are you comfortable working a flexible schedule, including evenings, weekends, and holidays?
ASSUMPTION: Travel + Leisure Co. values a diverse and inclusive work environment, with a strong focus on customer service and team collaboration.
⚠️ Potential Challenges
- Managing a team in a fast-paced, dynamic environment
- Balancing the needs of customers, owners, and the marketing team
- Adapting to changing market conditions and customer preferences
- Working a flexible schedule that includes evenings, weekends, and holidays
ASSUMPTION: These challenges are common in marketing management roles within the hospitality industry and can be overcome with strong leadership, adaptability, and a customer-focused mindset.
📈 Similar Roles Comparison
- Marketing Manager (Hospitality) vs. Marketing Manager (Corporate): The former focuses on resort-specific marketing activities, while the latter is responsible for overall brand marketing and strategy
- Marketing Manager (Hospitality) vs. Sales Manager (Hospitality): The former focuses on marketing and customer experience, while the latter is responsible for driving sales and revenue growth
- Career Path: Marketing Manager (Hospitality) → Regional Marketing Director → Vice President of Marketing
ASSUMPTION: These comparisons provide a high-level overview of the differences between similar roles in the hospitality industry and potential career growth opportunities.
📝 Sample Projects
- Develop and execute a marketing campaign to increase resort occupancy during the off-peak season
- Analyze customer data to identify trends and opportunities for targeted marketing efforts
- Collaborate with sales and customer service teams to improve the owner experience and increase customer satisfaction
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to manage marketing campaigns, analyze data, and collaborate with cross-functional teams.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the organization?
- How does the company support the professional growth and development of its marketing managers?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does the company measure the success of its marketing efforts, and how will this role contribute to those metrics?
- What is the company's approach to work-life balance, especially for roles with flexible schedules?
ASSUMPTION: These interview questions are designed to provide insight into the role, the team, and the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your marketing and management experience, as well as any relevant skills and accomplishments
- Write a cover letter that demonstrates your enthusiasm for the role and your qualifications for the position
- Prepare examples of your problem-solving skills and customer service experiences to discuss during the interview
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
