📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: CPM (via Jobs for Humanity)
🔹 Location: Thame, United Kingdom, OX9 (Hybrid working available)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 26, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (flexible location)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to drive user acquisition and engagement on the app
- Collaborating with cross-functional teams to ensure consistent branding and messaging
- Conducting user research and providing actionable insights to inform product development
- Managing marketing budgets and tracking costs and returns by campaign
- Organizing and managing events and external shows
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a team. The ideal candidate will have experience in digital marketing, user acquisition, and event management.
📋 Key Responsibilities
✅ Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
✅ Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
✅ Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
✅ Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
✅ Manage annual marketing budgets, tracking costs and returns by campaign
✅ Assist with the organization and management of events and external shows
✅ Create collateral to support the growth of retail media
ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and analytical reporting. It requires strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on user acquisition and engagement
Required Skills:
- Creative thinker with an excellent eye for detail and the ability to turn data into actionable insights
- Strong budgeting and forecasting skills, with the ability to allocate marketing spend efficiently
- Proactive, adaptable, and a can-do attitude, with the ability to thrive in a fast-paced environment
- Team-oriented, collaborating effectively with cross-functional teams
- Excellent communication and interpersonal skills
Preferred Skills:
- Experience with marketing automation tools and CRM systems
- Familiarity with user research methods and analytics tools
- Knowledge of the retail industry
ASSUMPTION: While the role is open to candidates with 2-5 years of experience, those with more extensive backgrounds may also be considered. Relevant industry experience is more important than the number of years served.
💰 Compensation & Benefits
Salary Range: Up to £47,500 basic salary DOE (pro-rata)
Benefits:
- Annual bonus of 10% (STCP)
- Comprehensive private healthcare (pre-existing conditions covered, family and spouse can be added at a subsidised cost)
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Flexible work-life balance (buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives (dedicated days for giving back to the community)
- Life assurance (4X)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is competitive for the role and location. The benefits package is comprehensive and designed to support work-life balance and employee well-being.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations (specifically, job placement and diversity, equity, and inclusion)
Company Size: 11-50 employees (small to mid-sized, allowing for close collaboration and impact)
Founded: 2020 (relatively new, offering opportunities for growth and innovation)
Company Description:
- Jobs for Humanity connects historically underrepresented talent to welcoming employers across the globe
- Combines cutting-edge recruiting technology with expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Offers volunteering, partnership, and collaboration opportunities
Company Specialties:
- Job hunting and diversity
- Coaching and training
- Events and community engagement
Company Website: www.jobsforhumanity.com
ASSUMPTION: Jobs for Humanity is a mission-driven organization, focused on creating a fairer future for all. This role offers the opportunity to make a significant impact on the company's growth and success.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The Marketing Manager will report directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid (flexible location, with the option to work remotely)
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to learn and develop new skills in a fast-paced environment
- Chance to make a significant impact on the company's growth and success
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally, with the potential to take on more responsibility as the company continues to expand.
🌍 Location & Work Environment
Office Type: Hybrid (flexible location, with the option to work remotely)
Office Location(s): Thame, United Kingdom (with the option to work remotely)
Geographic Context:
- Thame is a small market town in Oxfordshire, with a population of around 11,000 people
- The town is located approximately 13 miles east of Oxford and 40 miles northwest of London
- Thame has a historic high street with a variety of independent shops, cafes, and restaurants
Work Schedule: Full-time (40 hours per week, with flexible working hours)
ASSUMPTION: The hybrid work arrangement offers a good balance between working from home and being present in the office, allowing for better collaboration and communication with the team.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- In-depth interview with the hiring manager and other team members
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Budgeting and forecasting
- User research and analytics
- Event management
- Communication and interpersonal skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Be prepared to discuss your marketing strategy and how you would approach user acquisition and engagement
- Showcase your ability to work effectively in a team and collaborate with cross-functional stakeholders
- Demonstrate your understanding of the company's mission and how you can contribute to its success
ATS Keywords: Marketing strategy, user acquisition, user engagement, marketing plan, budgeting, event management, cross-functional collaboration, marketing automation, CRM, user research, analytics
ASSUMPTION: The application process is designed to assess the candidate's marketing skills, strategic thinking, and ability to work effectively in a team. The interview process is thorough and involves multiple stakeholders to ensure the best fit for the role.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM systems (e.g., Salesforce, HubSpot CRM)
- User research and analytics tools (e.g., Google Analytics, SurveyMonkey)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's experience.
👔 Cultural Fit Considerations
Company Values:
- Inclusion and diversity
- Collaboration and teamwork
- Innovation and continuous learning
Work Style:
- Creative and strategic thinking
- Data-driven decision-making
- Adaptability and flexibility
Self-Assessment Questions:
- How do you approach user acquisition and engagement in a competitive market?
- Can you provide an example of a successful marketing campaign you've managed, and what made it successful?
- How do you prioritize and manage multiple projects simultaneously?
ASSUMPTION: Jobs for Humanity values diversity, inclusion, and collaboration. The ideal candidate will be able to work effectively in a team and contribute to the company's mission.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, which can be challenging for some candidates
- The company is growing rapidly, which can present both opportunities and challenges for the Marketing Manager
- The role may require occasional travel to attend events and conferences
- The hybrid work arrangement may present challenges for some candidates, depending on their personal preferences and circumstances
ASSUMPTION: The potential challenges of this role can be mitigated by strong project management skills, adaptability, and a willingness to learn and grow in a fast-paced environment.
📈 Similar Roles Comparison
- This role is similar to a Digital Marketing Manager or a Growth Marketing Manager, with a focus on user acquisition and engagement
- Unlike other marketing roles, this position requires a strong understanding of user research and analytics to inform product development and engagement plans
- Career progression in this role could lead to a Head of Marketing or a Chief Marketing Officer position
ASSUMPTION: This role offers a unique blend of strategic planning, tactical execution, and analytical reporting, making it an attractive opportunity for marketing professionals looking to grow their careers.
📝 Sample Projects
- Developing and executing a user acquisition campaign to drive app downloads and registrations
- Conducting user research to identify trends and insights, and using this information to inform product development and engagement plans
- Managing an event or conference, including logistics, speaker management, and promotion
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall growth strategy?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how is this role expected to fit into that?
- How does the company measure the success of its marketing efforts, and how will this role contribute to those metrics?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the expectations for success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for the interview by researching the company and developing your own marketing strategy for user acquisition and engagement
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
