📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Auberge Resorts
🔹 Location: Austin, Texas, United States
🔹 Job Type: Full-time
🔹 Category: Hospitality
🔹 Date Posted: May 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies for the property
- Driving awareness and revenue generation across various channels
- Overseeing website management and creating marketing collateral
- Supporting sales efforts with high-quality materials
- Collaborating with cross-functional teams to achieve common goals
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with various teams to drive marketing success.
📋 Key Responsibilities
✅ Drive awareness and revenue generation for rooms, F&B, spa, and experiences
✅ Oversee website management, including copywriting and review, image and video selects
✅ Create unique and story-telling driven property collateral
✅ Email cadence, planning, and execution
✅ Coordinate the production of digital marketing creative asset development and work closely with the digital marketing team to support plan execution
✅ Support the sales efforts with best-in-class collateral to support sales efforts
✅ Execute a social media plan to align with the brand strategy
✅ Drive and adapt as needed the hotel marketing plan
✅ Support the creation of monthly, quarterly, and annual reports and presentations for owners and relevant stakeholders
ASSUMPTION: This role requires a strong understanding of luxury marketing, exceptional communication skills, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: College Education (Bachelor's degree - preferred)
Experience: 4+ years of experience in luxury or design space with experience in marketing, social media, or PR
Required Skills:
- Strong understanding of luxury style, design, and nuance
- Excellent verbal, written, presentation, and interpersonal communications skills
- Collaborative and strong influencing skills to work and support across cross-functional project teams
- Curious mind, strong multi-tasker who finds opportunities and creates solutions
- Strong attention to detail, ability to multi-task, and manage time efficiently
Preferred Skills:
- Experience in the hospitality industry
- Fluency in additional languages
ASSUMPTION: Candidates with a strong background in luxury marketing and proven experience in driving results through strategic marketing campaigns are ideal for this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Marketing Manager with 4-10 years of experience in the hospitality industry in Austin, TX)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on hotel stays, food, and beverages
- Opportunities for career growth and development
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility to work evenings and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality. Auberge Resorts is a portfolio of extraordinary hotels, resorts, residences, and private clubs, offering a crafted approach to luxury and bringing the soul of the locale to life through captivating design, exceptional cuisine, innovative spas, and gracious yet unobtrusive service.
Company Size: 1,001-5,000 employees. Auberge Resorts offers a large network of resources and opportunities for professional growth.
Founded: The company's founding date is not provided in the given information.
Company Description:
- Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences, and private clubs.
- Each property is unique but shares a crafted approach to luxury, bringing the soul of the locale to life through captivating design, exceptional cuisine, innovative spas, and gracious yet unobtrusive service.
- The company invites guests to create unforgettable stories in some of the world's most desirable destinations.
Company Specialties:
- Concept Development and Design
- Spa Operations
- Sales
- Marketing and Public Relations
- Culinary Concepts and Operations
- Private Club Management
- HOA Resort Real Estate
- Luxury Resorts & Hotels
Company Website: aubergeresorts.com
ASSUMPTION: Auberge Resorts is a well-established hospitality company with a strong reputation for luxury and exceptional service.
📊 Role Analysis
Career Level: Mid-level to senior. This role offers opportunities for growth and development within the marketing department and the broader hospitality industry.
Reporting Structure: The Marketing Manager reports directly to the Area Director of Sales and Marketing and works closely with various cross-functional teams, such as sales, operations, and revenue management.
Work Arrangement: On-site, full-time, with flexibility to work evenings and weekends as needed.
Growth Opportunities:
- Advancement within the marketing department or other departments within the company
- Expanding skills and expertise in luxury marketing and hospitality
- Potential to work on high-profile projects and events
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within the dynamic and fast-paced hospitality industry.
🌍 Location & Work Environment
Office Type: Upscale, luxury hotel setting with a focus on design, comfort, and exceptional service.
Office Location(s): 4100 Red River Street, Austin, Texas, 78751, United States
Geographic Context:
- Austin is a vibrant city known for its live music scene, tech industry, and outdoor activities.
- The property is located in the heart of Austin, offering easy access to various amenities and attractions.
- The city experiences a humid subtropical climate, with mild winters and hot summers.
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility to work evenings and weekends as needed
ASSUMPTION: The work environment at Auberge Resorts is collaborative, fast-paced, and focused on delivering exceptional guest experiences.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth behavioral interview to discuss past experiences and problem-solving skills
- Presentation or case study to evaluate strategic thinking and communication skills
- Final interview with key stakeholders to discuss fit and next steps
Key Assessment Areas:
- Strategic thinking and planning
- Communication and presentation skills
- Collaboration and teamwork
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of past marketing campaigns or projects that demonstrate your ability to drive results
- Research Auberge Resorts and the property to demonstrate your understanding of the brand and its values
ATS Keywords: Marketing, Social Media, Public Relations, Digital Marketing, Ecommerce, Luxury, Hospitality, Branding, Strategy, Campaign, Awareness, Revenue, Website, Collateral, Sales, Stakeholders
ASSUMPTION: The application process at Auberge Resorts is competitive, and candidates who can demonstrate a strong understanding of luxury marketing and a proven track record of driving results are most likely to succeed.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should be comfortable using various marketing tools and technologies to drive results and streamline workflows.
👔 Cultural Fit Considerations
Company Values:
- Crafted Luxury: Delivering exceptional experiences through attention to detail and a passion for excellence
- Genuine Hospitality: Creating meaningful connections with guests and colleagues through warmth, authenticity, and empathy
- Responsible Stewardship: Acting with integrity and sustainability in mind, both in our business practices and in our communities
Work Style:
- Collaborative: Working closely with cross-functional teams to achieve common goals
- Adaptable: Embracing change and finding creative solutions to challenges
- Results-driven: Focusing on delivering measurable outcomes and driving success
Self-Assessment Questions:
- How do you embody the company's values in your daily work?
- Can you provide an example of a time when you had to adapt to a significant change in your marketing strategy?
- How do you approach collaboration with cross-functional teams to drive results?
ASSUMPTION: Candidates who can demonstrate a strong alignment with Auberge Resorts' values and a collaborative work style are most likely to thrive in this role.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with diverse teams and stakeholders to achieve common goals
- Balancing the need for creativity and innovation with the need for consistency and brand alignment
ASSUMPTION: Candidates should be comfortable working in a fast-paced environment and managing multiple priorities simultaneously to succeed in this role.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on driving awareness and revenue for a luxury hotel property
- This role requires a strong understanding of luxury marketing and the ability to create unique and story-telling driven property collateral
- Career progression in this role may lead to opportunities in hotel management, sales, or other marketing leadership positions within the hospitality industry
ASSUMPTION: This role offers a unique opportunity to gain experience in luxury marketing and hospitality, with potential for growth and development within the industry.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new hotel property
- Creating unique and story-telling driven property collateral to showcase the hotel's unique features and amenities
- Managing the hotel's website and social media presence to drive awareness and engagement
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of initiatives they may work on in this role.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to luxury marketing and how this role fits into that strategy?
- How does this role collaborate with other departments, such as sales and operations, to drive success?
- What are the key priorities for this role in the first 90 days?
- How does Auberge Resorts support the growth and development of its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of past marketing campaigns or projects that demonstrate your ability to drive results
- Research Auberge Resorts and the property to demonstrate your understanding of the brand and its values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
