π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: Flex
πΉ Location: Fontana, California
πΉ Job Type: Full-Time
πΉ Category: Sales - Marketing - Account Mgmt
πΉ Date Posted: April 24, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (Fontana, CA or Garland, TX preferred)
π Job Overview
Key aspects of this role include:
- Developing and executing comprehensive marketing strategies for utility power within the Power Business Unit
- Increasing brand awareness and customer engagement through digital and traditional marketing channels
- Conducting market research and competitive analysis to inform strategic decision-making
- Collaborating with leadership to align marketing strategies with overall business goals
- Leading major marketing initiatives and driving business growth
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with cross-functional teams.
π Key Responsibilities
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Lead major marketing initiatives within the Utility Systems sector
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Develop and execute comprehensive marketing strategies that align with business objectives
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Establish clear goals, KPIs, and performance metrics to track the effectiveness of marketing campaigns
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Increase awareness and understanding of the companyβs utility systems products and solutions
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Craft compelling brand narratives and storytelling strategies to resonate with target audiences
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Utilize digital and traditional marketing channels to amplify brand visibility and recognition
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Conduct market research to gather intelligence on customer needs and preferences
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Monitor competitive activity and recommend strategies to maintain a competitive edge
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Participate in senior management discussions to establish strategic plans and objectives
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Journalism, Advertising, Communications, or related field
Experience: 5+ years of related experience
Required Skills:
- Excellent communication and presentation skills
- Excellent organizational skills and attention to detail
- Excellent time management skills with a proven ability to meet deadlines
- Strong analytical and problem-solving skills
- Proficient with Microsoft Office Suite or related software
Preferred Skills:
- Experience in the utility sector
- Fluency in Spanish
ASSUMPTION: Candidates with experience in the utility sector and/or proficiency in Spanish may have an advantage in this role.
π° Compensation & Benefits
Salary Range: $78,000.00 USD - $107,200.00 USD Annual (Based on California pay range)
Benefits:
- Full range of medical, dental, and vision plans
- Life Insurance
- Short-term and Long-term Disability
- Matching 401(k) Contributions
- Vacation and Paid Sick Time
- Tuition Reimbursement
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is based on California pay range and may vary for other locations. Benefits are subject to change and may vary based on employment status.
π Applicant Insights
π Company Context
Industry: Flex is a leading global manufacturing company that designs and builds products for a diverse customer base, including the utility sector.
Company Size: Flex is a large company with over 10,000 employees, offering a dynamic and collaborative work environment.
Founded: Flex was founded in 1990 and has since grown into a global leader in manufacturing solutions.
Company Description:
- Flex is committed to powering the world through innovative manufacturing solutions
- The company specializes in power distribution and protection systems, including sophisticated relay and control panels, medium voltage switchgear, and enclosures
- Flex offers a dynamic and rewarding career path for individuals seeking to power the world
Company Specialties:
- Power distribution and protection systems
- Customized, turn-key solutions
- Hands-on training, mentorship, and internal promotion
Company Website: flex.com
ASSUMPTION: Flex's large size and global presence offer opportunities for career growth and exposure to diverse projects.
π Role Analysis
Career Level: This role is a mid-level position within the marketing department, reporting directly to the Director of Marketing.
Reporting Structure: The Marketing Manager will report to the Director of Marketing and collaborate with cross-functional teams, including sales, product management, and engineering.
Work Arrangement: This role is on-site, with a preference for candidates based in Fontana, CA or Garland, TX.
Growth Opportunities:
- Potential for internal promotion within the marketing department or other functions
- Exposure to diverse projects and industries
- Opportunities to develop leadership and management skills
ASSUMPTION: This role offers opportunities for career growth within a large, global organization.
π Location & Work Environment
Office Type: Corporate office environment with a mix of collaborative and independent workspaces
Office Location(s): Fontana, CA or Garland, TX
Geographic Context:
- Fontana, CA is located in the Inland Empire region of Southern California, approximately 50 miles east of Los Angeles
- Garland, TX is located in the Dallas-Fort Worth metropolitan area, approximately 20 miles northeast of Dallas
Work Schedule: Standard business hours, Monday through Friday, with occasional evening or weekend events
ASSUMPTION: The work environment is dynamic and collaborative, with a focus on teamwork and cross-functional collaboration.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the HR department
- In-depth interview with the Director of Marketing
- Final interview with key stakeholders
- Background check and offer
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Industry knowledge and market awareness
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for behavioral interview questions that focus on your problem-solving skills and strategic thinking
- Research the company and industry to demonstrate your market awareness and enthusiasm for the role
ATS Keywords: Marketing strategy, brand awareness, customer engagement, market research, competitive analysis, strategic planning, communication skills, presentation skills, organizational skills, analytical skills, problem-solving skills, time management, Microsoft Office Suite
ASSUMPTION: The interview process is thorough and designed to assess the candidate's strategic thinking, communication skills, and cultural fit.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., Marketo, HubSpot)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Social media platforms (e.g., LinkedIn, Twitter, Facebook)
ASSUMPTION: Proficiency in Microsoft Office Suite is required, while experience with marketing automation tools and CRM software is preferred.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on execution
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a proven track record of driving results and executing on strategic plans?
ASSUMPTION: Flex values candidates who are customer-focused, innovative, collaborative, and accountable, with a strong work ethic and a results-driven mindset.
β οΈ Potential Challenges
- Managing multiple marketing initiatives simultaneously
- Balancing strategic planning with tactical execution
- Adapting to a dynamic and fast-paced work environment
- Working with diverse stakeholders and managing expectations
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a results-driven mindset.
π Similar Roles Comparison
- Compared to other marketing manager roles, this position has a stronger focus on strategic planning and market research
- Industry-specific context: The utility sector is highly competitive and regulated, requiring a deep understanding of market trends and customer needs
- Career path comparison: This role offers opportunities for internal promotion within the marketing department or other functions
ASSUMPTION: This role offers unique opportunities for strategic thinking and market research within the utility sector.
π Sample Projects
- Developing a comprehensive marketing strategy for a new utility power product launch
- Conducting market research to identify customer needs and preferences within the utility sector
- Executing a competitive analysis to inform strategic decision-making and maintain a competitive edge
ASSUMPTION: These sample projects reflect the strategic and tactical nature of the role, requiring a mix of analytical and creative skills.
β Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- How does the company support the growth and development of its marketing professionals?
- What are the key priorities for this role in the first 90 days?
- How does the company measure the success of its marketing initiatives?
- What is the company's approach to work-life balance for this role?
ASSUMPTION: These questions are designed to assess the company's support for professional growth, the role's priorities, and the company's approach to measuring success and work-life balance.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for behavioral interview questions that focus on your problem-solving skills and strategic thinking
- Research the company and industry to demonstrate your market awareness and enthusiasm for the role
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.