Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Oner Active UK Ltd

🔹 Location: London, City of, United Kingdom

🔹 Job Type: Hybrid (3 days in-office)

🔹 Category: Marketing

🔹 Date Posted: 2025-04-17

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (3 days remote)

🚀 Job Overview

Key aspects of this role include:

• Supporting the Senior Marketing Manager in executing the long-term marketing strategy
• Managing day-to-day marketing activities and campaigns
• Budget oversight and resource allocation
• Ensuring alignment with the global brand strategy and business goals

ASSUMPTION: This role requires a proactive and highly organized individual with strong project management skills and a strategic mindset to thrive in a fast-paced environment.

📋 Key Responsibilities

✅ Supporting the Senior Marketing Manager and overall Marketing function in executing the long-term marketing strategy in alignment with the wider brand strategy and business goals.

✅ Calendar Ownership – ongoing development and management of all marketing, group and brand calendars, ensuring all BAU moments, product launches, campaigns and marketing initiatives are up to date and outlining key milestones, seasonal sharp-points, and key cross-functional collaboration moments.

✅ Campaign Management – Lead end-to-end campaign planning and execution for new product launches, BAU activity and marketing initiatives, including creating key documents and materials that support with effectively planning and communicating insights, strategy and delivery.

✅ Campaign Ideation – conceptualise and provide a strong framework for the roll-out of each drop, ensuring all launches are supported with strong storytelling, inspiring moments, and fresh product marketing, falling in-line with the longer-term brand strategy and as such contributes to changing the brand awareness and perception of Oner Active.

✅ Campaign Messaging – crafting narratives to align with product launches and BAU moments, built around strong product and brand storytelling that taps into current trends, seasonality and wider cultural conversations.

✅ Channel Activity Alignment – working with Channel Owners, lead coordination of comms across channels (including social media, web, video, and email) ensuring alignment with messaging direction. Ensure marketing activities are strategically aligned with the brand, marketing, and global objectives.

✅ Communications – acting as a brand guardian, ensuring tone of voice is upheld and aligned. Supporting comms for all channels as needed (email, social, paid activity).

✅ Campaign Performance Analysis & Reporting – track and report on marketing activity performance across product launches and BAU initiatives, analysing performance for continuous improvement and alignment with business goals.

✅ Wider Marketing Performance Reporting – collaborate with the Senior Social Media Manager, CRM Manager, E-commerce, and Performance Manager to create monthly, quarterly, and annual report presentations outlining marketing efforts and full year targets and KPI tracking.

✅ Marketing Budget Support – Assist the Senior Marketing Manager and Marketing Project Manager with project forecasting, reconciliation, and financial reporting to the Finance Business Partner for campaigns, BAU and one-off initiatives.

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience as a Marketing Manager or in a similar role within an activewear, fashion, beauty or lifestyle sector.

Required Skills:

• Strong project management skills, including budgeting, scheduling, and resource allocation
• Financial acumen to manage budgets, reconcile spending, and forecast resources accurately
• Analytical mindset with experience in market research, customer insights, and competitive analysis
• Strong organisational and time management skills, with the ability to handle multiple priorities simultaneously
• Exceptional interpersonal and communication skills for cross-departmental collaboration and stakeholder engagement
• Proficiency in project management tools such as Trello, Asana, or Monday.com
• Knowledge of digital marketing trends and opportunities
• Solution-oriented approach with the ability to navigate dynamic and evolving business environments

Preferred Skills:

• Experience with marketing automation tools
• Fluency in additional languages

ASSUMPTION: Candidates with experience in the activewear or lifestyle sector and a proven track record in marketing management are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: £35,000 - £45,000 per annum (based on experience and industry standards for a Marketing Manager role in London)

Benefits:

• 25 days annual leave + bank holidays and work from anywhere up to 4 weeks a year
• 5% employer match salary sacrifice pension scheme
• Generous Oner Active discount plus regular office sample sales
• Free Evolve You subscription
• Private Healthcare with Vitality including optical and dental
• Monthly wellness allowance and team workout classes
• Start-up culture - the chance to learn and make a real impact
• Great employee events like our Summer party, Christmas party and team away days
• Healthy office snacks and fruit
• Dog friendly office

Working Hours: 37 hours per week, with flexible working hours and the option to work from home up to 4 weeks a year

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in London. The final salary will be determined based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Sporting Goods

Company Size: 51-200 employees (Mid-size company)

Founded: 2018 (Relatively new company with a start-up culture)

Company Description:

• Oner Active is a women's activewear and all-day wear brand focused on empowering women through strength training
• The company aims to create innovative and impactful products that enhance both physical and mental well-being
• Oner Active is committed to creating an inclusive environment where everyone feels valued, supported, and able to thrive

Company Specialties:

• Activewear and all-day wear for women
• Strength training and empowerment
• Innovative product design

Company Website: https://www.oneractive.com/

ASSUMPTION: Oner Active is a mid-size company with a start-up culture, offering a dynamic and fast-paced work environment. The company's focus on empowering women and creating innovative products makes it an attractive option for candidates passionate about the activewear industry and women's empowerment.

📊 Role Analysis

Career Level: Mid-level marketing role with opportunities for growth and development

Reporting Structure: Reports directly to the Senior Marketing Manager

Work Arrangement: Hybrid work arrangement with 3 days in the office and 2 days remote

Growth Opportunities:

• Potential to take on more responsibilities and advance to a senior marketing role
• Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
• Chance to contribute to the company's growth and success in the activewear industry

ASSUMPTION: This role offers a unique opportunity for a marketing professional to join a growing company in the activewear industry and make a significant impact on its marketing efforts and overall success.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Old Street, London

Geographic Context:

• London is a vibrant, multicultural city with a thriving business scene
• The Old Street area is known for its tech and creative industries, offering a dynamic and innovative work environment
• London offers excellent opportunities for networking and professional development

Work Schedule: Full-time, Monday to Friday, with flexible working hours

ASSUMPTION: The hybrid work arrangement and flexible working hours provide a good work-life balance, allowing employees to enjoy the benefits of both in-office collaboration and remote work.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the Recruitment team
• In-person or video call interview with the Senior Marketing Manager
• Final interview with the Marketing Director

Key Assessment Areas:

• Marketing strategy and planning
• Campaign management and execution
• Budget management and financial acumen
• Cross-functional collaboration and stakeholder management
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of successful marketing campaigns you've managed and the results you achieved
• Research Oner Active's brand and values to demonstrate your alignment with the company's mission and culture

ATS Keywords: Marketing Manager, Campaign Management, Budget Management, Marketing Strategy, Cross-functional Collaboration, Stakeholder Management, Problem-solving, Analytical Skills

ASSUMPTION: The interview process is designed to assess the candidate's marketing skills, strategic mindset, and cultural fit with the company. Successful candidates will demonstrate a strong understanding of the activewear industry and a passion for empowering women through strength training.

🛠️ Tools & Technologies

• Project management tools: Trello, Asana, or Monday.com
• Marketing automation tools (if applicable)
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry and can be easily learned by candidates with relevant experience.

👔 Cultural Fit Considerations

Company Values:

• Empowerment: Oner Active is committed to empowering women through strength training and creating innovative products that enhance both physical and mental well-being
• Inclusivity: The company aims to create an inclusive environment where everyone feels valued, supported, and able to thrive
• Innovation: Oner Active is dedicated to creating innovative and impactful products that stand out in the activewear industry

Work Style:

• Collaborative: Oner Active encourages cross-functional collaboration and teamwork to achieve its marketing goals
• Dynamic: The company operates in a fast-paced and ever-evolving business environment, requiring employees to be adaptable and proactive
• Results-driven: Oner Active is focused on achieving measurable results and continuous improvement in its marketing efforts

Self-Assessment Questions:

• How do you align with Oner Active's mission to empower women through strength training?
• How do you approach cross-functional collaboration and stakeholder management in a dynamic work environment?
• How do you measure the success of a marketing campaign, and how do you use that information to inform future campaigns?

ASSUMPTION: Candidates who demonstrate a strong understanding of Oner Active's mission and values, as well as a collaborative and results-driven work style, will be well-suited to the company's culture and work environment.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously in a fast-paced environment
• Balancing remote work and in-office collaboration effectively
• Adapting to changes in the marketing landscape and consumer behavior
• Meeting and exceeding marketing KPIs and targets

ASSUMPTION: These challenges require strong organizational skills, adaptability, and a results-driven mindset to overcome successfully.

📈 Similar Roles Comparison

• Marketing Manager vs. Senior Marketing Manager: The Marketing Manager role focuses on supporting the Senior Marketing Manager in executing the long-term marketing strategy, while the Senior Marketing Manager role involves more strategic decision-making and leadership responsibilities
• Activewear industry vs. other lifestyle industries: The activewear industry is focused on empowering women through strength training and creating innovative products that enhance both physical and mental well-being, while other lifestyle industries may have different target audiences and product offerings
• Mid-size company vs. enterprise: Mid-size companies like Oner Active offer a more dynamic and fast-paced work environment with opportunities for growth and development, while enterprise companies may have more established processes and hierarchical structures

ASSUMPTION: Understanding the differences between these roles and industries can help candidates determine the best fit for their career goals and aspirations.

📝 Sample Projects

• Managing a product launch campaign from start to finish, including market research, campaign planning, execution, and analysis
• Conducting a competitive analysis of the activewear industry and identifying opportunities for Oner Active to differentiate itself from competitors
• Developing and implementing a marketing strategy for a new product line, including target audience identification, messaging, and channel selection

ASSUMPTION: These sample projects provide a glimpse into the types of marketing initiatives and campaigns that the Marketing Manager may be responsible for overseeing and executing.

❓ Key Questions to Ask During Interview

• How does Oner Active measure the success of its marketing campaigns, and how do you use that information to inform future campaigns?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Oner Active support the professional development and growth of its marketing team members?
• What is the company's approach to work-life balance and employee well-being?
• How does Oner Active collaborate with other departments and stakeholders to achieve its marketing goals?

ASSUMPTION: Asking these questions can help candidates better understand the role, the company's culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of successful marketing campaigns you've managed and the results you achieved
• Research Oner Active's brand and values to demonstrate your alignment with the company's mission and culture
• Follow up with the Recruitment team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.