📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: PPC Partners Inc
🔹 Location: Tucker, GA, USA
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing strategic marketing plans to win work, attract customers, and retain existing ones.
- Managing a marketing team and collaborating with other departments to align marketing activities with company objectives.
- Overseeing marketing campaigns across various channels, including digital, print, and social media.
- Ensuring consistent brand messaging and visual identity across all marketing materials and channels.
- Managing the marketing budget and tracking campaign performance to optimize future marketing efforts and report on ROI.
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and proficiency in digital marketing tools to succeed.
📋 Key Responsibilities
✅ Develop and implement comprehensive marketing strategies that align with business goals and objectives.
✅ Plan, execute, and oversee marketing campaigns across various channels, including digital, print, and social media.
✅ Ensure consistent brand messaging and visual identity across all marketing materials and channels.
✅ Manage and mentor a marketing team, fostering a collaborative and high-performance culture.
✅ Develop and manage the marketing budget, ensuring cost-effective use of resources.
✅ Track and analyze the performance of marketing campaigns, using data to optimize future marketing efforts and report on ROI.
✅ Work closely with the sales team, product development, and other departments to support business objectives and ensure alignment of marketing strategies.
✅ Oversee the creation of engaging content for various marketing channels, including blogs, social media, newsletters, and press releases.
✅ Manage public relations activities, including media relations, press releases, and crisis communication.
ASSUMPTION: This role requires strong project management skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing or related field.
Experience: 7+ years of experience in marketing in the construction industry, with a proven track record of successful marketing campaigns.
Required Skills:
- Proficiency in Adobe Creative Suite.
- Familiarity with CRM software and marketing automation tools.
- Strong leadership and team management skills.
- Excellent communication and interpersonal skills.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, SEM).
- Creative thinking and problem-solving skills.
- Experience with budget management and financial planning.
- Strong project management skills.
Preferred Skills:
- Experience in commercial construction.
- Familiarity with Squarespace.
ASSUMPTION: Candidates with experience in commercial construction and familiarity with Squarespace may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Marketing Manager with 7+ years of experience in the construction industry in the Tucker, GA area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts and perks
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Construction. PPC Partners Inc is a holding company for several leading electrical, mechanical, automation, and construction companies serving the Midwest and Southeastern United States.
Company Size: 1,001-5,000 employees. As an employee-owned company, PPC Partners Inc offers a unique work environment with opportunities for career growth and ownership.
Founded: The company was founded in 1964 and has since grown to become a leading provider of electrical, mechanical, and automation services in the Midwest and Southeastern United States.
Company Description:
- PPC Partners Inc is the holding company for several leading electrical, mechanical, automation, and construction companies and their affiliated branches.
- The company is employee-owned and seeks career-minded individuals who want to build a future with them.
- PPC Partners Inc offers a unique work environment with opportunities for career growth and ownership.
Company Specialties:
- Electrical contracting
- Automation
- HVAC
- Mechanical
Company Website: http://www.ppcpartnersinc.com/
ASSUMPTION: PPC Partners Inc's employee-owned structure may result in a more collaborative and invested work environment.
📊 Role Analysis
Career Level: Mid-level to senior marketing role, with the potential for growth into a director or executive position.
Reporting Structure: This role reports directly to the Vice President of Marketing and has supervisory responsibilities for the marketing team.
Work Arrangement: On-site, with the possibility of occasional remote work for qualified candidates.
Growth Opportunities:
- Advancement to a director or executive-level marketing position within the company.
- Expansion of responsibilities to include additional departments or business units.
- Opportunities for professional development and training.
ASSUMPTION: This role offers significant growth potential for the right candidate, given the company's size and structure.
🌍 Location & Work Environment
Office Type: Corporate office environment with a collaborative and employee-owned culture.
Office Location(s): 5477 S Westridge Ct, New Berlin, Wisconsin 53151, US
Geographic Context:
- The Tucker, GA area offers a mix of urban and suburban living, with easy access to Atlanta and its amenities.
- The office is located in a business park with nearby restaurants, shops, and recreational facilities.
- The area experiences a humid subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The Tucker, GA area offers a diverse range of housing options, cultural attractions, and recreational activities, making it an attractive location for employees.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- On-site or virtual interview with the hiring manager and team members
- Final interview with the Vice President of Marketing
- Background check and offer
Key Assessment Areas:
- Marketing strategy and planning
- Campaign management and execution
- Budget management and financial planning
- Leadership and team management skills
- Communication and interpersonal skills
- Problem-solving and creative thinking
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience in the construction industry and your proficiency in digital marketing tools.
- Prepare examples of successful marketing campaigns you've managed, including metrics and outcomes.
- Research PPC Partners Inc and be prepared to discuss how your skills and experience align with the company's mission and values.
ATS Keywords: Marketing Strategy, Campaign Management, Brand Management, Team Leadership, Budget Management, Analytics, Collaboration, Content Creation, Public Relations, Adobe Creative Suite, CRM Software, Digital Marketing, SEO, SEM, Project Management, Creative Thinking, Problem Solving
ASSUMPTION: The application process for this role may be competitive, and candidates should emphasize their relevant experience and skills in their application materials.
🛠️ Tools & Technologies
- Adobe Creative Suite
- CRM software (e.g., Salesforce, HubSpot, or similar)
- Marketing automation tools (e.g., Marketo, Pardot, or similar)
- Digital marketing tools and platforms (e.g., Google Analytics, SEO, SEM)
- Project management tools (e.g., Asana, Trello, or similar)
ASSUMPTION: Candidates should be proficient in the tools and technologies listed above, with a willingness to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Employee ownership and empowerment
- Collaboration and teamwork
- Excellence in customer service and quality
- Safety and integrity
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and responsive to change
- Committed to safety and quality
Self-Assessment Questions:
- Do you thrive in a collaborative, employee-owned work environment?
- Are you results-driven and focused on continuous improvement?
- Are you adaptable and responsive to change?
- Are you committed to safety and quality in your work?
ASSUMPTION: Candidates who align with PPC Partners Inc's company values and work style are more likely to succeed in this role and contribute to the company's success.
⚠️ Potential Challenges
- Managing a team with diverse skills and backgrounds, requiring strong leadership and communication skills.
- Balancing multiple projects and priorities, demanding strong project management skills.
- Adapting to a dynamic and changing work environment, requiring flexibility and resilience.
- Working in a competitive industry, necessitating a strategic and innovative approach to marketing.
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them in their application and interview process.
📈 Similar Roles Comparison
- This role differs from related positions in other industries, as it requires a deep understanding of the construction industry and its unique marketing challenges.
- In the construction industry, marketing roles often focus on B2B marketing, with a strong emphasis on relationship-building and account management.
- Career paths in construction marketing may include progression to director or executive-level positions within the company or transition to other business units or departments.
ASSUMPTION: Candidates should research the construction industry and its marketing trends to better understand the unique aspects of this role.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new product or service offering.
- Conducting market research to identify new opportunities for growth and expansion.
- Managing a team to create and implement a comprehensive rebranding strategy.
- Creating and executing a content marketing strategy to improve SEO and drive traffic to the company website.
ASSUMPTION: These sample projects are intended to provide insight into the types of responsibilities and tasks associated with this role, but may not be exhaustive or representative of all aspects of the job.
❓ Key Questions to Ask During Interview
- Can you describe the company's marketing strategy and how this role fits into it?
- How does the marketing team collaborate with other departments, such as sales and product development?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment, but may not be exhaustive or representative of all aspects of the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience in the construction industry and your proficiency in digital marketing tools.
- Prepare examples of successful marketing campaigns you've managed, including metrics and outcomes.
- Research PPC Partners Inc and be prepared to discuss how your skills and experience align with the company's mission and values.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
