📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Assurant
🔹 Location: Auckland, New Zealand
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (3 days on-site, 2 days remote)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing integrated marketing strategies for Assurant's New Zealand business
- Leading account-based marketing plans and supporting business development
- Creating and managing content and social media campaigns
- Supporting corporate branding and localising enterprise messaging
- Planning and executing events and sponsorship activities
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving business growth through effective marketing campaigns.
📋 Key Responsibilities
✅ Lead account-based marketing plans and support business development
✅ Create and manage content and social media campaigns
✅ Support corporate branding and localise enterprise messaging
✅ Plan and execute events and sponsorship activities
✅ Measure and manage paid media, digital, and social activities
✅ Drive legal/compliance, business, and client approval processes for all deliverables
✅ Continually improve the SEO content and functionality; manage the relevant websites
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation to ensure marketing efforts align with business objectives and drive results.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in marketing management, with a focus on digital and social media marketing, branding, and business development support
Required Skills:
- Proven ability to identify opportunities, develop effective strategies, manage deadlines, budgets, and vendors
- Excellent communication and collaboration skills, with the ability to plan and prioritise tasks to meet timeframes
- Creative thinker with a strategic mindset and confident negotiation skills
- Experience working in a global organisation and managing marketing campaigns
Preferred Skills:
- Fluency in multiple languages (beneficial but not required)
- Experience in the insurance industry (beneficial but not required)
ASSUMPTION: Candidates with experience in a global organisation and a proven track record in marketing management will be best suited for this role.
💰 Compensation & Benefits
Salary Range: NZD 120,000 - 160,000 per annum (Based on industry standards for a Marketing Manager role with 5-10 years of experience in New Zealand)
Benefits:
- Development programs and study grants and support for higher education
- Cultural day off to celebrate what’s important to you
- International and Local mentoring programs
- Diversity panels and employee resource groups
- Hybrid work model - 3 days onsite, 2 days remote in new modern offices
- 2 Mental Health recharge days per year
- Annual health & wellbeing allowance to contribute to your overall wellbeing
- Volunteering opportunities to give back to a cause that is important to you
Working Hours: Full-time (40 hours per week), with flexibility to work from home up to two days per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role with 5-10 years of experience in New Zealand. Actual compensation may vary based on factors such as skills, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Assurant operates in the insurance industry, specialising in extended service products and related services, such as specialty insurance, renters insurance, lender-placed homeowners insurance, mobile device protection products, and mobile device logistics and repairs.
Company Size: Assurant is a large organisation with over 10,000 employees globally, providing a diverse and supportive team culture.
Founded: Assurant was founded in 1892 and has since grown into a leading global business services company that supports, protects, and connects major consumer purchases.
Company Description:
- Assurant is a Fortune 500 company with a presence in 21 countries
- The company supports the advancement of the connected world by partnering with leading brands to develop innovative solutions and deliver an enhanced customer experience
- Assurant's mission is to help people thrive in a connected world by providing innovative solutions that support, protect, and connect major consumer purchases
Company Specialties:
- Specialty insurance
- Extended service products and related services
- Renters insurance
- Lender-placed homeowners insurance
- Flood insurance
- Mobile device protection products
- Mobile device logistics and repairs
- F&I Training
- Deposit Alternatives
Company Website: http://www.assurant.com
ASSUMPTION: Assurant's global presence and diverse range of services provide ample opportunities for career growth and development within the organisation.
📊 Role Analysis
Career Level: This role is a mid-level management position, reporting directly to the Regional Marketing Director - Asia Pacific
Reporting Structure: The Marketing Manager will work closely with various stakeholders, including the business development team, communication team, and other marketing professionals within the organisation
Work Arrangement: This role operates on a hybrid work model, with 3 days on-site and 2 days remote per week
Growth Opportunities:
- Potential to progress to a senior marketing role within the organisation
- Opportunities to work on global marketing campaigns and gain international experience
- Access to development programs and study grants to support professional growth
ASSUMPTION: This role offers a unique opportunity to gain experience in a global organisation and work on high-impact marketing campaigns that drive business growth.
🌍 Location & Work Environment
Office Type: Modern, newly built offices in central Auckland
Office Location(s): 260 Interstate North Circle SE, Atlanta, Georgia, USA (Global Headquarters); Auckland, New Zealand (Local Office)
Geographic Context:
- Auckland is New Zealand's largest city, with a vibrant and multicultural population
- The city offers a high quality of life, with a strong economy and numerous job opportunities
- Auckland is known for its natural beauty, with beaches, parks, and hiking trails within easy reach
Work Schedule: Full-time (40 hours per week), with flexibility to work from home up to two days per week
ASSUMPTION: Auckland provides a dynamic and multicultural work environment, with ample opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the hiring manager and other stakeholders
- Final interview with the Regional Marketing Director - Asia Pacific
Key Assessment Areas:
- Marketing and communication skills
- Strategic thinking and planning
- Cultural fit and alignment with Assurant's values
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your marketing and communication skills, as well as your experience in developing and executing marketing campaigns
- Prepare examples of your past marketing initiatives and their outcomes to discuss during the interview
- Research Assurant's business and industry to demonstrate your understanding of the company and its goals
ATS Keywords: Marketing, Communication, B2B2C Marketing, B2C Marketing, Digital Marketing, Social Media, Branding, Content Creation, SEO, Event Planning, Collaboration, Strategic Thinking, Negotiation, Project Management, Stakeholder Management, Creative Thinking
ASSUMPTION: Assurant's application process is designed to assess candidates' marketing and communication skills, as well as their cultural fit and alignment with the company's values.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO tools (e.g., SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the organisation's preferences and the candidate's existing skillset.
👔 Cultural Fit Considerations
Company Values:
- Common sense
- Common decency
- Uncommon thinking
- Uncommon results
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Data-driven and analytical
- Creative and innovative
Self-Assessment Questions:
- Do you thrive in a collaborative and team-oriented environment?
- Are you adaptable and responsive to change?
- Do you have a data-driven and analytical approach to problem-solving?
- Are you creative and innovative in your marketing strategies?
ASSUMPTION: Assurant values candidates who align with their core values and demonstrate a strong work ethic, collaborative spirit, and commitment to driving results.
⚠️ Potential Challenges
- Managing multiple stakeholders and balancing competing priorities
- Adapting to a global work environment and collaborating with international teams
- Keeping up with the latest marketing trends and technologies
- Maintaining a healthy work-life balance in a fast-paced and dynamic role
ASSUMPTION: These challenges can be overcome through strong communication, time management, and adaptability, as well as a commitment to continuous learning and professional development.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this position offers a unique opportunity to work on global marketing campaigns and gain international experience
- This role requires a strong focus on digital and social media marketing, as well as a solid understanding of SEO and content marketing strategies
- Career progression in this role may lead to senior marketing positions within the organisation, with opportunities to work on larger-scale, global marketing initiatives
ASSUMPTION: This role offers a unique blend of strategic planning, creative execution, and analytical evaluation, making it an attractive opportunity for marketing professionals looking to gain international experience and drive business growth.
📝 Sample Projects
- Developing and executing a regional marketing campaign to launch a new product or service
- Managing a team of marketing professionals to create and distribute content across multiple channels
- Conducting market research and analysis to inform marketing strategies and improve campaign performance
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Marketing Manager at Assurant may be involved in, from strategic planning and execution to analytical evaluation and team management.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for Assurant's New Zealand business?
- What opportunities are there for professional development and growth within the organisation?
- How does Assurant support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions are designed to provide insight into the role's priorities, the company's culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing and communication skills, as well as your experience in developing and executing marketing campaigns
- Prepare examples of your past marketing initiatives and their outcomes to discuss during the interview
- Research Assurant's business and industry to demonstrate your understanding of the company and its goals
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
