Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Delivery Hero

🔹 Location: Asunción, Paraguay

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: April 8, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and managing the marketing plan for Paraguay
• Leading the marketing team and fostering collaboration across departments
• Ensuring alignment with strategic business objectives and lineaments
• Defining strategic guidelines for each area within the team (Brand, Campaigns, Trade, Performance)

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a solid understanding of marketing fundamentals to drive business growth in the Paraguayan market.

📋 Key Responsibilities

✅ Elaborating and managing the marketing plan for the market, taking into account the objectives and strategic guidelines for the business

✅ Defining strategic guidelines for each area within the team (Brand, Campaigns, Trade, Performance)

✅ Understanding the business, following the main KPIs and objectives, and analyzing and understanding the user lifecycle to create targeted actions for different segments

✅ Leading and positively influencing the team, setting clear goals and promoting a data-driven culture that encourages creativity and focuses on results

✅ Building and maintaining solid relationships with strategic partners to create long-term, high-impact business alliances

✅ Evaluating and prioritizing potential strategic partners, conducting quantitative and qualitative impact assessments on the business

✅ Planning and managing the budget for the area, optimizing resources and constantly measuring actions to ensure efficiency and effectiveness

✅ Managing multiple priorities, evolving objectives, complex schedules, and dependencies, demonstrating the ability to quickly identify problems and opportunities and work proactively to resolve them

✅ Fostering effective communication within and outside the marketing department, promoting a dynamic and constant flow of communication between local and regional areas, and always encouraging collaborative work focused on quality results

ASSUMPTION: This role requires strong leadership, strategic thinking, and the ability to manage multiple priorities and stakeholders effectively.

🎯 Required Qualifications

Education: University degree in Marketing, Business Administration, or related fields

Experience: Solid experience in various marketing responsibilities and subsystems, as well as experience leading and managing marketing teams

Required Skills:

• Proven leadership and team management skills
• Strategic planning and execution
• Data-driven decision-making
• Budget management and resource optimization
• Strong communication and collaboration skills
• Advanced English proficiency

Preferred Skills:

• Experience in the food delivery or e-commerce industry
• Fluency in Spanish
• Knowledge of the Paraguayan market

ASSUMPTION: Candidates with a strong background in marketing, proven leadership skills, and experience in managing teams will be best suited for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this position is not specified. However, based on industry standards for a Marketing Manager with 5-10 years of experience in the technology sector in Asunción, Paraguay, the estimated salary range is PYG 12,000,000 - PYG 18,000,000 per year (USD 170,000 - USD 255,000).

Benefits:

• Creating value for a large business ecosystem, focusing on the user
• Working as a team and promoting teamwork
• Moving at the speed of ideas
• Learning, developing, and reinventing oneself
• Generating a positive impact on people and the planet
• Working in #ModoPeYa, focusing on flexibility and achieving a good work-life balance

Working Hours: Full-time, with flexible hours and the possibility of working remotely on occasion

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Delivery Hero operates in the technology, information, and internet industry, focusing on online food ordering, e-commerce, and delivery services.

Company Size: Delivery Hero is a large company with over 10,000 employees worldwide. This size offers opportunities for growth and collaboration with diverse teams.

Founded: Delivery Hero was founded in 2011 and has since grown to become the world's leading local delivery platform, operating in over 70 countries.

Company Description:

• Delivery Hero enables ambitious talent to deliver solutions that create impact within its ecosystem
• The company operates in over 70 countries worldwide, powered by technology but driven by people
• Delivery Hero is one of Europe's largest tech platforms, moving fast, taking action, and adapting to market needs

Company Specialties:

• Online food ordering and delivery
• E-commerce and technology
• Marketing and apps
• Machine learning and delivery logistics

Company Website: http://www.deliveryhero.com

ASSUMPTION: Delivery Hero's large size and global presence offer candidates the opportunity to work in a dynamic and innovative environment, with exposure to diverse markets and cultures.

📊 Role Analysis

Career Level: This role is at the senior management level, requiring strategic thinking, leadership, and experience in marketing and team management.

Reporting Structure: The Marketing Manager will report directly to the regional marketing director and will oversee the marketing team in Paraguay.

Work Arrangement: This is an on-site position, with the possibility of working remotely on occasion. The work arrangement is flexible, focusing on achieving results and maintaining a healthy work-life balance.

Growth Opportunities:

• Expanding one's leadership and management skills
• Gaining experience in the global delivery and e-commerce industry
• Developing a deep understanding of the Paraguayan market and consumer behavior

ASSUMPTION: This role offers opportunities for professional growth, both in terms of leadership development and industry-specific expertise.

🌍 Location & Work Environment

Office Type: Delivery Hero's office in Asunción is a modern, collaborative workspace that fosters innovation and creativity.

Office Location(s): Oranienburger Straße 70, Berlin, Germany (global headquarters); specific office locations in Asunción, Paraguay, may vary

Geographic Context:

• Asunción is the capital and largest city of Paraguay, with a population of over 500,000 people
• The city offers a mix of urban and cultural experiences, with a growing startup scene and a strong focus on technology and innovation
• Asunción is known for its vibrant nightlife, diverse cuisine, and rich history

Work Schedule: Full-time, with flexible hours and the possibility of working remotely on occasion

ASSUMPTION: Working in Asunción offers candidates the opportunity to live and work in a dynamic, multicultural city with a growing tech industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth interviews with the hiring manager and team members
• Final interview with the regional marketing director

Key Assessment Areas:

• Strategic thinking and planning
• Leadership and team management skills
• Communication and collaboration abilities
• Understanding of the Paraguayan market and consumer behavior

Application Tips:

• Tailor your resume and cover letter to highlight your marketing and leadership experience, as well as your understanding of the Paraguayan market
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, strategic thinking, and ability to work collaboratively
• Research Delivery Hero's company culture and values to ensure a strong fit

ATS Keywords: Marketing, Team Leadership, Data-Driven, Budget Management, Strategic Planning, KPI Analysis, User Lifecycle Understanding, Collaboration, Communication, Problem Solving, Relationship Building, Performance Marketing, Campaign Management, Trade Marketing, Creativity, Flexibility

ASSUMPTION: Delivery Hero's application process is designed to assess candidates' strategic thinking, leadership skills, and cultural fit, with a focus on finding the best fit for the role and the company.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• Social media management tools (e.g., Hootsuite, Buffer)
• Analytics and reporting tools (e.g., Google Analytics, Tableau)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: Delivery Hero uses industry-standard marketing and project management tools to streamline workflows and improve collaboration.

👔 Cultural Fit Considerations

Company Values:

• Create an amazing experience
• Fast and easy
• To your door
• Work as a team
• Move at the speed of ideas
• Learn, develop, and reinvent
• Generate a positive impact

Work Style:

• Data-driven and results-oriented
• Collaborative and team-focused
• Adaptable and flexible
• Innovative and creative

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working collaboratively and managing multiple priorities?
• Do you have a strong strategic mindset and the ability to make data-driven decisions?
• Are you passionate about creating a positive impact on people and the planet?

ASSUMPTION: Delivery Hero values candidates who are adaptable, collaborative, and results-driven, with a strong focus on creating a positive impact.

⚠️ Potential Challenges

• Managing multiple priorities and evolving objectives in a fast-paced environment
• Adapting to the unique cultural and market dynamics of Paraguay
• Balancing the need for strategic planning with the ability to pivot quickly and respond to changing market conditions
• Ensuring effective communication and collaboration with remote team members and stakeholders

ASSUMPTION: These challenges can be overcome by strong leadership, strategic thinking, and effective communication and collaboration skills.

📈 Similar Roles Comparison

• This role differs from other marketing management positions in its focus on the Paraguayan market and the need to adapt to local cultural and market dynamics
• Delivery Hero's global presence offers opportunities for international collaboration and exposure to diverse markets and cultures
• This role offers the potential for career growth within the company's global organization

ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry, with a focus on the Paraguayan market and global collaboration.

📝 Sample Projects

• Developing and executing a targeted marketing campaign to increase user acquisition in Asunción
• Analyzing user data to identify trends and opportunities for targeted marketing initiatives
• Collaborating with cross-functional teams to optimize the user experience and drive business growth

ASSUMPTION: These sample projects reflect the strategic, data-driven, and collaborative nature of the role, with a focus on driving business growth and improving the user experience.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the marketing department?
• How does Delivery Hero support the professional growth and development of its employees?
• What are the key challenges facing the Paraguayan market, and how does Delivery Hero plan to address them?
• How does Delivery Hero foster a culture of innovation and adaptability within its teams?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: These interview questions are designed to assess the company's culture, growth opportunities, and expectations for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing and leadership experience, as well as your understanding of the Paraguayan market
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, strategic thinking, and ability to work collaboratively
• Research Delivery Hero's company culture and values to ensure a strong fit
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.