📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: CPM (via Jobs for Humanity)
🔹 Location: Thame, United Kingdom (Hybrid)
🔹 Job Type: Full-time, 12-month fixed-term contract
🔹 Category: Marketing
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (flexible location)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to drive user acquisition and engagement on the app
- Collaborating with cross-functional teams to ensure brand consistency and articulate the app's proposition
- Conducting user research to inform product development and engagement plans
- Managing marketing budgets and tracking costs and returns by campaign
- Organizing and managing events and external shows
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving measurable results.
📋 Key Responsibilities
✅ Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
✅ Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
✅ Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
✅ Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
✅ Manage annual marketing budgets, tracking costs and returns by campaign
✅ Assist with the organization and management of events and external shows
✅ Create collateral to support the growth of retail media
ASSUMPTION: The role may evolve over time as the company grows and changes, requiring the successful candidate to be adaptable and proactive.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on digital marketing and user acquisition
Required Skills:
- Excellent communication and interpersonal skills
- Strong budgeting and forecasting skills
- Proactive, adaptable, and a can-do attitude
- Team-oriented, collaborating effectively with cross-functional teams
- Excellent analytical skills and the ability to turn data into actionable insights
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the retail industry
- Proficiency in data analysis and visualization tools (e.g., Google Analytics, Tableau)
ASSUMPTION: While not explicitly stated, proficiency in relevant marketing tools and a strong understanding of the digital landscape are likely to be essential for success in this role.
💰 Compensation & Benefits
Salary Range: Up to £47,500 basic salary per annum (pro-rata) DOE
Benefits:
- Annual bonus of 10% (STCP)
- Comprehensive private healthcare (covers pre-existing medical conditions, with option to add family and spouse at a subsidised cost)
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Flexible work-life balance (ability to buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives (dedicated days for giving back to the community through charitable activities)
- Life assurance (4X)
Working Hours: Full-time (37.5 hours per week), with flexible working arrangements
ASSUMPTION: The salary range provided is based on the job description and industry standards for a Marketing Manager role with 2-5 years of experience in the UK.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations (specifically, job placement and diversity, equity, and inclusion)
Company Size: Small (11-50 employees), which may offer a more agile and collaborative work environment
Founded: 2020, with a focus on connecting historically underrepresented talent to welcoming employers
Company Description:
- Jobs for Humanity paves the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers
- The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity offers volunteer and partnership opportunities for those interested in supporting their mission
Company Specialties:
- Job hunting and diversity
- Coaching and training
- Events and community engagement
Company Website: www.jobsforhumanity.com
ASSUMPTION: As a non-profit organization, Jobs for Humanity may have limited resources but offers a unique opportunity to make a significant impact on social issues.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience), with opportunities for growth and development
Reporting Structure: This role reports directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid (flexible location), with an emphasis on collaboration and remote work management
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to gain experience in various aspects of marketing and user acquisition
- Chance to work on high-impact projects that drive the company's mission forward
ASSUMPTION: Given the company's focus on diversity and inclusion, there may be opportunities to work on initiatives that align with these values and have a positive impact on underrepresented communities.
🌍 Location & Work Environment
Office Type: Hybrid (flexible location), with the option to work remotely for part of the week
Office Location(s): Thame, United Kingdom (with flexibility for remote work)
Geographic Context:
- Thame is a town in Oxfordshire, United Kingdom, with a population of approximately 11,000 people
- The town is located about 13 miles east of Oxford and 45 miles northwest of London
- Thame has a historic town center with a variety of shops, restaurants, and cultural attractions
Work Schedule: Full-time (37.5 hours per week), with flexible working arrangements
ASSUMPTION: The flexible work arrangement may allow for a better work-life balance, but it also requires strong self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the hiring manager and/or other team members
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Data analysis and interpretation
- Communication and interpersonal skills
- Adaptability and problem-solving
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your past marketing campaigns and their outcomes
- Research the company and its mission to demonstrate your alignment with their values
ATS Keywords: Marketing strategy, user acquisition, engagement, brand management, budgeting, event management, data analysis, collaboration, hybrid work
ASSUMPTION: As a non-profit organization, Jobs for Humanity may prioritize cultural fit and alignment with their mission over specific industry experience.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The successful candidate should be comfortable learning and using new tools as needed to support their role.
👔 Cultural Fit Considerations
Company Values:
- Inclusive: We believe in creating a fairer future for all
- Collaborative: We work together to achieve our mission
- Expert: We leverage our knowledge and skills to drive impact
Work Style:
- Adaptable: We are comfortable working in a dynamic and changing environment
- Data-driven: We make decisions based on evidence and insights
- Passionate: We are committed to our mission and the work we do
Self-Assessment Questions:
- How do you embody the company's values in your work?
- How do you approach working in a hybrid or remote environment?
- Can you provide an example of a time when you used data to inform a marketing decision?
ASSUMPTION: Given the company's focus on diversity and inclusion, candidates should be prepared to discuss their commitment to these values and how they have demonstrated them in their past experiences.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment that may require frequent adjustments to priorities and plans
- Managing a marketing budget and ensuring that resources are allocated effectively
- Collaborating with cross-functional teams and external stakeholders to deliver on marketing objectives
- Balancing the need for data-driven decision-making with the need to move quickly and adapt to changing circumstances
ASSUMPTION: The successful candidate should be comfortable working in a fast-paced environment and be able to balance data-driven decision-making with the need for agility and adaptability.
📈 Similar Roles Comparison
- Compared to marketing roles in for-profit companies, this role may offer more flexibility and the opportunity to make a direct impact on social issues
- However, the role may also come with limited resources and the need to be adaptable and innovative in the face of budget constraints
- As a mid-level role, this position offers opportunities for growth and development, but may also require more hands-on execution than senior-level roles
ASSUMPTION: Candidates should consider their personal and professional goals when evaluating this role and weigh the potential benefits and challenges against their own priorities and values.
📝 Sample Projects
- Developing and executing a user acquisition campaign to drive app downloads and engagement
- Conducting user research to identify trends and insights that inform product development and marketing strategies
- Creating and managing a marketing budget to maximize ROI and achieve marketing objectives
ASSUMPTION: The successful candidate should be able to provide specific examples of their past marketing projects and their outcomes, demonstrating their ability to deliver results in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall strategy for user acquisition and engagement?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its employees?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
- How does the company measure the success of its marketing initiatives, and what key performance indicators (KPIs) will this role be responsible for tracking?
ASSUMPTION: Candidates should use the interview process to gather information about the role and the company, and to demonstrate their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your past marketing campaigns and their outcomes
- Research the company and its mission to demonstrate your alignment with their values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
