π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: Golf VX Corp
πΉ Location: Northbrook, Illinois
πΉ Job Type: Full-Time
πΉ Category: Entertainment Providers
πΉ Date Posted: June 2, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Unifying the brand and accelerating growth across simulator product line, corporate locations, and franchise partners
- Crafting and refining a cohesive brand voice and visual identity
- Executing launch plans for new simulators, market entries, and franchise programs
- Managing content and social media strategies to grow and engage communities
- Collaborating with cross-functional teams to synchronize campaigns and measure ROI
ASSUMPTION: This role requires a strategic, hands-on marketing manager to drive brand unification and growth across multiple channels and stakeholders.
π Key Responsibilities
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Craft, refine, and protect a cohesive brand voice and visual identity
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Build and execute launch plans for new simulators, market entries, and franchise programs
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Develop and own an editorial calendar aligned with sales targets and franchise goals
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Plan, budget, and execute trade shows, demo days, franchise conferences, and local activations
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Select and direct creative, digital, and PR agencies; manage scopes, timelines, and KPIs
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Foster a positive, collaborative marketing culture supporting both corporate and franchise teams
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and cross-functional collaboration to drive brand success and growth.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred
Experience: 3-5 years of success in marketing management, ideally with multiunit or franchise brands
Required Skills:
- Proven track record of developing integrated marketing strategies that drive revenue
- Proficiency with social, CMS, CRM, and analytics tools
- Ability to thrive in a fast-paced, high growth environment
Preferred Skills:
- Passion for golf or sports technology
ASSUMPTION: Candidates with relevant marketing experience, proficiency in marketing tools, and a passion for golf or sports technology are well-suited for this role.
π° Compensation & Benefits
Salary Range: $60,000 - $70,000 base + $5,000 - $0,000 incentive
Benefits:
- Health Insurance
- 4% Retirement Match
- PTO
- Free Golf Simulator Time
Working Hours: 40 hours per week
ASSUMPTION: The salary range and benefits package are competitive for the industry and reflect the experience level required for this role.
π Applicant Insights
π Company Context
Industry: Golf VX Corp operates in the entertainment industry, specializing in designing best-in-class golf simulators and operating both company-owned venues and an expanding franchise network.
Company Size: Golf VX Corp has 501-1,000 employees, providing ample opportunities for growth and collaboration.
Founded: The company's founding date is not specified, but it has established itself as a leader in the golf simulator market.
Company Description:
- Golf VX Corp designs and manufactures cutting-edge golf simulators
- The company operates both company-owned venues and an expanding franchise network
- Its mission is to make golf more immersive, data-driven, and accessible
Company Specialties:
- Golf simulators
- Indoor golf
Company Website: https://www.golfvx.com
ASSUMPTION: Golf VX Corp is a well-established company in the golf simulator industry, offering opportunities for growth and collaboration within its expanding network.
π Role Analysis
Career Level: This role is a mid-level marketing management position, requiring strategic thinking and hands-on execution.
Reporting Structure: The Marketing Manager will report directly to the company's leadership team and collaborate with various departments, including Business Development, Operations, Field Support, and Finance.
Work Arrangement: This is an on-site position, requiring regular presence at the company's Northbrook, Illinois headquarters.
Growth Opportunities:
- As the company expands, there may be opportunities for the Marketing Manager to grow into a more senior role or take on additional responsibilities
- The Marketing Manager may have the opportunity to work closely with franchise partners, gaining valuable experience in franchise management
- This role offers the chance to work in a fast-paced, high-growth environment, providing ample opportunities for professional development
ASSUMPTION: Given the company's growth trajectory and expanding franchise network, there are numerous opportunities for career growth and development within this role.
π Location & Work Environment
Office Type: Golf VX Corp's headquarters is a corporate office environment, with a focus on collaboration and innovation.
Office Location(s): 1945 Techny Rd, Suite 8, Northbrook, Illinois 60062, US
Geographic Context:
- Northbrook is a suburb of Chicago, offering a mix of urban and suburban living
- The area is home to numerous tech and entertainment companies, providing ample networking opportunities
- Northbrook offers a variety of housing options, from apartments to single-family homes, catering to different budgets and preferences
Work Schedule: The Marketing Manager will work a standard 40-hour workweek, with the possibility of occasional overtime or weekend work to support events or launches.
ASSUMPTION: The Northbrook office provides a collaborative and innovative work environment, with ample opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Initial resume screening
- Phone or video screen with the hiring manager
- In-person or virtual interview with the leadership team
- Final interview with key stakeholders
Key Assessment Areas:
- Marketing strategy and planning
- Brand management and development
- Cross-functional collaboration and communication
- Problem-solving and adaptability
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the golf simulator industry and your passion for golf or sports technology
- Prepare examples of your marketing campaigns, content, or social media strategies to discuss during the interview
ATS Keywords: Marketing Management, Brand Development, Strategic Planning, Market Research, Content Creation, Social Media Management, Event Planning, Lead Generation, PR Management, Collaboration, Analytics, CRM Tools, CMS Tools, Fast-Paced Environment, Golf Knowledge
ASSUMPTION: The application process for this role will focus on assessing the candidate's marketing skills, industry knowledge, and cultural fit within the company.
π οΈ Tools & Technologies
- Social media platforms (e.g., LinkedIn, Facebook, Instagram, Twitter)
- CMS tools (e.g., WordPress, HubSpot, Drupal)
- CRM tools (e.g., Salesforce, HubSpot CRM, Zoho CRM)
- Analytics tools (e.g., Google Analytics, Adobe Analytics, Mixpanel)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: The Marketing Manager will be proficient in using various marketing tools and platforms to execute campaigns, analyze data, and collaborate with team members.
π Cultural Fit Considerations
Company Values:
- Innovation: Golf VX Corp values pushing the boundaries of golf simulator technology
- Collaboration: The company fosters a collaborative work environment, encouraging team members to work together to achieve common goals
- Customer Focus: Golf VX Corp prioritizes the needs and preferences of its customers, striving to provide exceptional experiences
Work Style:
- Fast-paced: The Marketing Manager will thrive in a dynamic, high-growth environment
- Collaborative: This role requires strong communication and teamwork skills to work effectively with cross-functional teams
- Strategic: The Marketing Manager will be responsible for developing and executing marketing strategies that drive brand success and growth
Self-Assessment Questions:
- Do you have a proven track record of developing integrated marketing strategies that drive revenue?
- Are you comfortable working in a fast-paced, high-growth environment?
- Do you have a passion for golf or sports technology?
ASSUMPTION: Candidates who align with Golf VX Corp's values and work style, and can answer these self-assessment questions affirmatively, are well-suited for this role.
β οΈ Potential Challenges
- Managing multiple stakeholders, including franchise partners, may require strong communication and negotiation skills
- Balancing the needs of the corporate brand with those of franchise partners may present unique challenges
- Working in a fast-paced, high-growth environment may require adaptability and the ability to manage multiple priorities simultaneously
- Gaining a deep understanding of the golf simulator industry and its target audience may require additional research and learning
ASSUMPTION: These challenges are inherent to the role and can be overcome by a strong, strategic marketing manager with relevant experience and a passion for the industry.
π Similar Roles Comparison
- This role is unique in that it requires a strategic, hands-on marketing manager to unify the brand and accelerate growth across multiple channels and stakeholders
- Unlike other marketing management roles, this position requires a deep understanding of the golf simulator industry and its target audience
- Career progression in this role may involve growing into a more senior marketing position or taking on additional responsibilities as the company expands
ASSUMPTION: This role is distinct from other marketing management positions, requiring a unique blend of strategic thinking, creative execution, and cross-functional collaboration.
π Sample Projects
- Developing and executing a launch plan for a new golf simulator product line
- Crafting a cohesive brand voice and visual identity for the company and its franchise partners
- Managing a cross-functional team to execute a trade show or franchise conference, generating qualified leads and deepening customer relationships
ASSUMPTION: These sample projects illustrate the strategic, hands-on nature of the Marketing Manager role and the importance of cross-functional collaboration in driving brand success and growth.
β Key Questions to Ask During Interview
- Can you describe the company's growth trajectory and how this role fits into that plan?
- How does the company support the professional development of its marketing team members?
- Can you provide examples of successful marketing campaigns or initiatives executed by the company or its franchise partners?
- How does the company balance the needs of the corporate brand with those of its franchise partners?
- What is the company's approach to fostering a collaborative and innovative work environment?
ASSUMPTION: These interview questions are designed to assess the company's growth plans, marketing strategies, and work culture, providing insight into the role and the company's long-term vision.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the golf simulator industry and your passion for golf or sports technology
- Prepare examples of your marketing campaigns, content, or social media strategies to discuss during the interview
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.