Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Antenna

🔹 Location: Maroúsi, Attikí, Greece

🔹 Job Type: On-site

🔹 Category: Not Specified

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Designing and executing integrated marketing strategies
• Increasing brand visibility and engagement
• Managing digital campaigns and content creation
• Overseeing website and event planning

ASSUMPTION: The focus will be on digital platforms and cross-channel marketing due to the broad media presence of the company.

📋 Key Responsibilities

✅ Design and implement marketing strategies and digital campaigns

✅ Develop and manage content calendars across social media

✅ Oversee website content for SEO and user experience

✅ Identify and manage relationships with influencers

✅ Monitor digital channel performance and optimize strategies

✅ Manage and optimize paid media efforts

✅ Ensure cohesive branding and messaging

✅ Collaborate with external vendors and agencies

✅ Generate reports on marketing performance and KPIs

ASSUMPTION: These responsibilities suggest an emphasis on a hands-on, results-driven approach, likely requiring a proactive, self-starter mindset.

🎯 Required Qualifications

Education: BSc degree in Marketing, Communications, or related field; MSc degree preferred

Experience: 3-5 years in marketing

Required Skills:

• Fluency in Greek and English
• Proficiency in SEO, SEM, and CRM systems
• Experience with social media management and multimedia production

Preferred Skills:

• MSc degree in a related field
• Experience in the entertainment or broadcast media sectors

ASSUMPTION: Given the expansive media reach of Antenna, industry knowledge in media and broadcasting may enhance candidacy.

💰 Compensation & Benefits

Salary Range: Competitive, industry-standard salary, specific details not provided

Benefits:

• Comprehensive Health & Life Insurance Plan
• Friendly and collaborative workplace culture
• Opportunities for professional growth

Working Hours: 40 hours per week, standard business hours

ASSUMPTION: Benefits are aligned with top industry standards to attract skilled professionals.

📌 Applicant Insights

🔍 Company Context

Industry: Broadcast Media Production and Distribution

Company Size: 1,001-5,000 employees, offering a dynamic and robust working ecosystem

Founded: 1988

Company Description:

• Leading international content and media organization
• Diverse portfolio across television, OTT, and more
• Global presence in Europe, North America, and Australia

Company Specialties: Not specified

Company Website: https://antenna-group.com/

ASSUMPTION: This role may offer substantial learning and development opportunities due to the company's extensive market reach and diverse platforms.

📊 Role Analysis

Career Level: Mid-level professional position

Reporting Structure: Likely reports to the Head of Marketing or equivalent senior manager

Work Arrangement: Primarily on-site, facilitating team collaboration

Growth Opportunities:

• Potential to advance into senior roles
• Opportunity to work on high-impact, brand-level projects
• Expand expertise in digital media trends

ASSUMPTION: Growth opportunities are tied closely with performance and adaptability in handling media campaigns across different platforms.

🌍 Location & Work Environment

Office Type: Modern office setting in a metropolitan area

Office Location(s): Leoforos Kifisias 10-12, Marousi, Athens, Greece

Geographic Context:

• Athens is a central hub for business and media in Greece
• Accessible public transport links enhance commuting options
• Proximity to cultural and historical landmarks

Work Schedule: Typically Monday through Friday business hours

ASSUMPTION: The on-site nature suggests an emphasis on collaborative work, especially necessary in media campaign development.

💼 Interview & Application Insights

Typical Process:

• Initial CV screening
• Interview scheduling for selected candidates
• Possibly multiple interview rounds

Key Assessment Areas:

• Strategic thinking and planning abilities
• Proficiency in digital marketing tools
• Communication and organizational skills

Application Tips:

• Highlight experience in media industry
• Emphasize projects with measurable results
• Use metrics to support listed accomplishments

ATS Keywords: Marketing Strategy, Digital Campaigns, SEO, Analytics

ASSUMPTION: The application process will value relevant experience and demonstrable success in media marketing campaigns.

🛠️ Tools & Technologies

• Google Ads and Analytics
• CRM systems (e.g., Salesforce, HubSpot)
• Social Media Management Tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Familiarity with cutting-edge digital marketing tools will be critical for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation and Creativity
• Teamwork and Collaboration
• Integrity and Excellence

Work Style:

• Proactive and Initiative-driven
• Flexible and Adaptive
• Detail-oriented and Analytical

Self-Assessment Questions:

• How do you approach digital campaign strategy?
• What experiences have you had with cross-channel marketing?
• How do you prioritize your tasks in a fast-paced environment?

ASSUMPTION: A strong fit will be someone who values collaborative innovation and embraces a dynamic, multicultural workplace.

⚠️ Potential Challenges

• Managing diverse media platforms can be complex
• Staying updated with rapid digital marketing changes
• Balancing creative pursuits with data-driven strategies
• Collaborating across multiple international offices

ASSUMPTION: Addressing these challenges will require continuous learning and adaptability in strategy and execution.

📈 Similar Roles Comparison

• This position likely offers more exposure to international markets compared to similar local roles
• Potential for greater creative freedom due to diverse media assets
• Greater emphasis on digital strategy and technology

ASSUMPTION: The unique aspects of the company’s global reach provide distinct opportunities not often found in local equivalents.

📝 Sample Projects

• Developing a comprehensive digital campaign for a new content release
• Leading a cross-channel marketing initiative for brand visibility
• Optimizing SEO and SEM strategies for increased online engagement

ASSUMPTION: Successful candidates will be expected to handle high-impact projects that integrate various channels for cohesive brand messaging.

❓ Key Questions to Ask During Interview

• Can you describe the team's current marketing strategy?
• What are the key KPIs for this role?
• How are marketing projects prioritized at Antenna?
• What opportunities exist for professional development?
• How does Antenna incorporate new trends in digital marketing?

ASSUMPTION: These questions will help to gauge the organizational culture and future growth opportunities within the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Antenna Group careers page
• Ensure your CV highlights relevant experience in digital marketing
• Prepare for potential interviews by reviewing key media projects
• Be ready to discuss how you can drive brand visibility and engagement
• Outline your plan for leveraging new marketing technologies

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.