📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Odisea Cultura | Cultsure
🔹 Location: Colombia (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote (Colombia only)
🚀 Job Overview
Key aspects of this role include:
- Designing and building the company's entire digital presence from scratch
- Crafting and executing marketing strategies to drive business growth
- Collaborating directly with founders and working with affiliate brands
- Potential to grow into a leadership role as the business scales
ASSUMPTION: This role requires a high level of autonomy and self-direction, with the ability to execute solo while also demonstrating strategic thinking and leadership qualities.
📋 Key Responsibilities
✅ Lead the full design and development of the company website, including wireframes, UX/UI, and front/back-end coding
✅ Build landing pages, microsites, and campaign pages as needed
✅ Ensure SEO optimization, responsive design, and performance best practices
✅ Provide insights and strategic thinking that contribute to broader company growth
✅ Own the marketing roadmap, initially focused on brand positioning, digital acquisition, and sales enablement
✅ Develop and execute email campaigns, performance marketing, and social media strategies
✅ Build marketing materials including decks, brochures, social content, and videos
✅ Set up and manage basic analytics (Google Analytics, Meta/AdWords, etc.)
✅ Work directly with the founders to prioritize business needs and pivot strategies quickly
✅ Help with marketing efforts across affiliate brands
ASSUMPTION: This role involves a wide range of responsibilities, requiring a diverse skill set and the ability to adapt to different tasks.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of experience in full-stack web development and 2+ years of experience in marketing execution and strategy
Required Skills:
- Proficient in HTML, CSS, JavaScript, and basic backend development
- Strong proficiency with tools like WordPress/Webflow, Adobe Creative Suite, Figma, and Google Ads/Analytics
- Excellent written and verbal English skills
- Strong design aesthetic and attention to branding detail
- Highly self-directed and comfortable working independently
Preferred Skills:
- Prior experience working with early-stage startups
- Entrepreneurial mindset with ability to thrive in a fast-paced, ambiguous environment
- High sense of ownership and accountability
- Passion for building brands from the ground up
- Excited to do the work yourself
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio can substitute for formal education.
💰 Compensation & Benefits
Salary Range: $40,000 - $60,000 USD per year (Based on experience level and industry standards for remote marketing roles in Colombia)
Benefits:
- Flexible work hours and remote work arrangement
- Opportunity to work with exciting startups in the US
- Potential for growth into a leadership role as the business scales
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is an estimate based on industry standards for remote marketing roles in Colombia. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Odisea Cultura operates in the outsourcing and offshoring consulting industry, focusing on redefining nearshoring to bridge opportunity gaps between Colombia and the United States.
Company Size: Odisea Cultura is a small company with 2-10 employees, offering a close-knit work environment and the opportunity to make a significant impact.
Founded: Odisea Cultura was founded in 2023, making it a relatively new and growing company.
Company Description:
- Odisea Cultura was founded on the belief that incredible companies can only be built on the foundation of an intentional culture cultivated by exceptional people.
- The company aims to address a specific need by redefining "nearshoring" to help bridge the opportunity gap between Colombia and the United States.
- Odisea Cultura is committed to building a passionate team of professionals dedicated to this purpose.
Company Specialties:
- Outsourcing and offshoring consulting
- Redefining nearshoring
- Bridging opportunity gaps between markets
Company Website: www.odiseacultura.co
ASSUMPTION: Odisea Cultura's focus on intentional culture and exceptional people suggests a strong emphasis on employee growth and development.
📊 Role Analysis
Career Level: This role is suitable for mid-level marketing professionals with 2-5 years of experience in web development and marketing strategy.
Reporting Structure: The Marketing Manager will report directly to the founders and collaborate with various teams across affiliate brands.
Work Arrangement: This is a remote-only position, with the requirement that the candidate lives and can legally work in Colombia.
Growth Opportunities:
- As the business scales, there will be opportunities to grow into a marketing leadership role.
- The role offers the chance to shape both marketing strategy and brand identity from day one.
- Working with exciting startups in the US provides exposure to diverse projects and industries.
ASSUMPTION: The growth opportunities in this role are closely tied to the company's success and expansion.
🌍 Location & Work Environment
Office Type: Remote (100% remote work)
Office Location(s): Colombia (Remote)
Geographic Context:
- Colombia is a vibrant and diverse country with a growing tech industry and a strong focus on nearshoring.
- The remote work arrangement allows for flexibility and a better work-life balance.
- The time zone (COT -4/5) enables effective collaboration with teams in the United States.
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The remote work arrangement and flexible scheduling cater to a diverse range of work preferences and needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical assessment (web development and marketing skills)
- Final interview with founders
Key Assessment Areas:
- Web development skills (HTML, CSS, JavaScript, etc.)
- Marketing strategy and execution
- Creativity and design aesthetic
- Communication and collaboration skills
Application Tips:
- Highlight relevant web development and marketing projects in your portfolio.
- Tailor your resume and cover letter to emphasize your skills and experience in marketing strategy and execution.
- Demonstrate your understanding of the company's mission and values in your application materials.
ATS Keywords: Marketing Manager, Web Development, Marketing Strategy, SEO Optimization, Email Campaigns, Performance Marketing, Social Media, Analytics, Brand Positioning, Design, Collaboration, Entrepreneurial Mindset, Ownership, Accountability, Creativity, Digital Acquisition, Sales Enablement
ASSUMPTION: The application process may vary based on the company's needs and the number of applicants.
🛠️ Tools & Technologies
- HTML, CSS, JavaScript
- WordPress/Webflow
- Adobe Creative Suite (Photoshop, Illustrator, etc.)
- Figma
- Google Ads/Analytics
- SEO tools (e.g., SEMrush, Ahrefs)
ASSUMPTION: The required tools and technologies may evolve as the company grows and takes on new projects.
👔 Cultural Fit Considerations
Company Values:
- Intentional culture
- Exceptional people
- Bridging opportunity gaps
Work Style:
- Highly self-directed and comfortable working independently
- Entrepreneurial mindset
- Strong sense of ownership and accountability
Self-Assessment Questions:
- Do you thrive in a fast-paced, ambiguous environment?
- Are you excited to do the work yourself and drive success?
- Do you share Odisea Cultura's commitment to building an intentional culture and bridging opportunity gaps?
ASSUMPTION: Cultural fit is crucial for success in this role, as it involves working closely with the founders and collaborating with various teams.
⚠️ Potential Challenges
- Working remotely may present communication and collaboration challenges, requiring strong self-motivation and time management skills.
- The role involves a wide range of responsibilities, which can be demanding and require adaptability.
- The company is relatively new, which may present uncertainties and the need for flexibility.
- The remote work arrangement may limit in-person networking and professional development opportunities.
ASSUMPTION: These challenges can be mitigated by strong communication, time management, and adaptability skills.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager position, but with a stronger focus on web development and a broader range of responsibilities.
- Unlike traditional marketing roles, this position requires a high level of autonomy and the ability to execute solo.
- As the business scales, there will be opportunities to grow into a marketing leadership role, similar to a Marketing Director or VP of Marketing.
ASSUMPTION: The specific responsibilities and growth opportunities in this role may vary based on the company's needs and expansion.
📝 Sample Projects
- Designing and developing the company's website from scratch, including wireframes, UX/UI, and front/back-end coding
- Executing a successful email marketing campaign to drive brand awareness and customer acquisition
- Creating and implementing a social media strategy that increases engagement and grows the company's online presence
ASSUMPTION: The specific projects in this role may vary based on the company's needs and priorities.
❓ Key Questions to Ask During Interview
- Can you describe the company's growth plans and how this role fits into those plans?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to collaboration and communication in a remote work environment?
- How does the company measure the success of its marketing efforts, and what key performance indicators (KPIs) are used?
- What is the company's long-term vision for the Marketing Manager role, and how does it see this role evolving as the business grows?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight relevant web development and marketing projects in your portfolio and resume.
- Tailor your cover letter to emphasize your skills and experience in marketing strategy and execution, and demonstrate your understanding of the company's mission and values.
- Prepare for a technical assessment that evaluates your web development and marketing skills.
- Follow up with the company within one week of submitting your application to confirm receipt and express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
