π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: NEC Software Solutions
πΉ Location: Hemel Hempstead, Hertfordshire, United Kingdom
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 4, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting NEC Digital Studio business and wider NEC SWS brand in customer acquisition and retention
- Focusing on public sector organizations, particularly Health, Justice, and Central Government
- Implementing marketing campaigns across various channels to drive new business and client retention
- Working closely with creative agencies to design marketing materials and content
- Managing stakeholders and tracking marketing performance
ASSUMPTION: This role requires a balance of strategic planning and hands-on execution, with a strong focus on public sector marketing and digital transformation.
π Key Responsibilities
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Creating and developing customer acquisition programmes with a focus on User Centred Design and Digital Transformation
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Communicating with target audiences and building understanding of UCD capacity and training
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Implementing marketing campaigns including advertising, direct marketing, digital, and media relations
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Working with creative agencies to design marketing materials and content
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Writing and proofreading marketing copy, and producing creative content
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Overseeing content creation for NEC Digital UCD and training-focused social media channels
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Organizing and attending events, and arranging effective distribution of marketing materials
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Conducting market research and developing relationships with key stakeholders
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Supporting the development and implementation of a communications strategy for wider NECSWS
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Managing stakeholders' expectations and tracking marketing performance and ROI
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Monitoring competitor activity and leading external agencies when appropriate
ASSUMPTION: This role involves a mix of strategic planning, campaign execution, and stakeholder management, with a focus on driving customer acquisition and retention in the public sector.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in marketing, with a focus on public sector marketing and digital transformation
Required Skills:
- Proven experience in public sector marketing, particularly in Health and Justice and/or Technology
- Demonstrable experience as a senior marketing manager
- Flexibility and adaptability to work in a fast-paced environment
- Experience in B2B lead generation techniques
- Proven success in improving ROI
- Self-starter with the ability to take ownership and manage stakeholders at all levels
- Excellent communication skills
Preferred Skills:
- Experience working with creative agencies
- Familiarity with marketing automation tools
- Knowledge of the public sector and its specific marketing challenges
ASSUMPTION: Candidates should have a strong background in public sector marketing and digital transformation, with a proven track record of driving customer acquisition and retention.
π° Compensation & Benefits
Salary Range: Β£45,000 - Β£60,000 per annum (Based on industry standards for a senior marketing role in the UK public sector)
Benefits:
- Private Medical Cover funded by NEC for employees
- 25 days paid holiday with the option to buy/sell (FTE)
- 4 x basic salary life assurance cover funded by NEC
- A Group Pension Plan with fantastic employer contributions up to a maximum of 8.5%
- A selection of flexible benefits to suit individual needs
- Free access to LinkedIn Learning
Working Hours: Full-time, Monday to Friday, with flexibility to work additional hours as needed
ASSUMPTION: The salary range is based on industry standards for a senior marketing role in the UK public sector, with benefits packages being competitive and comprehensive.
π Applicant Insights
π Company Context
Industry: NEC Software Solutions operates in the IT Services and IT Consulting sector, focusing on public services and digital transformation
Company Size: NEC Software Solutions has 5,001-10,000 employees globally, providing a large and diverse work environment
Founded: NEC Software Solutions is part of the global tech giant NEC Corporation, founded in 1967
Company Description:
- NEC Software Solutions helps governments, hospitals, police forces, and local authorities deliver better public services through innovative software and services
- The company works with national governments and international health bodies to prevent harm and provide the right support
- NEC Software Solutions is committed to creating a diverse and inclusive work environment
Company Specialties:
- Emergency services software
- Public sector digital transformation
- Healthcare software and services
Company Website: https://www.necsws.com/
ASSUMPTION: NEC Software Solutions is a large, established company with a strong focus on public services and digital transformation, offering a diverse range of opportunities for employees.
π Role Analysis
Career Level: Senior Marketing Manager
Reporting Structure: This role reports directly to the Head of Marketing and may have team members reporting to them
Work Arrangement: On-site, with flexibility to work from home occasionally
Growth Opportunities:
- Progression to a Head of Marketing or Marketing Director role within NEC Software Solutions or the wider NEC Corporation
- Expanding skills and expertise in public sector marketing and digital transformation
- Gaining experience working with international clients and teams
ASSUMPTION: This role offers strong growth potential within the company, with opportunities to develop skills and advance in the marketing field.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Hemel Hempstead, Hertfordshire, United Kingdom
Geographic Context:
- Hemel Hempstead is located in Hertfordshire, approximately 25 miles northwest of London
- The area offers a mix of urban and rural environments, with easy access to nearby cities and countryside
- Hemel Hempstead has excellent transport links, including road, rail, and air connections
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with flexibility to work additional hours as needed
ASSUMPTION: The office environment is modern and collaborative, with a focus on employee well-being and productivity. The location offers easy access to nearby cities and attractions, with excellent transport links.
πΌ Interview & Application Insights
Typical Process:
- Online application and CV submission
- Phone or video screening
- Face-to-face interview with the hiring manager and a member of the HR team
- Final interview with the Head of Marketing
Key Assessment Areas:
- Marketing strategy and campaign development
- Public sector marketing experience and knowledge
- Stakeholder management and communication skills
- Adaptability and problem-solving abilities
Application Tips:
- Tailor your CV and cover letter to highlight your public sector marketing experience and digital transformation skills
- Prepare examples of successful marketing campaigns you've led and the results you achieved
- Research NEC Software Solutions and the public sector clients they work with
ATS Keywords: Public Sector Marketing, Digital Transformation, User Centred Design, B2B Lead Generation, Stakeholder Management, Marketing Campaigns, Marketing Manager
ASSUMPTION: The application process is thorough and competitive, with a focus on assessing candidates' marketing expertise and fit with the company's culture and values.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Design and content creation tools (e.g., Adobe Creative Suite, Canva)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: The marketing team at NEC Software Solutions uses a range of tools and technologies to streamline workflows, improve collaboration, and enhance marketing effectiveness.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Respectful
- Accountable
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have a proven track record of driving customer acquisition and retention in the public sector?
- Are you comfortable working in a fast-paced, dynamic environment?
- Do you thrive in a collaborative, team-oriented work environment?
ASSUMPTION: NEC Software Solutions values employees who are customer-focused, innovative, and collaborative, with a strong work ethic and commitment to continuous improvement.
β οΈ Potential Challenges
- Managing multiple stakeholders with varying priorities and expectations
- Keeping up with the fast-paced nature of the public sector and digital transformation
- Balancing strategic planning with hands-on campaign execution
- Adapting to changes in the company's priorities and focus areas
ASSUMPTION: This role presents unique challenges, including managing multiple stakeholders, keeping pace with industry changes, and balancing strategic planning with hands-on execution.
π Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on the public sector and digital transformation
- NEC Software Solutions offers a large and diverse work environment, with opportunities to work with international clients and teams
- This role offers strong growth potential within the company, with opportunities to develop skills and advance in the marketing field
ASSUMPTION: This role is unique in its focus on public sector marketing and digital transformation, offering a diverse range of opportunities and growth potential within the company.
π Sample Projects
- Developing and executing a marketing campaign to drive customer acquisition for a new public sector digital transformation product
- Conducting market research to identify trends and opportunities in the public sector digital transformation landscape
- Creating and implementing a content marketing strategy to raise awareness of NEC Software Solutions' expertise in public sector digital transformation
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by the Marketing Manager, with a focus on driving customer acquisition and retention in the public sector.
β Key Questions to Ask During Interview
- Can you describe the company's priorities and focus areas for the next 12 months, and how this role fits into that strategy?
- How does the marketing team collaborate with other departments, such as sales and product development?
- What opportunities are there for professional development and growth within the company?
- How does the company support employees in balancing work and personal responsibilities?
- What is the company's approach to innovation and staying ahead of industry trends in public sector digital transformation?
ASSUMPTION: These interview questions help candidates assess the company's culture, priorities, and opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your CV and cover letter to highlight your public sector marketing experience and digital transformation skills
- Prepare examples of successful marketing campaigns you've led and the results you achieved
- Research NEC Software Solutions and the public sector clients they work with
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.