📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: CPM (via Jobs for Humanity)
🔹 Location: Thame, United Kingdom, OX9
🔹 Job Type: Full-time, 12-month fixed-term contract
🔹 Category: Marketing
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (flexible)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to drive user acquisition and engagement on the app
- Collaborating with cross-functional teams to ensure user-centric decision-making
- Managing marketing budgets and tracking costs and returns by campaign
- Conducting research into user behavior and sentiment to inform product development
- Creating collateral to support the growth of retail media
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a fast-paced, collaborative environment.
📋 Key Responsibilities
✅ Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
✅ Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
✅ Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
✅ Conduct research into user behavior and sentiment, providing actionable feedback to inform product development and engagement plans
✅ Manage annual marketing budgets, tracking costs and returns by campaign
✅ Assist with the organization and management of events and external shows
✅ Create collateral to support the growth of retail media
ASSUMPTION: The role involves a mix of strategic planning, hands-on execution, and stakeholder management, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on digital marketing and user acquisition
Required Skills:
- Excellent communication and interpersonal skills
- Strong budgeting and forecasting skills
- Proactive, adaptable, and a can-do attitude
- Team-oriented, collaborating effectively with cross-functional teams
- Excellent analytical and problem-solving skills
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the retail industry
- Proficiency in data analysis and visualization tools
ASSUMPTION: While a degree in marketing or business is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: Up to £47,500 basic salary per annum (pro-rata), depending on experience
Additional Earning Potential: Annual bonus of up to 10% (STCP)
Benefits:
- Comprehensive private healthcare (covers pre-existing medical conditions, with options to add family and spouse at a subsidised cost)
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Flexible work-life balance (option to buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives (dedicated days for giving back to the community through charitable activities)
- Life assurance (4X life assurance)
Working Hours: Full-time, with flexible hybrid working arrangements
ASSUMPTION: The salary range and benefits package are competitive for a mid-sized non-profit organization, with a focus on work-life balance and employee well-being.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations (specifically, job placement and diversity, equity, and inclusion)
Company Size: Small (11-50 employees), fostering a collaborative and creative environment
Founded: 2020, with a focus on connecting historically underrepresented talent to welcoming employers
Company Description:
- Jobs for Humanity paves the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers
- The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity is committed to fostering an inclusive work environment and celebrating the unique perspectives and skills of all individuals
Company Specialties:
- Job hunting and coaching
- Diversity, equity, and inclusion (DEI) initiatives
- Training and events focused on job seekers and employers
Company Website: www.jobsforhumanity.com
ASSUMPTION: As a non-profit organization, Jobs for Humanity places a strong emphasis on its mission and values, creating a supportive and inclusive work environment.
📊 Role Analysis
Career Level: Mid-level marketing professional, with opportunities for growth and development
Reporting Structure: This role reports directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid, with flexible working arrangements and the option to work from home
Growth Opportunities:
- Potential to grow into a leadership role as the organization expands
- Opportunities to gain experience in various aspects of marketing and user acquisition
- Access to training and development resources to enhance skills and knowledge
ASSUMPTION: This role offers a unique opportunity to make a significant impact on the growth and success of a mission-driven organization, with ample opportunities for professional development and growth.
🌍 Location & Work Environment
Office Type: Hybrid, with a physical office in Thame, United Kingdom, and the option to work from home
Office Location(s): Thame, United Kingdom (OX9)
Geographic Context:
- Thame is a small town in Oxfordshire, approximately 45 minutes by train from London
- The area offers a mix of urban and rural living, with easy access to nature and outdoor activities
- Thame has a growing tech and startup scene, with several innovative companies based in the area
Work Schedule: Full-time, with flexible hybrid working arrangements (specific hours may vary)
ASSUMPTION: The hybrid work arrangement offers a good balance between collaboration and remote work, allowing employees to enjoy the benefits of both office and home environments.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- In-depth interview with the hiring manager and a team member
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Budgeting and financial management
- Data analysis and interpretation
- Communication and interpersonal skills
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Provide specific examples of your marketing achievements and the impact you've made in previous roles
- Demonstrate your understanding of the organization's mission and values, and how your skills and experience align with their goals
ATS Keywords: Marketing strategy, user acquisition, engagement, budgeting, data analysis, communication, collaboration, hybrid work, non-profit
ASSUMPTION: As a non-profit organization, Jobs for Humanity places a strong emphasis on cultural fit and alignment with its mission, making it essential for applicants to demonstrate their passion for the organization's work.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on the organization's preferences and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Inclusivity and diversity
- Collaboration and teamwork
- Continuous learning and improvement
- Integrity and accountability
Work Style:
- Adaptable and proactive
- Data-driven and analytical
- Collaborative and team-oriented
- Committed to the organization's mission and values
Self-Assessment Questions:
- How do you approach marketing strategy and planning in a fast-paced, ever-changing environment?
- Can you provide an example of a time when you successfully managed a marketing budget and achieved your targets?
- How do you stay organized and manage multiple projects and priorities?
ASSUMPTION: As a non-profit organization focused on diversity, equity, and inclusion, Jobs for Humanity values candidates who are passionate about its mission and committed to fostering an inclusive work environment.
⚠️ Potential Challenges
- Managing a marketing budget in a non-profit environment, with potentially limited resources
- Balancing the need for data-driven decision-making with the organization's mission and values
- Adapting to a hybrid work environment and maintaining effective communication and collaboration with remote team members
- Navigating the unique challenges and opportunities of the non-profit sector
ASSUMPTION: While these challenges may present unique obstacles, they also offer opportunities for growth and learning in a dynamic and mission-driven environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on user acquisition and engagement for an app, rather than traditional product marketing
- As a non-profit organization, Jobs for Humanity places a strong emphasis on its mission and values, creating a unique work environment
- This role offers the opportunity to grow and develop within a small, mission-driven organization, with potential for career advancement as the organization expands
ASSUMPTION: While this role shares similarities with traditional marketing positions, its focus on user acquisition and engagement for an app, and its unique non-profit context, set it apart from other marketing roles.
📝 Sample Projects
- Developing and executing a targeted marketing campaign to drive user acquisition and engagement for the app
- Conducting user research and analysis to inform product development and engagement strategies
- Creating marketing collateral and materials to support the growth of retail media and partnerships
ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the role, requiring a mix of analytical, creative, and collaborative skills.
❓ Key Questions to Ask During Interview
- How does the organization plan to support the growth and development of the marketing team and its initiatives?
- Can you describe the organization's approach to data-driven decision-making and how it balances with the organization's mission and values?
- How does the organization foster an inclusive and diverse work environment, and what resources are available to support employees' professional growth and development?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the organization measure the success of its marketing initiatives, and what key performance indicators (KPIs) are most important for this role?
ASSUMPTION: These interview questions are designed to provide insight into the organization's culture, priorities, and expectations for the role, helping candidates make an informed decision about their fit within the team and the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Prepare specific examples of your marketing achievements and the impact you've made in previous roles
- Demonstrate your understanding of the organization's mission and values, and how your skills and experience align with their goals
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
