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Marketing Manager, ALASTIN

Galderma
Full-time
On-site
Miami, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager, Alastin

πŸ”Ή Company: Galderma

πŸ”Ή Location: Miami, Florida, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 2, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing marketing strategies for Alastin products
  • Collaborating with cross-functional teams to create and execute marketing programs
  • Supporting the sales team and providing guidance on marketing initiatives
  • Conducting office visits to understand market trends and gather insights
  • Managing marketing material inventory and promotional artwork

ASSUMPTION: This role requires a strong background in marketing, with a focus on personal care or skincare. The ideal candidate will have experience in brand management and be able to work effectively across multiple teams.

πŸ“‹ Key Responsibilities

βœ… Develop and implement marketing strategies and tactics to drive growth

βœ… Support the sales team by answering questions and providing guidance on marketing programs

βœ… Conduct office visits to identify opportunities, hurdles, and see marketing programs in action

βœ… Understand the competitive landscape and market trends to inform brand strategy

βœ… Support the creation and management of a marketing calendar and ongoing marketing needs

βœ… Collaborate with channel marketing to develop promotional calendars and evaluate performance

βœ… Develop marketing materials to support the field and end users

βœ… Update and maintain key team documents related to asset management, brand/product messaging, pricing, and marketing materials

βœ… Manage marketing material and promotional inventory

βœ… Manage tradeshow artwork needs and shipments

βœ… Maintain a strong understanding of the industry and competitors

βœ… Complete packaging and other ad hoc artwork as needed with freelance designer

βœ… Work closely with cross-functional teams to execute marketing plans

βœ… Develop effective working relationships with regulatory, legal, medical, and compliance counterparts

ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively in a fast-paced, dynamic environment.

🎯 Required Qualifications

Education: Bachelor’s degree from a four-year college/university required

Experience: 5+ years of CPG or OTC healthcare industry experience working in marketing with increasing levels of responsibility and a proven track record of driving penetration and profitable growth. Must have 1-3 years of personal care/skin care/skin health experience.

Required Skills:

  • Proven brand management expertise
  • Excellent analytical skills
  • Excellent collaboration skills
  • Innovative marketer with a can-do attitude
  • Structured, yet flexible approach to work
  • High sense of urgency with a bias to speed and action

Preferred Skills:

  • Experience in the aesthetics, beauty, and skincare industry
  • Fluency in Spanish

ASSUMPTION: Candidates with experience in the aesthetics, beauty, and skincare industry may have a competitive advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for a Marketing Manager with 5-10 years of experience in the CPG or OTC healthcare industry)

Benefits:

  • Competitive wage with shift differential
  • Annual bonus opportunities
  • Career advancement and cross-training

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for meetings and events)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Galderma is a leading company solely dedicated to skin and advancing the future of dermatology. They deliver an innovative, science-based portfolio of sophisticated brands and services across Injectable Aesthetics, Dermatological Skincare, and Therapeutic Dermatology.

Company Size: Galderma has 5,001-10,000 employees globally, with a headquarters in Zug, Switzerland. This size allows for ample opportunities for growth and collaboration.

Founded: Galderma was founded in 1981 and has since grown into a global leader in dermatology.

Company Description:

  • Galderma is committed to advancing dermatology for every skin story
  • The company focuses on delivering innovative, science-based solutions for skin health
  • Galderma works closely with healthcare professionals to ensure individual consumer and patient needs are met with superior outcomes

Company Specialties:

  • Dermatology
  • Skin health
  • Aesthetics
  • Consumer care
  • Prescription

Company Website: http://www.galderma.com

ASSUMPTION: Galderma's focus on dermatology and commitment to innovation make it an attractive employer for candidates interested in skin health and aesthetics.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring a significant amount of experience in marketing and brand management.

Reporting Structure: The Marketing Manager will report directly to the Marketing Director and work closely with various cross-functional teams, such as graphic design, education, professional relations, and digital and clinical teams.

Work Arrangement: This is an on-site role, with the expectation that the Marketing Manager will work from Galderma's office in Miami, Florida.

Growth Opportunities:

  • Potential for career advancement within Galderma's marketing department
  • Opportunities to work on various brands and product lines within the company's portfolio
  • Chance to gain experience in a global organization and work with international teams

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance their career within Galderma's marketing department.

🌍 Location & Work Environment

Office Type: Galderma's office in Miami, Florida, is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 13B Narabang Way, Belrose, New South Wales 2085, AU

Geographic Context:

  • Miami is a vibrant, multicultural city with a strong economy and a thriving job market
  • The city offers a diverse range of cultural attractions, entertainment, and outdoor activities
  • Miami has a subtropical climate, with mild winters and hot, humid summers

Work Schedule: The Marketing Manager will typically work Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for meetings and events. Occasional travel may be required to attend industry events, trade shows, or client meetings.

ASSUMPTION: Miami's diverse and dynamic environment, along with Galderma's modern office space, creates an engaging and stimulating work environment for the Marketing Manager.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the recruiter
  • Virtual conversation with the hiring manager
  • Panel conversation with the extended team

Key Assessment Areas:

  • Marketing strategy and planning
  • Brand management expertise
  • Collaboration and communication skills
  • Problem-solving abilities
  • Cultural fit and alignment with Galderma's values

Application Tips:

  • Highlight relevant marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of Galderma's mission and the role's responsibilities
  • Prepare examples of successful marketing campaigns or projects you've led in the past
  • Research Galderma's competitors and market trends to show your industry knowledge

ATS Keywords: Marketing strategy, brand management, marketing planning, consumer insights, market research, competitive landscape, promotional planning, sales support, cross-functional collaboration

ASSUMPTION: Galderma's interview process is designed to assess the candidate's marketing expertise, cultural fit, and alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation platforms (e.g., Marketo, HubSpot)
  • Customer relationship management (CRM) software (e.g., Salesforce)
  • Project management tools (e.g., Asana, Trello)
  • Graphic design software (e.g., Adobe Creative Suite)

ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centric: Galderma prioritizes the needs and well-being of patients and consumers
  • Innovation: The company fosters a culture of creativity and continuous improvement
  • Collaboration: Galderma encourages teamwork and cross-functional collaboration

Work Style:

  • Galderma values a fast-paced, dynamic work environment
  • The company encourages initiative, flexibility, and a can-do attitude
  • Galderma fosters a culture of learning and personal growth

Self-Assessment Questions:

  • How do you align with Galderma's patient-centric approach to dermatology?
  • Describe a time when you demonstrated innovation and creativity in a marketing role
  • How do you approach collaboration and teamwork in a fast-paced, dynamic environment?

ASSUMPTION: Galderma's culture values patient-centricity, innovation, and collaboration, making it an attractive employer for candidates who share these priorities.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Balancing the needs of various stakeholders, including sales, marketing, and regulatory teams
  • Keeping up with industry trends and market changes in the aesthetics and skincare industry
  • Occasional travel requirements for industry events, trade shows, or client meetings

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a proactive approach to staying informed about industry trends.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing manager roles, this position offers a unique focus on the aesthetics and skincare industry
  • Galderma's global presence provides opportunities for international collaboration and exposure to diverse markets
  • This role offers the potential for career growth within a large, established organization

ASSUMPTION: Candidates interested in the aesthetics and skincare industry, as well as those seeking opportunities for international collaboration and career growth, may find this role particularly appealing.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a new product launch
  • Conducting market research to identify consumer trends and preferences in the skincare industry
  • Collaborating with cross-functional teams to create and implement a promotional calendar for a specific brand

ASSUMPTION: These sample projects demonstrate the Marketing Manager's ability to develop and execute marketing strategies, conduct market research, and collaborate effectively with cross-functional teams.

❓ Key Questions to Ask During Interview

  • How does this role support Galderma's overall marketing strategy and brand vision?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Galderma foster innovation and creativity in its marketing department?
  • What opportunities are there for growth and development within Galderma's marketing team?
  • How does Galderma support work-life balance for its employees?

ASSUMPTION: Asking these questions demonstrates the candidate's interest in understanding the role's priorities, Galderma's culture, and opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing experience and skills
  • Write a cover letter that demonstrates your understanding of Galderma's mission and the role's responsibilities
  • Prepare examples of successful marketing campaigns or projects you've led in the past
  • Follow up with the recruiter one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.