📌 Core Information
🔹 Job Title: Marketing Manager ANZ
🔹 Company: Swiss Re
🔹 Location: Sydney, New South Wales, Australia
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing and driving ANZ marketing campaigns and initiatives
- Collaborating with marketing heads to ensure alignment with global strategies
- Building strong relationships with local leadership and client-facing teams
- Executing local marketing plans and supporting origination teams with sales enablement
- Working effectively in a matrixed environment and across geographies
ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects simultaneously. The ideal candidate will have a proven track record in marketing, with a strong focus on campaign management and sales enablement.
📋 Key Responsibilities
✅ Develop and execute local marketing strategy and activities, ensuring alignment with global plans
✅ Define local customer segments, profiles, and messaging in collaboration with the global marketing team and local marketing services hub
✅ Design, manage, and execute ANZ marketing and sales enablement activities, including selecting appropriate channel mix and coordinating with various internal and external stakeholders
✅ Work effectively with ANZ leadership teams and engage with local client underwriting teams, claims, sales, and other XFTs to support local marketing efforts across the 3 BUs
✅ Consult with ANZ leadership teams to identify sales enablement needs and support implementation of global sales excellence or research initiatives locally
✅ Collaborate closely with the media relations team to ensure consistency in messaging and amplify coverage for campaigns, and position Swiss Re's leaders and solutions in the marketplace
✅ Manage the local marketing budget and respond to global requests for performance and impact reports and showcasing reports to the local leadership team
ASSUMPTION: The successful candidate will have experience in managing marketing campaigns, sales enablement, and stakeholder management. They will also be comfortable working in a matrixed environment and collaborating with various teams to achieve common goals.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 7+ years of related experience, preferably a mix of corporate and agency experience within the (re)insurance sector
Required Skills:
- Proven experience in defining and driving marketing plans and executing marketing campaigns
- Strong project management and team working skills
- Excellent written and presentation skills
- Fluent English or professional proficiency, excellent spoken and written editorial skills
- Intercultural sensitivity and experience in cross-functional collaboration and build strong personal networks
- Strong attention to detail and ability to take ownership of large and complex projects
- Action-oriented, results-driven, and able to work effectively with market unit heads
Preferred Skills:
- Experience in a matrixed environment and coordinating with and working across geographies and different business levels
- Strong interpersonal skills and ability to work with market unit heads effectively
- Excellent communication and negotiation skills
- Positive and passionate personality, with a strong drive to challenge the status quo and continuously improve things
ASSUMPION: The ideal candidate will have a strong background in marketing, with a focus on campaign management and sales enablement. They will also be comfortable working in a matrixed environment and collaborating with various teams to achieve common goals.
💰 Compensation & Benefits
Salary Range: $150,000 - $180,000 AUD per annum (Based on industry standards for a Marketing Manager role in Sydney, Australia, with 7+ years of experience)
Benefits:
- Annual Leave (25+ days)
- Personal Leave (15 days)
- Flu Vaccinations
- Annual Health Checks
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in Sydney, Australia, with 7+ years of experience. The actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance
Company Size: 10,001+ employees (Global)
Founded: 1863 (Zurich, Switzerland)
Company Description:
- Swiss Re is a leading wholesale provider of reinsurance, insurance, and other insurance-based forms of risk transfer
- Deals direct and works through brokers with a global client base consisting of insurance companies, mid-to-large-sized corporations, and public sector clients
- Offers standard products to tailor-made coverage across all lines of business
- Registered shares in the Swiss Re Group holding company, Swiss Re Ltd, are listed on the SIX Swiss Exchange and trade under the symbol SREN
Company Specialties:
- Reinsurance
- Insurance Linked Securities
- Public Sector/Emerging Markets
- Insurance
- Risk transfer
- Property & Casualty
- and Life & Health
Company Website: www.swissre.com
ASSUMPTION: Swiss Re is a well-established company in the insurance industry, with a global presence and a strong reputation for innovation and excellence. They offer a range of benefits and opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid-level (7+ years of experience)
Reporting Structure: Reports directly to the Head of Marketing Corporate Solutions, with collaboration and coordination with the 3 BUs Marketing Heads
Work Arrangement: Hybrid (On-site in Sydney office, with flexibility for remote work)
Growth Opportunities:
- Potential to take on additional responsibilities and advance within the marketing department
- Opportunities to work on global projects and gain exposure to different business units
- Possibility to transition into a more senior role within the organization
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader organization. The ideal candidate will be proactive and eager to take on new challenges and responsibilities.
🌍 Location & Work Environment
Office Type: Hybrid (On-site in Sydney office, with flexibility for remote work)
Office Location(s): Swiss Re's Sydney office is located in the central business district (CBD) of Sydney, New South Wales, Australia
Geographic Context:
- Sydney is the largest city in Australia, with a population of over 5 million people
- The city is known for its vibrant culture, beautiful beaches, and diverse neighborhoods
- Sydney has a subtropical climate, with mild winters and warm summers
Work Schedule: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The ideal candidate will be comfortable working in a hybrid environment and be able to commute to the Sydney office as needed. They will also be able to adapt to the local culture and work effectively with diverse teams.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth behavioral and technical interviews with relevant stakeholders
- Final round interview with the Head of Marketing Corporate Solutions
Key Assessment Areas:
- Marketing strategy and planning
- Campaign management and execution
- Stakeholder management and communication
- Project management and team working skills
- Cultural fit and alignment with Swiss Re's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions using the STAR method (Situation, Task, Action, Result)
- Research Swiss Re's company culture and values to demonstrate your fit
- Prepare questions to ask the interviewer about the role, team, and company
ATS Keywords: Marketing, Campaign Management, Sales Enablement, Stakeholder Management, Project Management, Marketing Strategy, Global Marketing, Local Marketing, Hybrid Work, Sydney, Australia
ASSUMPTION: The application process for this role may vary, and the ideal candidate will be proactive and adaptable in their approach to the interview and assessment process.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer Relationship Management (CRM) systems (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Design and content creation tools (e.g., Adobe Creative Suite, Canva)
- Social media management platforms (e.g., Hootsuite, Buffer)
ASSUMPTION: The ideal candidate will have experience with relevant marketing tools and technologies, and be comfortable learning and adapting to new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Client-centric
- Collaborative
- Performance-driven
- Innovative
- Resilient
Work Style:
- Results-oriented
- Action-driven
- Adaptable
- Collaborative
- Innovative
Self-Assessment Questions:
- How do you ensure that your marketing strategies align with the company's overall goals and objectives?
- Can you provide an example of a time when you had to adapt your marketing plan due to changing circumstances?
- How do you approach building and maintaining strong relationships with stakeholders, both internal and external?
ASSUMPTION: The ideal candidate will be able to demonstrate their alignment with Swiss Re's values and work style, and be able to provide specific examples of their cultural fit during the interview process.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working effectively in a matrixed environment and across geographies
- Adapting to changing market conditions and stakeholder needs
- Balancing global marketing strategies with local market requirements
- Managing a marketing budget and ensuring cost-effectiveness
ASSUMPTION: The ideal candidate will be proactive and adaptable in their approach to potential challenges, and be able to demonstrate their ability to manage and overcome obstacles in the workplace.
📈 Similar Roles Comparison
- Marketing Manager (Global) - Responsible for developing and executing global marketing strategies and campaigns
- Marketing Manager (Local) - Focuses on executing local marketing plans and supporting origination teams with sales enablement
- Marketing Manager (Product) - Oversees marketing efforts for a specific product or service line
ASSUMPTION: The ideal candidate will be able to differentiate this role from similar marketing manager positions and understand the unique aspects of this role within Swiss Re's organization.
📝 Sample Projects
- Developing and executing a regional marketing campaign to launch a new product or service
- Collaborating with global marketing teams to adapt global campaigns for the local market
- Managing a marketing budget and ensuring cost-effectiveness while maximizing campaign impact
- Conducting market research and analysis to inform marketing strategies and tactics
ASSUMPTION: The ideal candidate will be able to provide specific examples of their experience with relevant marketing projects and campaigns, and demonstrate their ability to manage and execute marketing initiatives from start to finish.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the broader marketing department and the organization as a whole?
- What are the most significant challenges facing the marketing department currently, and how can this role help address them?
- How does Swiss Re support the professional development and growth of its marketing employees?
- What is the company's approach to work-life balance and flexibility for marketing employees?
ASSUMPTION: The ideal candidate will be proactive in their approach to the interview process and ask thoughtful, insightful questions to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions using the STAR method (Situation, Task, Action, Result)
- Research Swiss Re's company culture and values to demonstrate your fit
- Prepare questions to ask the interviewer about the role, team, and company
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
