📌 Core Information
🔹 Job Title: Marketing Manager, AWC (Mississauga, Ontario, Canada)
🔹 Company: Smith+Nephew
🔹 Location: Mississauga, Ontario, Canada
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-05-27
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (3 days/week in Mississauga)
🚀 Job Overview
Key aspects of this role include:
- Strategic portfolio management to drive revenue growth
- Cross-functional collaboration to launch products and campaigns
- Market intelligence gathering and analysis
- Sales team support and training
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with various teams.
📋 Key Responsibilities
✅ Formulate and execute portfolio strategy and roadmap to achieve annual revenue targets and overall budget goals
✅ Develop and implement launch plans and marketing programs to inspire and motivate the sales team
✅ Gather and analyze market intelligence to inform strategic decisions and support medical education efforts
✅ Collaborate with cross-functional teams on RFPs, pricing strategies, and sales training programs
✅ Support national and regional conferences, ensuring alignment with broader business goals
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration.
🎯 Required Qualifications
Education: University degree required, MBA is an asset
Experience: 5+ years in sales, marketing, or product management within healthcare or medical devices
Required Skills:
- Strategic thinking and planning
- Data analysis and problem-solving
- Project management and multitasking
- Excellent communication skills (written and verbal)
- Fluency in English and French (asset)
- Healthcare industry knowledge and understanding of the Canadian healthcare system
- Wound care experience (asset)
Preferred Skills:
- Experience with medical device industry and wound care solutions
- Bilingualism (English and French)
ASSUMPTION: Candidates with a strong background in strategic marketing, data analysis, and healthcare industry knowledge will be most successful in this role.
💰 Compensation & Benefits
Salary Range: CAD 120,000 - CAD 160,000 (based on industry standards for a Marketing Manager with 5-10 years of experience in the medical device industry)
Benefits:
- Flexible personal/vacation time off
- Paid holidays and flex holidays
- Paid community service day
- Medical, dental, and vision coverage
- Health savings account
- Employee assistance program
- Parental leave
- Fertility and adoption assistance program
Working Hours: Full-time (40 hours/week), hybrid role with 3 days/week in Mississauga office and up to 30% travel
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager with the required experience level in the medical device industry.
📌 Applicant Insights
🔍 Company Context
Industry: Medical device manufacturing
Company Size: 10,001+ employees (global)
Founded: 1856
Company Description:
- Smith+Nephew is a global medical technology company that designs and manufactures technology to take the limits off living
- The company supports healthcare professionals to return their patients to health and mobility, helping them to perform at their fullest potential
- Smith+Nephew offers competitive salaries and progressive benefits, with a culture focused on Care, Collaboration, and Courage
Company Specialties:
- Healthcare
- Medical supplies
- Medical devices
- Wound care
- Orthopaedic reconstruction
- Sports medicine
- Robotics
- ENT
- Trauma
- Hip replacement
- Knee replacement
- Extremities
- Negative pressure wound therapy
- Ligament repair
- Exudate management
Company Website: https://www.smith-nephew.com/en/
ASSUMPTION: Smith+Nephew is a well-established company with a strong global presence and a diverse range of products and services.
📊 Role Analysis
Career Level: Mid-level to senior marketing role with potential for growth
Reporting Structure: Reports directly to the Marketing Director in Canada
Work Arrangement: Hybrid role with 3 days/week in Mississauga office and up to 30% travel
Growth Opportunities:
- Potential for career progression within the marketing department or broader organization
- Opportunities to work on diverse product portfolios and gain exposure to different aspects of the business
- Chance to develop leadership and management skills through team collaboration and mentoring
ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.
🌍 Location & Work Environment
Office Type: Hybrid (Mississauga office and remote work)
Office Location(s): Mississauga, Ontario, Canada
Geographic Context:
- Mississauga is a large city in the Greater Toronto Area (GTA) with a diverse population and a strong economy
- The GTA offers a wide range of cultural, recreational, and entertainment options
- Mississauga has a humid continental climate with warm summers and cold winters
Work Schedule: Full-time (40 hours/week) with flexible personal/vacation time off
ASSUMPTION: The hybrid work arrangement and location in Mississauga offer a good balance between work and personal life, with access to urban amenities and a diverse community.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with HR
- In-depth interview with hiring manager and/or team members
- Final interview with senior leadership
Key Assessment Areas:
- Strategic thinking and planning
- Data analysis and problem-solving
- Communication skills (written and verbal)
- Industry knowledge and healthcare system understanding
- Cultural fit and alignment with Smith+Nephew values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the medical device industry and the Canadian healthcare system
- Showcase your strategic thinking and problem-solving skills through examples from your past experiences
ATS Keywords: Marketing Manager, AWC, Mississauga, Ontario, Canada, Smith+Nephew, medical device, healthcare, strategic planning, data analysis, problem-solving, communication skills
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should tailor their application materials to highlight their relevant skills and experiences.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Care: We put patients and customers at the heart of everything we do
- Collaboration: We work together to win
- Courage: We dare to challenge the status quo and take calculated risks
Work Style:
- Strategic and data-driven approach to decision-making
- Collaborative and team-oriented work environment
- Agile and adaptable to market changes
Self-Assessment Questions:
- How do you demonstrate care and empathy in your approach to work?
- Can you provide an example of a time when you took a calculated risk to drive innovation or improve outcomes?
- How do you balance strategic thinking with tactical execution to achieve results?
ASSUMPTION: Candidates who align with Smith+Nephew's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple priorities and projects simultaneously
- Balancing strategic planning with tactical execution
- Working effectively with cross-functional teams and stakeholders
- Adapting to market changes and shifting priorities
ASSUMPTION: This role may present challenges related to time management, prioritization, and cross-functional collaboration.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this position may require more strategic planning and less day-to-day tactical execution
- This role may involve more cross-functional collaboration and stakeholder management than other marketing positions
- Career progression in this role may follow a path towards senior marketing leadership or broader business roles within the organization
ASSUMPTION: This role may differ from other marketing manager positions in its focus on strategic planning and cross-functional collaboration.
📝 Sample Projects
- Developing a comprehensive marketing strategy and roadmap for a new product launch
- Conducting market research and analysis to inform strategic decision-making
- Collaborating with cross-functional teams to create and execute marketing campaigns
ASSUMPTION: The specific projects for this role may vary depending on the product portfolio and market conditions.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does this role fit into the broader marketing strategy and organization?
- What are the most pressing challenges facing the company and this role in the near future?
- How does Smith+Nephew support the professional development and growth of its employees?
- What is the company's approach to work-life balance and flexible work arrangements?
ASSUMPTION: Asking thoughtful questions during the interview process can help candidates better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your strategic thinking, data analysis, and problem-solving skills
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
