📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: NinjaHoldings
🔹 Location: Chicago, IL, United States (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 5+ years
🔹 Remote Status: Yes
🚀 Job Overview
Key aspects of this role include:
- Driving key marketing initiatives with autonomy
- Partnering with Sales and Product teams to understand customer needs and effective messaging
- Developing programmatic, technology-enabled execution for marketing campaigns across channels
- Updating and eventually owning EDGE’s marketing roadmap, budget, and KPI reporting
- Influencing go-to-market motion across the sales funnel
ASSUMPTION: This role requires a high level of independence and self-motivation, with a focus on executing marketing initiatives and driving results.
📋 Key Responsibilities
✅ Drive key marketing initiatives with autonomy
✅ Partner with Sales and Product counterparts to understand customer needs, relevant solutions, and effective positioning/messaging of EDGE’s value proposition
✅ Develop programmatic, technology-enabled execution for marketing campaigns across channels
✅ Leverage internal and external resources for copywriting, design, and other content creation then distribution
✅ Update and eventually own EDGE’s marketing roadmap, budget, and KPI reporting
✅ Influence go-to-market motion across the sales funnel
ASSUMPTION: This role involves a mix of strategic planning and hands-on execution, requiring strong project management skills and the ability to work both independently and collaboratively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of B2B marketing experience, with a strong preference for candidates with on-the-job familiarity with consumer credit underwriting and alternative data
Required Skills:
- First-rate business writing skills to develop crisp, compelling content from scratch
- Eye for design to create visually appealing web content, sales collateral, and other graphics, both independently and leveraging all available resources
- Working knowledge or ability to self-teach tools including but not limited to HubSpot, Canva, WordPress, Webflow, Recraft, and more
- Growth mindset with the energy, passion, and drive to learn and build the business with the stewardship of an owner
Preferred Skills:
- Experience with open banking data and cashflow underwriting data lakes
- Familiarity with the consumer credit industry and alternative data sources
ASSUMPTION: Candidates should have a strong background in B2B marketing and a willingness to learn and adapt in a fast-paced, growth-stage company.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Marketing Manager with 5+ years of experience in the Chicago area)
Benefits:
- Competitive salary and benefits package
- Fun, fast-paced work environment
- Dynamic start-up culture
- Ability to make an immediate impact in a growth stage company
- Convenient downtown Chicago office located in the heart of the city
- Equal opportunity employer
Working Hours: Full-time (40 hours/week), with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager with the required experience level in the Chicago area. Actual compensation may vary based on factors such as skills, experience, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically consumer lending and fintech
Company Size: 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: 2017, with a history of disrupting consumer finance and empowering everyday Americans
Company Description:
- NinjaHoldings was founded to revolutionize the way everyday Americans interact with financial services
- Through its CreditNinja and NinjaCard brands, it empowers people overlooked by traditional financial institutions
- With its EDGE brand, it offers bespoke underwriting, fraud detection, and analytics services to companies
Company Specialties:
- Consumer Lending
- FinTech
- Specialty Finance
- Nonbank Lending
- Consumer Finance
- Financial Technology
Company Website: https://www.ninjaholdings.com/
ASSUMPTION: NinjaHoldings is a dynamic and innovative company seeking like-minded talent to join its mission in disrupting consumer finance.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the EDGE leadership team and collaborates with Sales and Product counterparts
Work Arrangement: Remote, with the convenience of a downtown Chicago office located in the heart of the city
Growth Opportunities:
- Potential to become the head of EDGE’s marketing function
- Chance to learn and develop skills in consumer credit underwriting and alternative data
- Opportunity to make a significant impact in a growth-stage company
ASSUMPTION: This role offers a unique opportunity for growth and development in a fast-paced, innovative environment.
🌍 Location & Work Environment
Office Type: Downtown Chicago office located in the heart of the city, with remote work flexibility
Office Location(s): 29 North Wacker, Chicago, IL 60606, US
Geographic Context:
- Chicago, IL, United States
- Midwestern city with a vibrant tech and startup scene
- Convenient access to public transportation and amenities
Work Schedule: Full-time (40 hours/week), with flexibility for remote work
ASSUMPTION: The work environment is dynamic, fast-paced, and collaborative, with a focus on driving results and innovation.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with EDGE leadership team to discuss marketing roadmap, KPIs, and growth opportunities
- Skills assessment or case study to evaluate marketing and project management skills
- Final interview with the EDGE leadership team and potential team members
Key Assessment Areas:
- Marketing strategy and execution
- Project management and organizational skills
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Showcase your ability to drive results and execute marketing initiatives with autonomy
- Demonstrate your understanding of consumer credit underwriting and alternative data
- Prepare thoughtful questions about the role, team, and company to ask during the interview
ATS Keywords: B2B marketing, consumer credit underwriting, alternative data, business writing, design skills, HubSpot, Canva, WordPress, Webflow, Recraft, growth mindset
ASSUMPTION: The application process is designed to assess candidates' marketing skills, strategic thinking, and cultural fit for the role and company.
🛠️ Tools & Technologies
- HubSpot
- Canva
- WordPress
- Webflow
- Recraft
- Open banking data and cashflow underwriting data lakes (preferred)
ASSUMPTION: Candidates should be comfortable learning and using new tools and technologies as needed for the role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Empowerment
- Collaboration
- Growth
- Disruption
Work Style:
- Entrepreneurial and versatile
- Autonomous and self-motivated
- Collaborative and team-oriented
- Adaptable and open to learning new tools and technologies
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working independently and driving results?
- Do you have a growth mindset and a passion for learning new skills?
- Are you aligned with the company's mission to empower everyday Americans and disrupt consumer finance?
ASSUMPTION: Candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling experience.
⚠️ Potential Challenges
- Working in a fast-paced, growth-stage company with evolving priorities and goals
- Balancing autonomy and collaboration in a remote work environment
- Adapting to new tools and technologies as needed for the role
- Keeping up with industry trends and developments in consumer credit underwriting and alternative data
ASSUMPTION: These challenges are inherent in a fast-paced, innovative company and can be overcome with a growth mindset and adaptability.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong understanding of consumer credit underwriting and alternative data
- This role offers a unique opportunity to work in a growth-stage company with a focus on innovation and disruption
- Career progression may include becoming the head of EDGE’s marketing function or exploring other opportunities within the company
ASSUMPTION: This role offers a unique blend of marketing, consumer credit, and fintech experience, with opportunities for growth and development.
📝 Sample Projects
- Developing a marketing campaign to raise awareness of EDGE’s cashflow underwriting data lake among potential clients
- Creating sales collateral that effectively communicates EDGE’s value proposition to lenders and other financial institutions
- Executing an event planning strategy to maximize attendance and engagement at industry conferences and trade shows
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to execute marketing initiatives with autonomy and drive results.
❓ Key Questions to Ask During Interview
- How does this role fit into EDGE’s overall marketing roadmap and growth strategy?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What are the most challenging aspects of working in a growth-stage company, and how does the company address them?
- How does the company foster a culture of innovation and disruption in the consumer finance industry?
ASSUMPTION: These questions are designed to help candidates better understand the role, team, and company, and to assess their fit with the organization's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare thoughtful questions about the role, team, and company to ask during the interview
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
