📌 Core Information
🔹 Job Title: Marketing Manager Biosimilars (m/w/d)
🔹 Company: Dr. Reddy's Laboratories Limited
🔹 Location: Augsburg, Bavaria, Germany
🔹 Job Type: Full-time
🔹 Category: Pharmaceuticals
🔹 Date Posted: May 26, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies for biosimilar products
- Analyzing markets and identifying growth opportunities
- Managing cross-functional teams and executing marketing plans
- Budget planning, sales forecasting, and performance monitoring
- Collaborating with internal and external stakeholders
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Developing and implementing marketing strategies for biosimilar products
✅ Analyzing markets and identifying growth opportunities
✅ Defining successful marketing plans and setting a marketing mix
✅ Managing cross-functional teams and organizing regular discussions
✅ Planning and managing budgets, sales forecasts, and market observations
✅ Collaborating with internal medical, sales, and international teams, as well as external stakeholders
✅ Contributing to business development and identifying growth opportunities
ASSUMPTION: This role involves a mix of strategic planning, team management, and operational execution.
🎯 Required Qualifications
Education: Degree in Marketing, Sales, Business Administration, or a related field
Experience: Proven experience in the pharmaceutical industry, with a focus on biosimilars
Required Skills:
- Proven experience in marketing, sales, or a related field
- Strong analytical and communication skills
- Fluency in German and English
- Ability to work effectively in a cross-functional team
Preferred Skills:
- Experience with biosimilar products
- Knowledge of the German pharmaceutical market
ASSUMPTION: Candidates with relevant industry experience and strong analytical and communication skills are likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (Based on industry standards for mid-level marketing roles in the pharmaceutical industry in Germany)
Benefits:
- Attractive salary
- Comprehensive social benefits
- Company events
- Fuel vouchers
- Summer ice cream
- Barbecues
- Free beverages
Working Hours: Full-time (40 hours/week) with flexible working hours and home office options
ASSUMPTION: The salary range is estimated based on industry standards for mid-level marketing roles in the pharmaceutical industry in Germany. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Dr. Reddy's Laboratories is a global pharmaceutical company operating in the competitive and regulated pharmaceutical market.
Company Size: With over 29,800 employees, Dr. Reddy's is a large organization that offers opportunities for growth and career development.
Founded: In 1984, Dr. Reddy's has a rich history of innovation and growth in the pharmaceutical industry.
Company Description:
- Dr. Reddy's is committed to providing affordable and innovative medicines to patients worldwide
- The company offers a wide range of products, including APIs, generics, branded generics, biosimilars, and OTC products
- Dr. Reddy's has a strong focus on sustainability and ESG initiatives
Company Specialties:
- Pharmaceutical manufacturing
- Specialty pharmaceuticals
- Biogeneric products
- API and generic formulations
Company Website: www.drreddys.com
ASSUMPTION: Dr. Reddy's is a well-established pharmaceutical company with a strong global presence and a commitment to innovation and sustainability.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Marketing and works closely with cross-functional teams, including medical, sales, and international colleagues.
Work Arrangement: This is a hybrid role, with a mix of on-site and remote work.
Growth Opportunities:
- Advancement to a senior marketing role within the company
- Expansion of responsibilities to include additional products or regions
- Opportunities to work on international projects and collaborate with global teams
ASSUMPTION: This role offers opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Augsburg, Germany
Geographic Context:
- Augsburg is a city in Bavaria, Germany, with a population of approximately 300,000 people
- The city is known for its rich history, cultural attractions, and high quality of life
- Augsburg is well-connected by public transportation and has a strong economy, with a focus on industries such as automotive, engineering, and healthcare
Work Schedule: Full-time (40 hours/week) with flexible working hours and home office options
ASSUMPTION: The work environment is collaborative, with a focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and relevant team members
- Final decision and job offer
Key Assessment Areas:
- Marketing and strategic planning skills
- Analytical and problem-solving abilities
- Communication and teamwork skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your marketing and team management skills
- Research Dr. Reddy's and the biosimilars market to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Marketing strategy, market analysis, biosimilars, pharmaceutical industry, team management, stakeholder engagement, budget planning, sales forecasting, performance monitoring
ASSUMPTION: The application process is likely to be competitive, with a focus on assessing candidates' marketing and strategic planning skills, as well as their cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, SAP CRM)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data analysis tools (e.g., Tableau, Power BI)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Patient-centricity
- Integrity
- Collaboration
- Innovation
- Sustainability
Work Style:
- Collaborative and team-oriented
- Focus on results and continuous improvement
- Open and transparent communication
- Adaptability and flexibility
Self-Assessment Questions:
- Do you share Dr. Reddy's commitment to patient-centricity and improving access to affordable medicines?
- Are you comfortable working in a collaborative, team-oriented environment?
- Do you have strong analytical and problem-solving skills, and are you able to translate complex data into actionable insights?
ASSUMPTION: Candidates who align with Dr. Reddy's values and work style are likely to be a good fit for the company and this role.
⚠️ Potential Challenges
- The biosimilars market is competitive and regulated, requiring a strong understanding of the market and regulatory environment
- The role may require frequent travel and collaboration with international teams, which can be challenging due to time zone differences and cultural differences
- The role involves managing cross-functional teams, which can present challenges in terms of communication and coordination
- The role may require working on tight deadlines and managing multiple projects simultaneously
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a collaborative work style.
📈 Similar Roles Comparison
- Compared to other marketing roles in the pharmaceutical industry, this role has a stronger focus on biosimilars and the regulated market
- This role offers opportunities to work on international projects and collaborate with global teams, which is not always available in similar roles
- Career progression in this role may involve expanding responsibilities to include additional products or regions, rather than moving into a different functional area
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the pharmaceutical industry.
📝 Sample Projects
- Developing a marketing strategy for a new biosimilar product launch
- Conducting market research to identify growth opportunities in the biosimilars market
- Managing a cross-functional team to execute a marketing campaign for an existing biosimilar product
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and tasks associated with this role.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term strategy for the biosimilars market?
- How does this role fit into the company's overall marketing and commercialization strategy for biosimilars?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to work-life balance and employee well-being?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your marketing and team management skills
- Research Dr. Reddy's and the biosimilars market to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
