📌 Core Information
🔹 Job Title: Marketing Manager Biosimilars (m/w/d)
🔹 Company: Dr. Reddy's Laboratories Limited
🔹 Location: Augsburg, Bavaria, Germany
🔹 Job Type: Full-time
🔹 Category: Pharmaceuticals
🔹 Date Posted: May 28, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies for biosimilar products
- Analyzing markets and identifying growth opportunities
- Managing cross-functional teams and collaborating with international colleagues
- Steering budget planning, sales forecasting, and performance monitoring
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a cross-functional and international environment.
📋 Key Responsibilities
✅ Developing and implementing marketing strategies for biosimilar products
✅ Analyzing markets and identifying growth opportunities
✅ Defining successful marketing plans and setting an effective marketing mix
✅ Steering cross-functional teams and organizing regular discussions on insights and adaptations
✅ Managing budget planning, sales forecasting, and performance monitoring
✅ Collaborating with internal medical and sales teams, as well as external stakeholders and opinion leaders
✅ Contributing to business development by identifying growth opportunities
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and deadlines.
🎯 Required Qualifications
Education: A degree in Marketing, Sales, Business Administration, or a related field
Experience: Proven experience in the pharmaceutical industry, with a focus on biosimilars
Required Skills:
- Proven experience in marketing, sales, or a related field
- Strong analytical and strategic thinking skills
- Excellent communication skills in German and English
- Ability to work effectively in a cross-functional and international environment
- Proven ability to manage budgets and forecast sales
Preferred Skills:
- Experience with biosimilar products
- Knowledge of the German healthcare market
- Fluency in additional languages
ASSUMPTION: Candidates with relevant industry experience and a strong academic background will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (Estimated, based on industry standards for a Marketing Manager with 2-5 years of experience in the pharmaceutical industry in Germany)
Benefits:
- Flexible working hours
- Home office option
- Employee benefits
- Company events
- Summer ice cream
- Grilling
- Free drinks
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work from home
ASSUMPTION: The salary range is estimated based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Dr. Reddy's Laboratories is a global pharmaceutical company operating in the highly competitive and regulated pharmaceutical industry.
Company Size: With over 10,000 employees worldwide, Dr. Reddy's offers a large and diverse work environment with ample opportunities for growth and development.
Founded: Established in 1984, Dr. Reddy's has a rich history of innovation and growth, with a strong commitment to improving access to affordable and innovative medicines.
Company Description:
- Dr. Reddy's is a global pharmaceutical company with a strong focus on access and affordability
- The company offers a wide range of products and services, including APIs, generics, branded generics, biosimilars, and OTC products
- Dr. Reddy's operates in major markets such as the USA, India, Russia & CIS countries, China, Brazil, and Europe
Company Specialties:
- Pharmaceutical manufacturing
- API production
- Generic and branded generic formulations
- Biosimilars
- Consumer healthcare
Company Website: www.drreddys.com
ASSUMPTION: Dr. Reddy's is a well-established and respected player in the global pharmaceutical industry, with a strong commitment to improving access to affordable and innovative medicines.
📊 Role Analysis
Career Level: This role is a mid-level management position, offering opportunities for growth and development within the marketing department and the broader organization.
Reporting Structure: The Marketing Manager Biosimilars reports directly to the Head of Marketing and works closely with cross-functional teams, including medical and sales teams, as well as international colleagues.
Work Arrangement: This role is based in Augsburg, Bavaria, Germany, with a hybrid work arrangement that combines on-site work with the option to work from home.
Growth Opportunities:
- Progression to senior marketing roles within the organization
- Expansion of responsibilities to include additional product portfolios or regions
- Transition to other functional areas, such as business development or strategic planning
ASSUMPTION: This role offers strong growth potential for candidates with the right skills and qualifications, who are eager to take on new challenges and responsibilities.
🌍 Location & Work Environment
Office Type: Dr. Reddy's offices in Augsburg, Bavaria, Germany, offer a modern and collaborative work environment, with ample opportunities for interaction and teamwork.
Office Location(s): Augsburg, Bavaria, Germany
Geographic Context:
- Augsburg is located in the state of Bavaria, in southern Germany
- The city offers a high quality of life, with a rich cultural scene, excellent infrastructure, and easy access to nature
- Augsburg is well-connected by road, rail, and air, with Munich International Airport located approximately 60 kilometers away
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work from home
ASSUMPTION: The work environment at Dr. Reddy's is collaborative, inclusive, and focused on employee well-being and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and relevant team members
- Final decision and offer
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Analytical and data-driven approach
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Demonstrate your understanding of the pharmaceutical industry and biosimilars market
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, teamwork, and adaptability
ATS Keywords: Marketing, Biosimilars, Pharmaceuticals, Strategy, Analysis, Teamwork, Collaboration, Budget Planning, Sales Forecasting, Performance Monitoring
ASSUMPTION: The application process at Dr. Reddy's is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best match for the role and the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Zoho CRM)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Candidates should have a strong proficiency in Microsoft Office Suite and be willing to learn and adapt to new tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Patient-centricity
- Integrity
- Collaboration
- Innovation
- Sustainability
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and action-oriented
Self-Assessment Questions:
- Do you share Dr. Reddy's commitment to improving access to affordable and innovative medicines?
- Are you comfortable working in a cross-functional and international environment?
- Do you thrive in a data-driven and analytical work environment?
- Are you able to balance multiple priorities and adapt to changing circumstances?
ASSUMPTION: Candidates who align with Dr. Reddy's values and work style will be well-suited for this role and the organization's culture.
⚠️ Potential Challenges
- Working in a highly regulated and competitive industry
- Managing cross-functional teams and collaborating with international colleagues
- Balancing multiple priorities and deadlines
- Adapting to a fast-paced and dynamic work environment
ASSUMPTION: Candidates should be prepared to face these challenges and have the skills and resilience to overcome them.
📈 Similar Roles Comparison
- This role is similar to other marketing manager positions in the pharmaceutical industry, but with a focus on biosimilars and a strong emphasis on market analysis and strategic planning
- Compared to other marketing roles in the pharmaceutical industry, this position offers a unique opportunity to work on a specific product portfolio and contribute to the company's growth and success
- Career progression in this role may lead to senior marketing positions within the organization or transitions to other functional areas, such as business development or strategic planning
ASSUMPTION: Candidates should have a clear understanding of the unique aspects of this role and how it compares to other marketing positions in the pharmaceutical industry.
📝 Sample Projects
- Developing a comprehensive market analysis and competitive landscape assessment for a biosimilar product
- Creating and executing a successful marketing campaign for a biosimilar product launch
- Managing a cross-functional team to optimize the marketing mix for an existing biosimilar product
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing strategy for biosimilars and the organization as a whole?
- What are the most significant challenges facing the biosimilars market, and how can this role contribute to overcoming them?
- What opportunities are there for growth and development within this role and the organization?
- How does Dr. Reddy's support work-life balance and employee well-being?
ASSUMPTION: These questions are designed to help candidates better understand the role, the organization, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on your strategic thinking, analytical, and communication abilities
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, teamwork, and adaptability
- If invited for an on-site or virtual interview, be prepared to present a brief marketing plan or analysis related to a biosimilar product
- Follow up with the hiring manager within one week of your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
