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Marketing Manager

Chewy
Full-time
On-site
Minneapolis, Minnesota, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager

πŸ”Ή Company: Chewy

πŸ”Ή Location: Minneapolis, MN (with remote/hybrid options)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 16, 2025

πŸ”Ή Experience Level: Intermediate (2-5 years)

πŸ”Ή Remote Status: Hybrid (remote/on-site)

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing and executing print media marketing programs for Chewy's active customers
  • Driving new customer acquisition and customer engagement through print campaigns
  • Collaborating with cross-functional teams to ensure project timelines and priorities are met
  • Continuously improving print campaign performance through data-driven insights

ASSUMPTION: This role requires a balance of strategic thinking, data analysis, and project management skills. The ideal candidate will have a strong background in print and/or direct marketing, with a focus on e-commerce.

πŸ“‹ Key Responsibilities

βœ… Implement a print media roadmap to drive new customer acquisition and customer retention

βœ… Maintain and optimize a testing agenda to continuously improve response and efficiency

βœ… Partner with internal data science resources for list selection, segmentation, and tracking

βœ… Drive innovation from new print media channels, such as inserts, shared mailers, and third-party box inserts

βœ… Manage reporting requests and ongoing analyses for campaign performance, key insights, and strategic learnings

βœ… Drive a customer-first approach to all print experiences

βœ… Effectively partner across the organization with integrated marketing, engineering, product management, merchandising, and supply chain teams

βœ… Stay up-to-date with print best practices, processes, and trends

ASSUMPTION: The role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously. Strong communication skills are essential for collaborating with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree required, Master's degree preferred

Experience: 3+ years of print and/or direct marketing experience, with a focus on e-commerce

Required Skills:

  • Passion for customer-centric marketing
  • Strong analytical and data-driven mindset
  • Excellent communication skills (verbal and written)
  • Proven ability to manage multiple projects and meet deadlines
  • Deep understanding of print process, planning, development, and execution of print campaigns
  • Knowledge of print best practices, technologies, and trends

Preferred Skills:

  • Working knowledge of SQL, Tableau, and other data analytics tools
  • Experience working with data scientists/modeling

ASSUMPTION: Candidates with a proven track record in print marketing and a strong analytical background will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: $91,000 - $125,000 USD (based on experience and location)

Benefits:

  • Medical, vision, and dental insurance
  • Life, disability, hospital indemnity, critical illness, and accident insurance
  • Parental leave and family services benefits
  • Backup dependent care and flexible spending accounts
  • Telemedicine and pet adoption reimbursement
  • Employee assistance program and various discounts

Working Hours: Full-time (40 hours/week), with flexible remote/hybrid options

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role with 2-5 years of experience. Actual compensation may vary based on the candidate's relevant experience, education, and work location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Chewy is a leading online retailer of pet products, supplies, and prescriptions, focusing on providing a convenient and personalized customer experience.

Company Size: Chewy has over 10,000 employees and is publicly traded on the NASDAQ stock exchange.

Founded: Chewy was founded in 2011 and was acquired by Petco in 2021.

Company Description:

  • Chewy is committed to being the most trusted and convenient destination for pet parents and partners, everywhere.
  • The company offers a wide selection of high-quality products and services at competitive prices, with an exceptional level of customer care and a personal touch.
  • Chewy is known for its fast, free 1-2 day shipping, pet health services, and 24/7 customer service.

Company Specialties:

  • Fast and free shipping
  • Pet health services
  • 24/7 customer service
  • Wide selection of pet products and brands

Company Website: careers.chewy.com

ASSUMPTION: Working at Chewy offers a dynamic and fast-paced environment, with a strong focus on customer satisfaction and continuous innovation.

πŸ“Š Role Analysis

Career Level: This role is at the intermediate level, requiring 2-5 years of relevant experience.

Reporting Structure: The Marketing Manager will report directly to the Senior Marketing Manager or Marketing Director.

Work Arrangement: This role offers a hybrid work arrangement, with a combination of remote and on-site work.

Growth Opportunities:

  • Potential career progression to Senior Marketing Manager or Marketing Director roles
  • possibility to expand responsibilities and manage a team in the future
  • Opportunities to work on high-impact projects and drive business growth

ASSUMPTION: This role provides a strong foundation for a career in marketing, with ample opportunities for growth and development within the organization.

🌍 Location & Work Environment

Office Type: Chewy's offices are modern and pet-friendly, with a collaborative and energetic work environment.

Office Location(s): Minneapolis, MN (with remote/hybrid options)

Geographic Context:

  • Minneapolis is located in the northern central region of the United States.
  • The city is known for its vibrant arts and culture scene, as well as its outdoor recreation opportunities.
  • Minneapolis has a humid continental climate, with cold winters and warm summers.

Work Schedule: Full-time (40 hours/week), with flexible remote/hybrid options

ASSUMPTION: Working in Minneapolis offers a unique blend of urban and outdoor experiences, with a diverse and growing job market.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR team
  • Behavioral and technical interviews with the hiring manager and/or team members
  • Final round interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Problem-solving skills and analytical thinking
  • Communication and presentation skills
  • Cultural fit and alignment with Chewy's mission and values
  • Domain knowledge in print marketing and relevant tools

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of successful print marketing campaigns you've worked on, emphasizing your contributions and results
  • Research Chewy's mission, values, and company culture to demonstrate your fit and enthusiasm
  • Follow up with the hiring manager or HR team after your interview to express your interest in the role

ATS Keywords: Print Marketing, Direct Marketing, E-commerce, Customer-Centric, Data-Driven, Campaign Management, Print Best Practices, Segmentation, Testing Agenda, Innovation, Reporting, Collaboration, SQL, Tableau

ASSUMPTION: Chewy's application process is designed to assess candidates' skills, cultural fit, and potential for success in the role. Being prepared and proactive throughout the process is essential.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Docs, Sheets, Slides)
  • Marketing automation and CRM platforms (e.g., Salesforce, HubSpot)
  • Print design and production software (e.g., Adobe Creative Suite, InDesign)
  • Data analysis and visualization tools (e.g., SQL, Tableau)

ASSUMPTION: Familiarity with relevant marketing tools and technologies is essential for success in this role. Candidates should be comfortable learning and adapting to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put the Customer First
  • Act with Integrity
  • Embrace Change
  • Be an Owner
  • Collaborate to Win

Work Style:

  • Fast-paced and dynamic environment
  • Strong focus on customer satisfaction and continuous improvement
  • Collaborative and team-oriented culture
  • Data-driven decision-making and continuous learning

Self-Assessment Questions:

  • Do you have a passion for customer-centric marketing and a proven track record in print marketing?
  • Are you comfortable working in a fast-paced, dynamic environment and embracing change?
  • Do you thrive in a collaborative, team-oriented culture and enjoy working with cross-functional teams?
  • Are you comfortable using data to drive decision-making and continuously learning and improving?

ASSUMPTION: Chewy's culture is highly collaborative, customer-focused, and data-driven. Candidates who are passionate about pets, customer-centric marketing, and continuous learning will thrive in this environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with cross-functional teams and stakeholders to ensure project timelines and priorities are met
  • Continuously improving print campaign performance through data-driven insights and innovation
  • Adapting to a fast-paced and dynamic work environment

ASSUMPTION: These challenges require strong organizational skills, attention to detail, and the ability to manage multiple projects and priorities effectively.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Marketing Manager roles, this position places a stronger emphasis on print marketing and customer acquisition strategies.
  • In the retail industry, Chewy's focus on customer experience and convenience sets it apart from competitors.
  • Career progression in this role may involve expanding responsibilities and managing a team in the future.

ASSUMPTION: This role offers unique opportunities for growth and development within the organization, with a strong focus on customer-centric marketing and continuous innovation.

πŸ“ Sample Projects

  • Developing and executing a targeted print campaign to acquire new customers in a specific geographic region
  • Optimizing an existing print campaign to improve response rates and reduce costs
  • Collaborating with cross-functional teams to launch a new print product or service offering

ASSUMPTION: These sample projects demonstrate the range of responsibilities and collaborative opportunities in this role.

❓ Key Questions to Ask During Interview

  • What are the most significant challenges facing the print marketing team currently, and how can this role help address them?
  • How does the company support the growth and development of its marketing team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company measure the success of its print marketing campaigns, and what key metrics should the Marketing Manager focus on?
  • What opportunities are there for collaboration and integration with other marketing channels and teams?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of successful print marketing campaigns you've worked on, emphasizing your contributions and results
  • Research Chewy's mission, values, and company culture to demonstrate your fit and enthusiasm
  • Follow up with the hiring manager or HR team after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.