📌 Core Information
🔹 Job Title: Marketing Manager, Central and Eastern Europe (Fixed-Term Contract)
🔹 Company: Google
🔹 Location: Warsaw, Mazowieckie, Poland
🔹 Job Type: Fixed-Term Contract
🔹 Category: Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing comprehensive product marketing strategies for the CEE market
- Conducting in-depth market analysis to identify key trends and customer needs
- Communicating marketing strategies and campaign results to stakeholders
- Executing innovative marketing campaigns across various channels
- Managing campaign budgets, timelines, and performance metrics
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Developing and implementing comprehensive product marketing strategies for the CEE market, providing strategic guidance for launching and growing Google product features and services
✅ Conducting in-depth market analysis to identify key trends, customer needs, and the competitive landscape in CEE, translating complex data into actionable insights for informed marketing decisions and providing market context for strategic planning
✅ Communicating marketing strategies and campaign results to stakeholders, including sales, product, and leadership teams, and collaborating with cross-functional teams to align marketing efforts with overall business objectives
✅ Developing and executing innovative, medium- to large-scale marketing campaigns across various channels to drive product education, engagement, and adoption
✅ Managing campaign budgets, timelines, and performance metrics to ensure optimal ROI and creating and implementing scalable marketing programs to reach a large audience within the CEE region
ASSUMPTION: The role may involve working on multiple products and campaigns simultaneously, requiring strong organizational skills and the ability to prioritize effectively.
🎯 Required Qualifications
Education: Bachelor degree or equivalent practical experience
Experience: 6 years of experience in marketing working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social)
Required Skills:
- Strategic marketing planning
- Market analysis and research
- Cross-functional team collaboration
- Campaign management and execution
- Budget management and performance metrics
Preferred Skills:
- Experience in creating and executing successful marketing strategy, campaigns in B2C or B2B and client facing environments, as well as managing high touch events
- Experience of driving strategic, multi-year initiatives with continuous performance and user experience improvement
- Experience in working in Marketing, Strategic Consulting, Sales, or GTM
- Ability to be creative and execute the process, value feedback and take steps to invest in self-development
- Excellent people management, problem solving and analysis skills with the ability to work with cross-functional teams, creative flair to bring fresh ideas into product positioning and marketing campaigns
ASSUMPTION: While a Bachelor degree is the minimum requirement, candidates with equivalent practical experience are also encouraged to apply.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between €60,000 and €80,000 per year, based on industry standards for a Marketing Manager role in Warsaw, Poland, with 5-10 years of experience. This is a fixed-term contract role which will run until estimated March 2026.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Maternity and paternity leave
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for the role's requirements
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Google is a multinational technology company that specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware. The company operates a range of Internet products and services, such as online advertising, search engine, cloud computing, software, and hardware.
Company Size: Google is a large company with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.
Founded: Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University.
Company Description:
- Google's mission is to organize the world's information and make it universally accessible and useful.
- The company's culture is known for its innovative and collaborative work environment, with a focus on employee growth and development.
- Google offers a wide range of products and services, providing opportunities for employees to work on diverse and impactful projects.
Company Specialties:
- Search engine technology
- Online advertising
- Cloud computing
- Software development
- Hardware engineering
Company Website: https://www.google.com/
ASSUMPTION: Google's large size and diverse product offerings provide ample opportunities for career growth and skill development.
📊 Role Analysis
Career Level: This role is at the mid-level management stage, requiring a balance of strategic thinking and hands-on execution.
Reporting Structure: The Marketing Manager will report directly to the Regional Marketing Director and will oversee a team of marketing specialists and coordinators.
Work Arrangement: This is an on-site role based in Warsaw, Poland, with the possibility of occasional remote work for specific tasks or meetings.
Growth Opportunities:
- Potential to take on additional responsibilities or lead larger projects as the role progresses
- Opportunities to work on cross-functional teams and collaborate with other departments
- Access to professional development resources and training programs offered by Google
ASSUMPTION: The fixed-term contract nature of this role may limit long-term career growth prospects within Google, but it offers a unique opportunity to gain valuable experience working for a leading technology company.
🌍 Location & Work Environment
Office Type: Google's Warsaw office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 250 Mayfield Ave, Mountain View, California 94043, US
Geographic Context:
- Warsaw is the capital and largest city of Poland, with a population of over 1.8 million people.
- The city is known for its rich history, vibrant culture, and growing tech industry.
- Warsaw offers a high quality of life, with affordable housing, excellent public transportation, and numerous parks and green spaces.
Work Schedule: The standard workweek is Monday to Friday, with core hours from 10:00 AM to 4:00 PM. Flexible working hours are available to accommodate individual needs and team requirements.
ASSUMPTION: The work environment at Google's Warsaw office is likely to be dynamic, collaborative, and focused on employee well-being and growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with a member of the HR team
- In-depth interview with the hiring manager and/or team members
- Final interview with the Regional Marketing Director
- Background check and offer extension
Key Assessment Areas:
- Strategic marketing planning and execution
- Market analysis and research skills
- Cross-functional team collaboration and leadership
- Campaign management and budgeting
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Demonstrate your understanding of the CEE market and Google's products during the interview
- Showcase your ability to work effectively with cross-functional teams and manage multiple projects simultaneously
ATS Keywords: Marketing strategy, campaign management, market analysis, cross-functional team collaboration, product marketing, CEE market, Google products
ASSUMPTION: The application process for this role may be competitive, and candidates should emphasize their relevant experience and skills to increase their chances of success.
🛠️ Tools & Technologies
- Google Workspace (Gmail, Google Docs, Sheets, Slides)
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the projects at hand.
👔 Cultural Fit Considerations
Company Values:
- Focus on the user
- Innovation
- Inclusion
- Integrity
- Collaboration
Work Style:
- Data-driven decision making
- Cross-functional teamwork
- Continuous learning and growth
- Adaptability and resilience
- Results-oriented and entrepreneurial mindset
Self-Assessment Questions:
- Do you have a strong understanding of the CEE market and its unique characteristics?
- Are you comfortable working in a fast-paced, dynamic environment and managing multiple projects simultaneously?
- Do you thrive in a collaborative, cross-functional team setting and enjoy working with diverse stakeholders?
ASSUMPTION: Google values candidates who are passionate about their mission, innovative, and committed to continuous learning and growth.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with a diverse range of stakeholders, including internal teams and external partners
- Adapting to the fast-paced and ever-changing nature of the technology industry
- Balancing strategic thinking with hands-on execution
- Operating in a competitive market with limited resources
ASSUMPTION: The fixed-term contract nature of this role may present challenges in terms of long-term career planning and job security.
📈 Similar Roles Comparison
- This role is similar to a Product Marketing Manager or a Regional Marketing Manager position, but with a specific focus on the CEE market and a fixed-term contract duration
- Compared to other marketing roles at Google, this position offers a unique opportunity to work on a specific geographic region and gain experience in international marketing
- Career progression may involve moving into a permanent role or taking on additional responsibilities within the marketing department
ASSUMPTION: The fixed-term contract nature of this role may limit direct career progression within Google, but it offers valuable experience and the opportunity to network with industry professionals.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new Google product in the CEE region
- Conducting market research to identify trends and customer needs in the CEE market
- Collaborating with cross-functional teams to create and implement a regional marketing strategy for an existing Google product
ASSUMPTION: The specific projects assigned may vary depending on the team's priorities and the overall marketing strategy for the CEE region.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for the CEE region?
- What are the most significant challenges facing the marketing team in the CEE market?
- How does Google support the professional development and growth of its employees?
- What is the expected timeline for the fixed-term contract, and are there opportunities for extension or conversion to a permanent role?
ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Demonstrate your understanding of the CEE market and Google's products during the interview
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
