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Marketing Manager

Chewy
Full-time
On-site
Boston, Massachusetts, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager

πŸ”Ή Company: Chewy

πŸ”Ή Location: Boston, MA (with options for Dania Beach, FL; Minneapolis, MN; Bellevue, WA)

πŸ”Ή Job Type: On-site/Hybrid

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 16, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (with on-site presence required)

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing and executing print media marketing programs for Chewy's most active customers
  • Driving new customer acquisition and customer engagement through print campaigns
  • Collaborating with cross-functional teams to ensure project timelines are met and priorities are clear
  • Continuously improving print campaign performance and driving innovation

ASSUMPTION: This role requires a balance of strategic planning and hands-on execution, with a strong focus on data-driven decision making.

πŸ“‹ Key Responsibilities

βœ… Implement a print media roadmap to drive new customer acquisition and customer retention

βœ… Maintain and optimize a testing agenda to continuously improve response and efficiency

βœ… Partner with internal data science resources to ensure list selection, segmentation, and tracking

βœ… Drive innovation from new print media channels and shared mailers

βœ… Manage reporting requests and ongoing analyses for campaign performance and strategic learnings

βœ… Drive a customer-first approach to all print experiences

βœ… Effectively partner across the organization with integrated marketing, engineering, product management, merchandising, and supply chain

βœ… Stay knowledgeable on print best practices, processes, and trends

ASSUMPTION: This role involves a mix of strategic planning, project management, and hands-on campaign execution.

🎯 Required Qualifications

Education: Bachelor's degree, Master's degree a plus

Experience: 3+ years of print and/or direct marketing experience; ecommerce preferred

Required Skills:

  • Passion for customer-centric marketing
  • Understanding of both acquisition and lifecycle marketing
  • Data-driven and analytical with strong ability to interpret and identify insights through data
  • Hands-on experience designing and implementing print campaigns
  • Deep understanding of print process, planning, development, and execution of print campaigns
  • Strong communication skills (verbal and written) with ability to clearly articulate information that influences data-driven business decisions
  • Ability to operate independently and efficiently to manage multiple projects and deadlines simultaneously and successfully, without sacrificing attention to detail
  • Deep knowledge of print best practices, technologies, and trends

Preferred Skills:

  • Working knowledge of SQL, Tableau, and other data analytics tools
  • Experience working with data scientists/modeling

ASSUMPTION: This role requires a strong blend of marketing expertise, data analysis, and project management skills.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for a Marketing Manager with 3-5 years of experience in ecommerce)

Benefits:

  • Competitive benefits package
  • 401(k) matching
  • Employee discounts
  • Pet insurance

Working Hours: Full-time (40 hours per week), with flexibility for hybrid work arrangement

ASSUMPTION: Salary range is estimated based on industry standards for a Marketing Manager with the required experience level in the ecommerce industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Ecommerce Retail (Pet Supplies)

Company Size: 10,001+ employees (Large enterprise)

Founded: 2011

Company Description:

  • Chewy is an online retailer specializing in pet products, supplies, and prescriptions
  • Committed to being the most trusted and convenient destination for pet parents and partners, everywhere
  • Offers a broad selection of high-quality products and services at competitive prices with an exceptional level of customer care and a personal touch

Company Specialties:

  • Fast and free 1-2 day shipping
  • Pet health
  • 2,000+ brands
  • Ecommerce
  • 24/7 customer service

Company Website: careers.chewy.com

ASSUMPTION: Chewy's large size and established presence in the ecommerce industry offer applicants a stable and well-resourced work environment.

πŸ“Š Role Analysis

Career Level: Mid-level (Manager)

Reporting Structure: This role reports directly to the Senior Manager, Print Marketing

Work Arrangement: Hybrid (with on-site presence required)

Growth Opportunities:

  • Potential to advance to a Senior Manager or Director role within the Print Marketing team
  • Opportunities to expand skills and knowledge in ecommerce marketing
  • Chance to work on high-impact projects that drive customer acquisition and engagement

ASSUMPTION: This role offers opportunities for career growth and skill development within Chewy's marketing organization.

🌍 Location & Work Environment

Office Type: Hybrid (with on-site presence required)

Office Location(s): Dania Beach, FL; Boston, MA; Minneapolis, MN; Bellevue, WA

Geographic Context:

  • Boston, MA: Known for its rich history, culture, and education; offers a mix of urban and suburban living
  • Dania Beach, FL: A coastal city near Fort Lauderdale, offering a tropical climate and beach lifestyle
  • Minneapolis, MN: Known for its vibrant arts scene, outdoor activities, and strong job market
  • Bellevue, WA: A suburb of Seattle, offering a mix of urban and suburban living with a strong job market

Work Schedule: Full-time (40 hours per week), with flexibility for hybrid work arrangement

ASSUMPTION: Applicants should consider their personal preferences and lifestyle when choosing their preferred office location.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the Talent Acquisition team
  • Behavioral and technical interview with the hiring manager
  • Final interview with the Senior Manager, Print Marketing

Key Assessment Areas:

  • Marketing expertise and strategic thinking
  • Data analysis and interpretation skills
  • Project management and organizational skills
  • Communication and collaboration skills

Application Tips:

  • Highlight relevant marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your passion for customer-centric marketing and ecommerce
  • Prepare for behavioral and technical interview questions by reflecting on your past experiences and how they relate to the role's responsibilities

ATS Keywords: Print Marketing, Direct Marketing, Customer Acquisition, Customer Retention, Data Analysis, Campaign Management, Project Management, Print Best Practices, Ecommerce

ASSUMPTION: Applicants should tailor their application materials to highlight the required skills and experiences for this role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs)
  • Tableau (for data visualization)
  • Print marketing software and tools (e.g., mail house platforms, creative brief templates)

ASSUMPTION: Applicants should have a strong working knowledge of Microsoft Office Suite and Google Workspace, with a willingness to learn and use print marketing-specific tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Put the Customer First
  • Act with Integrity
  • Be Obsessed with Results
  • Embrace Change
  • Be Humble

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and open to change
  • Results-focused and accountable

Self-Assessment Questions:

  • Do you have a strong passion for customer-centric marketing and a proven track record of driving customer acquisition and engagement?
  • Are you comfortable working in a fast-paced, dynamic environment and embracing change?
  • Do you possess strong communication and collaboration skills, with the ability to work effectively with cross-functional teams?

ASSUMPTION: Applicants should assess their cultural fit with Chewy's values and work style before applying.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously, while maintaining attention to detail
  • Navigating a large, fast-paced organization and building effective cross-functional relationships
  • Keeping up with the latest print marketing trends and best practices
  • Adapting to changes in the ecommerce landscape and customer preferences

ASSUMPTION: Applicants should be prepared to manage multiple priorities, adapt to change, and continuously learn and grow in this role.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses specifically on print media marketing and requires a deep understanding of print processes and best practices
  • Compared to other marketing roles, this position may have less focus on digital marketing channels and more on traditional print marketing
  • Career progression in print marketing may involve advancing to a Senior Manager or Director role within the Print Marketing team or transitioning to a broader marketing leadership role

ASSUMPTION: Applicants should consider their interest in print marketing and career growth opportunities when comparing this role to similar positions.

πŸ“ Sample Projects

  • Developing and executing a print media roadmap to drive new customer acquisition and customer retention
  • Optimizing a testing agenda to improve response rates and efficiency for print campaigns
  • Collaborating with cross-functional teams to launch a new print marketing channel or shared mailer program

ASSUMPTION: Applicants should be prepared to work on high-impact projects that drive customer acquisition and engagement through print marketing channels.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role collaborate with other teams within the marketing organization and the broader company?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
  • What opportunities are there for professional growth and development within the Print Marketing team and the broader marketing organization?
  • How does Chewy support work-life balance for its employees?

ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant marketing experience and skills
  • Write a cover letter that demonstrates your passion for customer-centric marketing and ecommerce
  • Prepare for behavioral and technical interview questions by reflecting on your past experiences and how they relate to the role's responsibilities
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.