Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Hilton

🔹 Location: Sale, Rabat-Salé-Kénitra, Morocco

🔹 Job Type: Full-Time

🔹 Category: Hospitality

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategic advertising and public relations plans
• Collaborating with other managers to create effective advertising and PR strategies
• Planning and executing press releases, conferences, and internal communications
• Creating the owners' newsletter and other internal communications materials

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on communication and collaboration.

📋 Key Responsibilities

✅ Create and execute a strategic and comprehensive advertising and Public Relations plan, including media planning as well as creative/visuals

✅ Communicate with other managers/divisions to create and execute effective advertising and Public Relations plans

✅ Plan and execute press releases, press conferences, press briefings, press tours, and overall press relations

✅ Make the owners' newsletter (quarterly) as well as internal communications materials

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and stakeholder management.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in marketing or a related field

Required Skills:

• Proven experience in advertising and public relations
• Strong communication and interpersonal skills
• Excellent organizational skills and attention to detail
• Ability to work independently and in a team environment
• Fluency in English (French proficiency is a plus)

Preferred Skills:

• Experience in the hospitality industry
• Bilingual or multilingual skills

ASSUMPTION: Candidates should have a strong foundation in marketing principles and a proven track record in executing successful advertising and PR campaigns.

💰 Compensation & Benefits

Salary Range: The salary range for this position is estimated to be between 150,000 MAD and 250,000 MAD per year, based on industry standards for a Marketing Manager with 2-5 years of experience in Morocco.

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• Retirement savings plan
• Employee discounts on hotel stays and food and beverage outlets

Working Hours: Full-time position, typically working 40 hours per week. May require occasional work on weekends and evenings to accommodate business needs.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Hilton is a leading global hospitality company, operating in the competitive hotel and resort industry.

Company Size: Hilton has 5,001-10,000 employees worldwide, providing a large and diverse work environment.

Founded: Hilton was founded in 1919, with a rich history and established brand reputation.

Company Description:

• Hilton offers a wide range of hotel brands, catering to various market segments and guest preferences
• The company is committed to providing exceptional guest experiences and high-quality accommodations
• Hilton fosters a culture of teamwork, innovation, and continuous improvement

Company Specialties:

• Luxury and full-service hotels
• Extended-stay suites
• Mid-priced hotels

Company Website: https://www.hilton.com/

ASSUMPTION: Hilton's extensive global presence and diverse brand portfolio offer unique career growth opportunities for employees.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: The Marketing Manager reports directly to the Hotel Manager or a similar leadership role within the hotel.

Work Arrangement: This is an on-site position, with the primary work location being the hotel property.

Growth Opportunities:

• Progression to a senior marketing role within the hotel or another Hilton property
• Expansion into other areas of hotel management, such as sales or revenue management
• Potential international assignments or transfers within the Hilton organization

ASSUMPTION: Successful performance in this role can lead to increased responsibilities and career advancement opportunities within Hilton.

🌍 Location & Work Environment

Office Type: On-site, with the primary work location being the hotel property in Sale, Morocco.

Office Location(s): Hilton Sale, Morocco

Geographic Context:

• Sale is a coastal city in the Rabat-Salé-Kénitra region of Morocco, with a population of approximately 600,000
• The city offers a mix of urban and coastal living, with easy access to beaches and outdoor activities
• Sale has a Mediterranean climate, with mild winters and hot, dry summers

Work Schedule: Full-time, with a standard workweek of 40 hours. May require occasional work on weekends and evenings to accommodate business needs.

ASSUMPTION: The work environment is dynamic and fast-paced, with a focus on delivering exceptional guest experiences and driving revenue growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Hotel Manager or a member of the hotel's leadership team
• Final interview with the General Manager or another senior leader

Key Assessment Areas:

• Marketing and advertising experience
• Communication and interpersonal skills
• Problem-solving and strategic thinking
• Adaptability and cultural sensitivity

Application Tips:

• Tailor your resume and cover letter to highlight your marketing and advertising experience, as well as any relevant skills and accomplishments
• Demonstrate your understanding of the hotel industry and Hilton's brand values
• Prepare examples of successful advertising campaigns you've worked on, and be ready to discuss the strategies and outcomes

ATS Keywords: Marketing, Advertising, Public Relations, Media Planning, Press Releases, Press Conferences, Teamwork, Customer Focus, Adaptability

ASSUMPTION: Hilton's application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best match for the role and the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Adobe Creative Suite (Photoshop, Illustrator)
• Social media platforms (Facebook, Instagram, Twitter)
• Customer Relationship Management (CRM) software (e.g., Salesforce, Microsoft Dynamics)

ASSUMPTION: The specific tools and technologies used may vary depending on the hotel's needs and the candidate's role within the marketing department.

👔 Cultural Fit Considerations

Company Values:

• Hospitality - We're passionate about delivering exceptional guest experiences
• Integrity - We do the right thing, all the time
• Leadership - We're leaders in our industry and in our communities
• Teamwork - We're team players in everything we do
• Ownership - We're the owners of our actions and decisions
• Now - We operate with a sense of urgency and discipline

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on delivering exceptional guest experiences
• Adaptable and able to thrive in a dynamic and fast-paced environment

Self-Assessment Questions:

• How do you embody Hilton's values in your daily work?
• Can you provide an example of a time when you had to adapt to a significant change in a project or plan?
• How do you prioritize and manage multiple projects and deadlines simultaneously?

ASSUMPTION: Hilton places a strong emphasis on cultural fit and values-driven behavior, with a focus on delivering exceptional guest experiences and driving revenue growth.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a dynamic and fast-paced work environment
• Balancing strategic thinking with hands-on execution
• Working effectively with diverse teams and stakeholders

ASSUMPTION: Successful candidates will be able to navigate these challenges and thrive in Hilton's fast-paced and dynamic work environment.

📈 Similar Roles Comparison

• Marketing Manager (Hospitality) vs. Marketing Manager (Corporate) - The hospitality role focuses more on driving revenue growth through guest experiences and promotions, while the corporate role may have a broader focus on brand awareness and market positioning
• Marketing Manager (Hilton) vs. Marketing Manager (Competitor Hotel Chain) - Hilton's focus on exceptional guest experiences and brand reputation may require a different approach to marketing and advertising strategies compared to competitor hotel chains
• Marketing Manager (Mid-Career) vs. Marketing Manager (Entry-Level) - The mid-career role requires more strategic thinking and leadership, while the entry-level role may focus more on tactical execution and learning the fundamentals of marketing and advertising

ASSUMPTION: Understanding the differences between similar roles can help candidates tailor their applications and interviews to better match their skills and experience to the specific requirements of the Hilton Marketing Manager position.

📝 Sample Projects

• Developing and executing a targeted advertising campaign to drive revenue growth during the off-peak season
• Planning and executing a press conference to announce a new hotel opening or a significant property renovation
• Creating and distributing a quarterly newsletter to keep owners and stakeholders informed about the hotel's performance and initiatives

ASSUMPTION: These sample projects provide a sense of the types of tasks and responsibilities the Marketing Manager may be expected to perform, but the specific projects and priorities may vary depending on the hotel's needs and the candidate's role within the marketing department.

❓ Key Questions to Ask During Interview

• How does this role fit into the hotel's overall marketing and advertising strategy?
• What are the key priorities for this role in the first 90 days?
• How does the marketing department collaborate with other departments, such as sales and revenue management?
• What opportunities are there for professional development and growth within the hotel or the Hilton organization?
• How does Hilton support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates better understand the role, the hotel, and the organization, and demonstrate their interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing and advertising experience, as well as any relevant skills and accomplishments
• Prepare examples of successful advertising campaigns you've worked on, and be ready to discuss the strategies and outcomes
• Follow up with the hiring manager or the hotel's human resources department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.