📌 Core Information
🔹 Job Title: Marketing Manager (dermaClae)
🔹 Company: Extremity Care
🔹 Location: Conshohocken, Pennsylvania
🔹 Job Type: On-site
🔹 Category: Biotechnology Research
🔹 Date Posted: May 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving consumer interest and physician loyalty for dermaClae's innovative new product
- Supporting annual planning, overall marketing, and launch strategy for the Face business line
- Creating and executing creative and messaging strategy across various channels
- Collaborating with cross-functional teams to ensure alignment with market needs and customer preferences
- Traveling domestically up to 50% to attend offsite meetings, conferences, and support business initiatives
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a significant portion of time dedicated to travel and on-site collaboration.
📋 Key Responsibilities
✅ Support the development of the overall marketing plan and launch strategy for the Face business line
✅ Build communication strategy across traditional HCP (events, conferences) and digital channels
✅ Create comprehensive messaging, campaigns, collateral, and training materials to support product launches and ongoing marketing efforts
✅ Develop deep industry understanding to understand market dynamics and competitive landscape
✅ Evaluate the effectiveness of marketing programs and continue to share ROI with key stakeholders
✅ Collaborate with cross-functional teams to provide inputs to product development initiatives
✅ Maintain a working knowledge of relevant regulations, standards, and internal organizational policies
✅ Travel domestically up to 50% to attend offsite meetings, conferences, and support business initiatives
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and cross-functional collaboration, with a significant emphasis on understanding and adhering to regulatory requirements.
🎯 Required Qualifications
Education: Bachelor’s or Master’s degree in marketing, business, science, or a related field
Experience: At least 3-5 years of experience in marketing or product management roles in medical device, healthcare, beauty, or related fields
Required Skills:
- Experience building brand and content strategies for physician and consumer-facing brands
- Track record of creating compelling and impactful campaigns, and ideally launch strategies
- Strong project management skills, with a track record of successfully leading cross-functional teams
- Proficiency in market analysis and interpretation of market data to inform product strategies
- Excellent communication and presentation skills, with the ability to effectively engage with surgeons and other healthcare professionals
- Ability to identify risks to timelines, escalate as necessary, and propose mitigation strategies
- Strong communication, writing, and presentation skills
- Ability to work independently and in a team environment
- Excellent attention to detail and organization
- “Owner” mindset and ability to work in a fast-paced environment
- Enthusiasm, passion, and empathy for the consumer
Preferred Skills:
- Experience in the aesthetics or biotechnology industry
- Familiarity with FDA regulations and standards
ASSUMPTION: While not explicitly stated, experience in the aesthetics or biotechnology industry, as well as familiarity with FDA regulations, would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for a Marketing Manager with 3-5 years of experience in the biotechnology sector)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, typically Monday through Friday, with some flexibility for off-site meetings and conferences
ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Manager with the required experience level in the biotechnology sector. Actual compensation may vary based on factors such as performance and company financials.
📌 Applicant Insights
🔍 Company Context
Industry: Extremity Care operates in the biotechnology research industry, focusing on innovative, in-clinic products and reimbursement solutions for physician clinics.
Company Size: Extremity Care is a small company with 11-50 employees, which may offer a more intimate work environment and opportunities for growth.
Founded: The company's founding date is not specified, but it is a public company with a focus on supporting physician clinics and offering product technologies that ensure the best patient care possible.
Company Description:
- Extremity Care focuses on innovative, in-clinic products and reimbursement solutions
- The company supports physician clinics from the verification of insurance plans all the way through product application and compliant reimbursement
- Extremity Care strives to offer product technologies that ensure the best patient care possible
Company Specialties:
- Innovative, in-clinic products
- Reimbursement solutions
- Support for physician clinics
Company Website: https://www.extremitycare.com/
ASSUMPTION: Extremity Care's focus on supporting physician clinics and offering innovative products may provide unique opportunities for growth and learning in the biotechnology industry.
📊 Role Analysis
Career Level: This role is suitable for a mid-career professional with 3-5 years of experience in marketing or product management.
Reporting Structure: The Marketing Manager will report directly to the Head of Marketing or a similar role within the organization.
Work Arrangement: This is an on-site role with up to 50% domestic travel required to attend offsite meetings, conferences, and support business initiatives.
Growth Opportunities:
- Potential to grow within the marketing department or take on additional responsibilities as the company expands
- Opportunity to work on innovative products and contribute to their successful launch and lifecycle management
- Possibility to gain experience in the biotechnology industry and develop expertise in aesthetics or related fields
ASSUMPTION: Given the company's size and focus on innovation, there may be opportunities for growth and advancement within the marketing department or the organization as a whole.
🌍 Location & Work Environment
Office Type: Extremity Care's office is located in a professional building with modern amenities and a collaborative work environment.
Office Location(s): 555 E North Ln, Ste 5000, Bldg D, Conshohocken, Pennsylvania 19428, US
Geographic Context:
- Conshohocken is a suburb of Philadelphia, offering a mix of urban and suburban living with easy access to the city's cultural attractions and outdoor recreation
- The area has a moderate cost of living compared to other major metropolitan areas in the United States
- Conshohocken is home to a diverse range of industries, including biotechnology, healthcare, and finance
Work Schedule: Full-time, typically Monday through Friday, with some flexibility for off-site meetings and conferences
ASSUMPTION: The office environment at Extremity Care is likely to be collaborative and professional, with a focus on supporting the company's mission to provide innovative products and reimbursement solutions for physician clinics.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or virtual interview with the hiring manager and/or other team members
- Final interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Marketing and campaign creation skills
- Project management and cross-functional team leadership
- Industry knowledge and understanding of market dynamics
- Communication and presentation skills
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing and product management experience, as well as any experience in the biotechnology or aesthetics industries
- Prepare examples of successful marketing campaigns or projects you've led, emphasizing your ability to create compelling content and drive results
- Demonstrate your understanding of the biotechnology industry and Extremity Care's mission and values in your application materials
ATS Keywords: Marketing Manager, dermaClae, launch strategy, campaign creation, project management, market analysis, consumer interest, physician loyalty, brand strategy, content strategy, cross-functional teams, regulatory compliance, biotechnology, aesthetics, medical device, healthcare, beauty
ASSUMPTION: Applicants should focus on demonstrating their relevant marketing and product management experience, as well as their ability to create compelling content and drive results in a fast-paced environment.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce)
- Project management tools (e.g., Asana, Trello, Jira)
- Design and graphics software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Applicants should be proficient in using Microsoft Office Suite and marketing automation and CRM platforms, as well as having experience with project management tools and design software.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Extremity Care values innovation and strives to offer cutting-edge products and solutions for physician clinics
- Collaboration: The company fosters a collaborative work environment, encouraging team members to work together to achieve common goals
- Patient-centered: Extremity Care is committed to providing products and solutions that prioritize patient care and improve patient outcomes
Work Style:
- Fast-paced: Extremity Care operates in a fast-paced environment, with a focus on driving results and meeting deadlines
- Adaptable: The company values employees who are adaptable and able to pivot quickly when necessary
- Collaborative: Extremity Care encourages team members to work together and support one another to achieve common goals
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment, and are you able to adapt quickly to changing priorities and deadlines?
- Are you passionate about innovation and committed to driving results in a dynamic and growing organization?
- Do you have experience working with cross-functional teams and are you able to effectively communicate and collaborate with team members from various backgrounds and disciplines?
ASSUMPTION: Applicants should assess their fit with Extremity Care's values and work style, particularly in terms of adaptability, collaboration, and a commitment to innovation and driving results.
⚠️ Potential Challenges
- Working in a fast-paced environment with tight deadlines and frequent travel requirements
- Navigating the complexities of the biotechnology industry and regulatory requirements
- Balancing the need to create compelling content and campaigns with the need to adhere to regulatory guidelines and industry standards
- Managing cross-functional teams and stakeholders with varying priorities and expectations
ASSUMPTION: Applicants should be prepared to work in a fast-paced environment with frequent travel requirements and be able to navigate the complexities of the biotechnology industry and regulatory requirements.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this position may offer more exposure to the biotechnology industry and the opportunity to work on innovative products
- However, it may also require more frequent travel and a greater emphasis on regulatory compliance
- Career progression may involve moving into senior marketing roles or exploring opportunities in related fields, such as product management or business development
ASSUMPTION: Applicants should consider the unique aspects of this role, such as its focus on the biotechnology industry and the opportunity to work on innovative products, as well as the potential challenges and career progression opportunities.
📝 Sample Projects
- Developing and executing a launch strategy for a new aesthetics product, including creating compelling content and campaigns across various channels
- Conducting market research and analysis to inform product development and marketing strategies
- Managing cross-functional teams to create and distribute marketing materials, such as brochures, presentations, and training modules, for a product launch or lifecycle management initiative
ASSUMPTION: Applicants should be prepared to provide examples of their experience with launch strategies, market research, and cross-functional team management, as well as their ability to create compelling content and campaigns.
❓ Key Questions to Ask During Interview
- Can you describe the company's product pipeline and how this role might evolve as new products are launched?
- How does Extremity Care support the professional development and growth of its marketing team members?
- What are the most challenging aspects of working in the biotechnology industry, and how does Extremity Care address these challenges?
- How does Extremity Care measure the success of its marketing campaigns and initiatives, and how might this role contribute to that process?
- What is the company's approach to work-life balance, and how does it support employees who travel frequently for work?
ASSUMPTION: Applicants should ask questions that demonstrate their interest in the company's products, culture, and growth opportunities, as well as their understanding of the unique challenges and requirements of the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and product management experience, as well as any experience in the biotechnology or aesthetics industries
- Prepare examples of successful marketing campaigns or projects you've led, emphasizing your ability to create compelling content and drive results
- Demonstrate your understanding of the biotechnology industry and Extremity Care's mission and values in your application materials
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
