Marketing Manager, Display Advertising

📌 Core Information

🔹 Job Title: Marketing Manager, Display Advertising

🔹 Company: Amazon

🔹 Location: London, England

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: 2025-05-27

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing display and video ad programs for large internal advertisers
• Collaborating with internal businesses to understand their marketing goals
• Optimizing ad programs for performance using Amazon's Advertising DSP
• Identifying and implementing operational efficiencies
• Contributing to the development of Amazon Advertising solutions

ASSUMPTION: This role requires a strong understanding of digital advertising, marketing objectives, and data analysis. The ideal candidate will have experience in digital advertising and a proven track record of driving results.

📋 Key Responsibilities

✅ Design, manage, and scale effective display and video ad programs for large 1P advertisers

✅ Work closely with internal businesses to understand their marketing goals and identify relevant solutions within Amazon's DSP

✅ Manage ad programs towards expected performance and identify relevant performance metrics

✅ Audit operational processes to reduce operational costs and improve efficiency

✅ Contribute to the development of Amazon Advertising solutions by identifying feature gaps and providing requirements to internal Ad Tech teams

✅ Develop and evangelize new program initiatives leveraging the evolving technical landscape

✅ Partner with technology teams to create and deliver against aggressive roadmaps

✅ Define success criteria, design structured tests, and analyze data to identify opportunities

✅ Develop and manage campaigns across various audiences, inventory sources, and ad formats

ASSUMPTION: The responsibilities listed above are based on the provided job description. However, the specific tasks and priorities may vary depending on the needs of the team and the company.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in digital advertising, with a focus on display and video advertising

Required Skills:

• Proven experience in digital advertising and campaign management
• Strong analytical skills and data-driven mindset
• Excellent communication and collaboration skills
• Ability to work independently and manage multiple projects simultaneously
• Familiarity with Amazon's Advertising DSP is a plus

Preferred Skills:

• Experience with programmatic advertising
• Knowledge of ad tech and martech landscape
• Fluency in additional languages

ASSUMPTION: While the job description does not explicitly state preferred qualifications, the role requires a strong background in digital advertising and a proven track record of driving results. Familiarity with Amazon's Advertising DSP and additional languages would be beneficial but not required.

💰 Compensation & Benefits

Salary Range: £60,000 - £80,000 per year (based on industry standards for a Marketing Manager role in London)

Benefits:

• Competitive benefits package, including health, dental, and vision insurance
• Retirement savings plan with company match
• Generous vacation and holiday time
• On-site amenities and employee discounts

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM with flexibility for the role

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in London. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: E-commerce and Retail

Company Size: 10,001+ employees (Enterprise-level)

Founded: 1994, with headquarters in Seattle, WA, USA

Company Description:

• Amazon is a multinational technology company focused on e-commerce, cloud computing, digital streaming, and artificial intelligence
• Amazon's mission is to be Earth's most customer-centric company
• Amazon is known for its innovative culture, operational excellence, and long-term thinking

Company Specialties:

• E-commerce platform and services
• Cloud computing and storage (Amazon Web Services)
• Digital streaming and content creation (Amazon Prime Video, Amazon Music, Audible)
• Artificial intelligence and machine learning (Alexa, Amazon Echo, Kindle)

Company Website: Amazon.com

ASSUMPTION: Amazon is a large, multinational company with a wide range of products and services. The Marketing Manager role is focused on the Amazon Advertising team, which is a part of the company's broader e-commerce and digital services offerings.

📊 Role Analysis

Career Level: Mid-level to senior marketing role with potential for growth and advancement

Reporting Structure: This role reports directly to the Amazon Advertising team and works closely with internal businesses across Amazon

Work Arrangement: On-site, with the possibility of occasional remote work for qualified candidates

Growth Opportunities:

• Advancement within the Amazon Advertising team or related departments
• Expansion of responsibilities and leadership opportunities
• Potential to work on high-impact projects and initiatives

ASSUMPTION: This role offers opportunities for growth and advancement within Amazon's Advertising team and related departments. The specific growth opportunities may vary depending on the candidate's performance and the team's needs.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with on-site amenities

Office Location(s): London, England

Geographic Context:

• London is a major global city with a diverse and multicultural population
• The office is located in a central and easily accessible area of London
• London offers a wide range of cultural, recreational, and professional opportunities

Work Schedule: Full-time, typically Monday to Friday, with flexibility for the role

ASSUMPTION: The work environment is modern and collaborative, with a focus on innovation and customer-centricity. The specific work schedule may vary depending on the team's needs and the candidate's qualifications.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screen with the hiring manager
• On-site or virtual interview with the hiring team
• Final round interview with senior leadership

Key Assessment Areas:

• Digital advertising expertise and campaign management skills
• Analytical and data-driven mindset
• Communication and collaboration skills
• Cultural fit and alignment with Amazon's leadership principles

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Demonstrate your understanding of Amazon's business and the role's responsibilities
• Showcase your ability to work collaboratively and drive results
• Prepare for behavioral and situational interview questions focused on your problem-solving skills and decision-making processes

ATS Keywords: Digital Advertising, Marketing Strategy, Campaign Management, Amazon Advertising DSP, Display Advertising, Video Advertising, Performance Metrics, Operational Efficiency, Collaboration, Innovation, Ad Tech

ASSUMPTION: The application process and interview assessments are designed to evaluate the candidate's skills, experience, and cultural fit for the role. The specific interview format and assessment criteria may vary depending on the team's needs and the candidate's qualifications.

🛠️ Tools & Technologies

• Amazon Advertising Platform (AAP)
• Amazon Advertising DSP
• Data visualization and analytics tools (e.g., Tableau, Excel)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team's needs and the candidate's qualifications. Familiarity with Amazon's Advertising Platform and DSP is preferred but not required.

👔 Cultural Fit Considerations

Company Values:

• Customer Obsessed
• Ownership
• Invent and Simplify
• Learn and Be Curious
• Hire and Develop the Best
• Insist on the Highest Standards
• Think Big
• Bias for Action
• Frugality

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
li>Innovative and creative
• Results-oriented and action-driven

Self-Assessment Questions:

• How do you demonstrate customer obsession in your daily work?
• Can you provide an example of a time when you identified and implemented operational efficiencies?
• How do you approach learning and staying curious in your role?

ASSUMPTION: Amazon's company culture is characterized by innovation, customer-centricity, and operational excellence. The ideal candidate will be able to demonstrate alignment with Amazon's leadership principles and work style.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Working with diverse internal stakeholders and understanding their unique marketing goals
• Keeping up with the evolving technical landscape and ad tech trends
• Operating in a fast-paced and dynamic work environment

ASSUMPTION: The role presents unique challenges that require strong project management skills, adaptability, and a results-driven mindset. The specific challenges may vary depending on the team's needs and the candidate's qualifications.

📈 Similar Roles Comparison

• This role is similar to other Marketing Manager roles in digital advertising, but with a focus on internal advertising and Amazon's unique business model
• Compared to other marketing roles, this position requires a strong understanding of digital advertising and data analysis
• Career progression in this role may lead to senior marketing positions within Amazon's Advertising team or related departments

ASSUMPTION: While this role shares similarities with other Marketing Manager roles, it is unique in its focus on internal advertising and Amazon's business model. The specific career progression opportunities may vary depending on the candidate's performance and the team's needs.

📝 Sample Projects

• Developing and executing a targeted display advertising campaign for a large internal advertiser
• Conducting a comprehensive audit of operational processes and implementing efficiency improvements
• Collaborating with internal stakeholders to understand their marketing goals and developing tailored advertising solutions

ASSUMPTION: The specific projects and initiatives in this role may vary depending on the team's needs and the candidate's qualifications. The examples provided are illustrative of the types of projects the Marketing Manager may be expected to work on.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Amazon Advertising team?
• How does this role collaborate with other teams and departments within Amazon?
• What are the most pressing challenges facing the Amazon Advertising team, and how does this role address them?
• How does Amazon support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?

ASSUMPTION: The interview questions provided are designed to help the candidate understand the role's dynamics, team structure, and growth opportunities. The specific questions may vary depending on the candidate's qualifications and the team's needs.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on digital advertising and campaign management
• Prepare for behavioral and situational interview questions focused on your problem-solving skills and decision-making processes
• Research Amazon's business and the role's responsibilities to demonstrate your understanding and enthusiasm for the opportunity
• Follow up with the hiring team one week after submitting your application, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.