Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Remote Recruitment

🔹 Location: South Africa

🔹 Job Type: Full-Time, Remote

🔹 Category: Marketing

🔹 Date Posted: May 29, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Strategic leadership in developing and executing marketing strategies
• Overseeing full-funnel marketing campaigns and team management
• Driving lead generation and performance marketing for a transformative mission
• Collaborating with senior leadership to shape narratives and growth opportunities

ASSUMPTION: This role requires a dynamic marketing professional with experience in full-funnel marketing and leadership skills to drive impact in the property and social good sectors.

📋 Key Responsibilities

✅ Contribute to the development and execution of quarterly marketing strategies aligned with broader business goals

✅ Report on KPIs, campaign performance, and insights to the senior leadership team

✅ Collaborate with leadership to shape narratives, press initiatives, and growth opportunities

✅ Initiate and manage strategic lead generation partnerships

✅ Develop and oversee educational and value-led content across key themes

✅ Deliver full-funnel marketing that guides audiences from awareness to action

✅ Generate qualified leads across target audiences including landlords, investors, and social housing providers

✅ Lead a small in-house content team, fostering a fast-paced, feedback-driven, and high-quality content production culture

✅ Drive lead generation through Meta campaigns, social content, and email marketing

✅ Optimize funnels via CRM platforms and internal communities

✅ Deliver performance insights to improve CPL, CAC, engagement, and conversion rates

✅ Maintain a consistent brand voice across LinkedIn, TikTok, Instagram, Facebook, and website

✅ Lead SEO and AI-driven discoverability strategies for organic growth

✅ Oversee production of case studies, newsletters, guides, and webinars

✅ Support development of thought leadership, investor communication, and public-facing media

ASSUMPTION: This role requires a hands-on approach to marketing, with a focus on strategy, execution, and team leadership.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3-5 years in full-funnel marketing, ideally in property, impact-led, or investment sectors

Required Skills:

• Proven expertise in CRM platforms (HubSpot or Go High Level) and Meta advertising
• Strong leadership skills with the ability to manage creatives in a remote setting
• Confident communicator with strong analytical and reporting capabilities
• Creative instincts with a strong grasp of video-first platforms (Instagram Reels, TikTok, YouTube Shorts)
• Fast learner with a collaborative and adaptable mindset

Preferred Skills:

• Experience in property, real estate, or social housing sectors
• Familiarity with UK property law or the Renters' Rights Bill
• Skills in video editing or digital asset creation
• Community or membership platform experience

ASSUMPTION: Candidates with experience in the property or impact-led sectors and proficiency in CRM platforms will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: R35,000 - R40,000 per month (Estimated based on industry standards for the role, experience level, and location)

Benefits:

• Remote work arrangement
• Opportunity to work for a purpose-led organization

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager role in South Africa with 3-5 years of experience.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, focusing on remote jobs for UK-based companies

Company Size: 11-50 employees (Small to Medium-sized Enterprise)

Founded: 2018

Company Description:

• Remote Recruitment operates as a full-service employment agency, providing recruitment and staffing services for UK-based companies
• Specializes in sourcing talent for marketing specialists, sales, and assistants/admin roles
• Handles the entire recruitment process, including background checks and contracts

Company Specialties:

• Recruitment
• Management
• Communication
• Business
• Administration

Company Website: https://linktr.ee/remote.recruitment

ASSUMPTION: Remote Recruitment is a UK-based company that focuses on connecting remote talent with UK-based organizations, with a strong presence in the marketing and recruitment sectors.

📊 Role Analysis

Career Level: Mid-level to Senior Marketing Manager

Reporting Structure: Reports directly to the senior leadership team

Work Arrangement: Remote OK (fully remote work arrangement)

Growth Opportunities:

• Potential to influence strategic decisions and shape the company's marketing strategy
• Opportunity to lead a small content team and foster professional growth
• Chance to work on transformative marketing campaigns with real-world impact

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on the company's marketing efforts.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): South Africa

Geographic Context:

• South Africa has a diverse and growing economy, with a strong focus on technology and innovation
• The country offers a competitive business environment with a skilled workforce
• South Africa has a favorable time zone for collaboration with UK-based organizations

Work Schedule: Full-time (40 hours per week), with flexible hours and a focus on results

ASSUMPTION: The remote work environment offers candidates the opportunity to work from anywhere in South Africa, with a focus on results and flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Behavioral and technical interviews
• Final round with senior leadership

Key Assessment Areas:

• Marketing strategy and planning
• Campaign execution and performance analysis
• Leadership and team management skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and company mission
• Prepare examples of your marketing campaigns and their outcomes
• Research the company and its mission to show your enthusiasm and alignment with their goals

ATS Keywords: Marketing Manager, Full-Funnel Marketing, Lead Generation, CRM Platforms, Meta Advertising, Video Editing, Content Strategy, SEO, Community Engagement, Analytical Skills, Creative Thinking, Campaign Performance, Lead Generation, Social Media Management, Content Production, Public Relations, Thought Leadership

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on marketing strategy, campaign execution, and leadership skills.

🛠️ Tools & Technologies

• CRM Platforms: HubSpot or Go High Level
• Meta Advertising Platform
• Video Editing Software (e.g., Adobe Premiere Pro, Final Cut Pro)
• SEO Tools (e.g., SEMrush, Ahrefs)
• Social Media Management Tools (e.g., Hootsuite, Buffer)

ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry, with a focus on CRM platforms and social media management.

👔 Cultural Fit Considerations

Company Values:

• Remote-first culture
• Focus on purpose and impact
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Results-driven and focused on outcomes
• Adaptable and responsive to change
• Strong communication and collaboration skills
• Ability to work independently and manage multiple projects

Self-Assessment Questions:

• Do you thrive in a remote work environment and enjoy working independently?
• Are you passionate about driving impact and contributing to a transformative mission?
• Do you have strong leadership skills and the ability to manage creatives in a remote setting?

ASSUMPTION: Remote Recruitment values candidates who are self-motivated, results-driven, and aligned with their mission to connect remote talent with UK-based organizations.

⚠️ Potential Challenges

• Managing a remote content team and fostering a high-quality content production culture
• Balancing strategic planning with day-to-day campaign execution
• Adapting to the unique needs and requirements of UK-based clients
• Keeping up with the latest trends and best practices in full-funnel marketing

ASSUMPTION: The potential challenges in this role are primarily related to managing remote teams, balancing strategic and tactical responsibilities, and staying current in the fast-paced marketing industry.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses on driving real-world impact in the property and social good sectors
• This role offers the opportunity to lead a small content team and shape the brand's voice
• Career progression in this role could lead to senior marketing leadership positions or specialized marketing roles within the property and social good sectors

ASSUMPTION: This role is unique in its focus on driving impact in the property and social good sectors, offering candidates the opportunity to make a significant difference in a purpose-led organization.

📝 Sample Projects

• Developing and executing a quarterly marketing strategy that drives lead generation and brand awareness
• Managing a team of creatives to produce high-quality video content for social media platforms
• Optimizing funnels and improving conversion rates through CRM platforms and internal communities

ASSUMPTION: The sample projects for this role are designed to showcase the candidate's ability to develop and execute marketing strategies, manage remote teams, and optimize performance metrics.

❓ Key Questions to Ask During Interview

• How does this role contribute to the company's mission and overall strategy?
• What are the key priorities for the first 90 days in this role?
• How does the company support the professional growth and development of its employees?
• What are the most significant challenges facing the marketing team, and how can this role address them?
• How does the company measure the success of its marketing campaigns, and what are the key performance indicators (KPIs) for this role?

ASSUMPTION: These interview questions are designed to provide insight into the company's mission, priorities, and expectations for the Marketing Manager role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant marketing experience and achievements
• Write a compelling cover letter that demonstrates your understanding of the role and company mission
• Prepare examples of your marketing campaigns and their outcomes
• Follow up with the hiring manager one week after submission to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.