📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Ferring Pharmaceuticals
🔹 Location: Serang, Banten, Indonesia
🔹 Job Type: Full-Time
🔹 Category: Pharmaceuticals
🔹 Date Posted: May 15, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing plans for assigned products
- Adapting international marketing strategies to the local market
- Managing promotional budgets and forecasting product orders
- Building and maintaining relationships with key opinion leaders (KOLs)
- Attending and representing the company at main scientific meetings
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Implement the Brand Plan for assigned products and adapt international marketing strategies to the local market
✅ Develop and implement marketing plans for assigned products, including planning and organizing appropriate marketing activities
✅ Adapt and develop promotional material and present it to the commercial team and other stakeholders
✅ Track product, market, and competition performance, and conduct sales analysis to propose appropriate actions
✅ Maintain and develop active relationships with KOLs and scientific societies
✅ Attend main scientific meetings and represent the company
✅ Manage promotional budgets for assigned products and forecast product orders
ASSUMPTION: This role requires a high level of autonomy and the ability to work independently, with a focus on delivering results and meeting deadlines.
🎯 Required Qualifications
Education: A degree in Business, Marketing, or Sciences is required
Experience: More than three years of experience in marketing, with a focus on female healthcare (fertility/obstetrics) being an added advantage
Required Skills:
- Marketing strategy development and implementation
- Brand management
- Promotional material development and presentation
- Sales analysis and forecasting
- Relationship management with KOLs and scientific societies
- Event planning and attendance
- Budget management
- Fluent English
Preferred Skills:
- Experience in the pharmaceutical industry
- Knowledge of the Indonesian healthcare market
ASSUMPTION: Candidates with relevant experience in the pharmaceutical industry and a strong understanding of the Indonesian healthcare market will be at a significant advantage.
💰 Compensation & Benefits
Salary Range: IDR 30,000,000 - 45,000,000 per year (Based on experience and qualifications)
Benefits:
- Health insurance
- Retirement plan
- Employee assistance program
- Training and development opportunities
Working Hours: Full-time (40 hours per week), with flexibility to work overtime as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing managers in Indonesia with similar experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Ferring Pharmaceuticals operates in the pharmaceutical manufacturing industry, focusing on reproductive medicine, maternal health, gastroenterology, urology, microbiome-based therapeutics, and uro-oncology intravesical gene therapy.
Company Size: Ferring is a mid-sized company with 5,001-10,000 employees worldwide, providing a structured yet agile work environment.
Founded: Ferring was founded in 1950 and is headquartered in Saint-Prex, Switzerland, with operating subsidiaries in more than 50 countries and markets its medicines in over 100 countries.
Company Description:
- Ferring is committed to building families and helping people live better lives
- The company is privately owned and research-driven, focusing on innovation and specialty biopharmaceuticals
- Ferring offers a collaborative and inclusive work environment that values diversity and encourages professional growth
Company Specialties:
- Reproductive health and maternal health
- Gastroenterology and urology
- Microbiome-based therapeutics and uro-oncology intravesical gene therapy
Company Website: www.ferring.com
ASSUMPTION: Ferring Pharmaceuticals is a well-established company with a strong global presence and a reputation for innovation and quality in the pharmaceutical industry.
📊 Role Analysis
Career Level: This role is at the mid-level management career stage, with opportunities for growth and advancement within the company.
Reporting Structure: The Marketing Manager reports directly to the Marketing Director and oversees a team of marketing professionals.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for meetings and events.
Growth Opportunities:
- Progression to a senior marketing role or management position within the company
- Expanding responsibilities to include additional product lines or regions
- Gaining experience in international marketing and cross-cultural team management
ASSUMPTION: Ferring Pharmaceuticals offers opportunities for professional growth and development, with a focus on internal promotions and career progression.
🌍 Location & Work Environment
Office Type: The office is a modern, collaborative workspace with a mix of open-plan and private offices.
Office Location(s): Ferring Indonesia M&S, Serang, Banten, Indonesia
Geographic Context:
- Serang is the capital city of the Banten province in Indonesia, located approximately 50 kilometers west of Jakarta
- The city offers a mix of urban and suburban living, with a growing business district and a rich cultural heritage
- The office is conveniently located near public transportation and amenities
Work Schedule: The work schedule is typically Monday to Friday, with core hours from 8:00 AM to 5:00 PM. Flexible working hours may be available based on team needs and individual arrangements.
ASSUMPTION: The work environment at Ferring Pharmaceuticals is dynamic and fast-paced, with a strong emphasis on collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the marketing director or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy development and implementation
- Brand management and promotional material development
- Sales analysis and forecasting
- Relationship management with KOLs and scientific societies
- Event planning and attendance
- Budget management
- Language skills (English)
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the Indonesian healthcare market and Ferring Pharmaceuticals' product portfolio
- Prepare examples of your marketing achievements and how you have overcome challenges in previous roles
ATS Keywords: Marketing strategy, brand management, promotional material, sales analysis, KOL relationships, event planning, budget management, English language skills, pharmaceutical industry, female healthcare, Indonesia
ASSUMPTION: Ferring Pharmaceuticals uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Zoho CRM)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Event management software (e.g., Cvent, Eventbrite)
ASSUMPTION: Ferring Pharmaceuticals uses industry-standard tools and technologies to support its marketing operations and workflows.
👔 Cultural Fit Considerations
Company Values:
- Patient-centricity
- Integrity
- Collaboration
- Innovation
- Accountability
Work Style:
- Results-driven and focused on delivering outcomes
- Collaborative and team-oriented, with a strong emphasis on cross-functional teamwork
- Adaptable and flexible, with the ability to work in a dynamic and changing environment
Self-Assessment Questions:
- How do you demonstrate patient-centricity in your marketing strategies?
- Can you provide an example of a time when you had to collaborate with cross-functional teams to achieve a marketing objective?
- How do you stay organized and manage your time effectively in a fast-paced and dynamic work environment?
ASSUMPTION: Ferring Pharmaceuticals values a strong cultural fit and looks for candidates who align with the company's core values and work style.
⚠️ Potential Challenges
- The Indonesian healthcare market is competitive and dynamic, requiring a strong understanding of local market trends and customer needs
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- Occasional travel may be required to attend scientific meetings and events
- The work environment may be fast-paced and demanding, with a strong focus on results and performance
ASSUMPTION: Candidates should be prepared to work in a challenging and fast-paced environment, with a strong focus on delivering results and meeting deadlines.
📈 Similar Roles Comparison
- Marketing Manager (Pharmaceuticals) vs. Marketing Manager (Consumer Goods): The primary difference lies in the target audience and the regulatory environment. Pharmaceutical marketing requires a strong understanding of healthcare regulations and a focus on medical education and scientific communication.
- Marketing Manager (Indonesia) vs. Marketing Manager (Other Regions): The role may differ in terms of the local market dynamics, customer preferences, and competitive landscape. Candidates should have a strong understanding of the Indonesian healthcare market and cultural nuances.
- Marketing Manager vs. Brand Manager: While both roles focus on brand management, the Marketing Manager role has a broader scope, encompassing market research, sales analysis, and event planning, in addition to brand strategy and promotional material development.
ASSUMPTION: Candidates should carefully consider the differences between similar marketing roles and tailor their application materials accordingly.
📝 Sample Projects
- Developing and implementing a marketing plan for a new product launch in the Indonesian market
- Conducting market research to assess customer preferences and competitive landscape for an existing product
- Managing a promotional campaign for a product, including the development of promotional materials and coordination with external vendors
ASSUMPTION: These sample projects are intended to provide a sense of the types of marketing initiatives the Marketing Manager may be responsible for in this role.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team structure and how this role fits within it?
- What are the key priorities for this role in the first 90 days?
- How does Ferring Pharmaceuticals support the professional development and growth of its marketing team members?
- What are the most challenging aspects of marketing pharmaceuticals in the Indonesian market?
- How does Ferring Pharmaceuticals approach collaboration and cross-functional teamwork in its marketing efforts?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the company culture, as well as to demonstrate their interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on the required qualifications and preferred skills listed in the job description
- Prepare examples of your marketing achievements and how you have overcome challenges in previous roles
- Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
