📌 Core Information
🔹 Job Title: Marketing Manager (English, German)
🔹 Company: Google
🔹 Location: Hamburg, Germany
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-04-30
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and executing Ads Marketing projects with a focus on customer-centric narratives and engagement opportunities.
- Collaborating with stakeholders to manage expectations, align priorities, and ensure seamless project execution.
- Generating actionable customer and Ads industry insights to demonstrate the effectiveness of marketing activities and inform future strategies.
- Working with a cross-functional team across various departments to shape the product journey.
ASSUMPTION: This role requires a strong understanding of both English and German languages to effectively communicate with internal and external stakeholders.
📋 Key Responsibilities
✅ Lead and execute Ads Marketing projects, collaborating with stakeholders to manage expectations and ensure seamless project execution.
✅ Develop Marketing activities that translate Google's Ads value proposition into inspiring, customer-centric narratives and engagement opportunities.
✅ Generate actionable customer and Ads industry insights and measure Marketing activities impact to demonstrate the effectiveness for the Ads business and inform future strategies.
✅ Work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering, and more to shape the product journey.
ASSUMPTION: This role may require working on multiple projects simultaneously and managing tight deadlines.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent practical experience.
Experience: 6 years of experience in Marketing, including digital advertising, performance marketing, or B2B marketing.
Required Skills:
- Experience managing cross-functional or cross-team projects.
- Ability to communicate in English and German fluently, to work with internal and external stakeholders.
Preferred Skills:
- Experience working in one or more of the following fields: growth, product, brand, social, or partner marketing or research.
- Experience in go-to-market strategy with the ability to take initiative, provide breakthrough thinking and strategy, delivering large-scale or multiple projects simultaneously.
- Ability to develop new approaches to marketing tests. Strong investigative skills, comfortable with audience segmentation, channel selection, and campaign measurement.
- Ability to operate in a fluid environment and deliver insights from multiple data sources through executive communications and presentations.
ASSUMPTION: While not explicitly stated, having experience with Google's products or Ads platform would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: €70,000 - €100,000 per year (Based on market research for Marketing Manager roles in Germany with 5-10 years of experience)
Benefits:
- Health, dental, and vision insurance
- Generous time off (including vacation and sick leave)
- Retirement plans and stock options
- Professional development opportunities
- On-site cafes and fitness centers
Working Hours: Full-time (40 hours/week), with flexibility for occasional remote work
ASSUMPTION: Google is known for its competitive compensation packages and comprehensive benefits for employees.
📌 Applicant Insights
🔍 Company Context
Industry: Google operates in the technology industry, with a focus on internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware.
Company Size: Google is a large corporation with over 10,000 employees, providing ample opportunities for career growth and collaboration.
Founded: Google was founded in 1998 by Larry Page and Sergey Brin, with a mission to "organize the world's information and make it universally accessible and useful."
Company Description:
- Google is committed to improving the lives of its users through innovative technology and products.
- The company fosters a culture of collaboration, creativity, and continuous learning.
- Google values diversity, inclusion, and work-life balance.
Company Specialties:
- Search engine and online advertising technologies
- Cloud computing and data storage solutions
- Hardware and software development
- Artificial intelligence and machine learning
Company Website: www.google.com
ASSUMPTION: Working at Google offers opportunities to work on large-scale projects and collaborate with talented professionals from various backgrounds.
📊 Role Analysis
Career Level: This role is at the mid-to-senior level, requiring a significant amount of experience and expertise in marketing.
Reporting Structure: The Marketing Manager reports directly to the Marketing Director and works closely with cross-functional teams across the organization.
Work Arrangement: This role is primarily on-site, with some flexibility for occasional remote work.
Growth Opportunities:
- Advancement to a Senior Marketing Manager or Director role
- Expansion into other areas of marketing or product management
- International assignments or relocation opportunities
ASSUMPTION: Given Google's size and diverse product offerings, there are numerous opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Google's Hamburg office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 250 Mayfield Ave, Mountain View, California 94043, US
Geographic Context:
- Hamburg is the second-largest city in Germany and a major hub for media, culture, and technology.
- The city offers a high quality of life, with a rich cultural scene, vibrant nightlife, and numerous recreational opportunities.
- Hamburg has a temperate oceanic climate, with mild winters and cool summers.
Work Schedule: The standard workweek is Monday to Friday, with core hours between 10:00 AM and 4:00 PM. Flexible hours and remote work options may be available.
ASSUMPTION: Working in Hamburg offers a unique blend of urban living and access to nature, with numerous parks, lakes, and beaches nearby.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with a recruiter
- On-site or virtual interview with the hiring manager and team members
- Final interview with the Marketing Director
Key Assessment Areas:
- Marketing expertise and experience
- Communication and presentation skills
- Problem-solving and analytical skills
- Cultural fit and alignment with Google's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, leadership, and communication skills.
- Research Google's products, services, and company culture to demonstrate your enthusiasm and understanding of the organization.
ATS Keywords: Marketing Manager, Ads Marketing, Customer-Centric Narratives, Stakeholder Management, Cross-Functional Teams, Product Journey, Google's Ads Value Proposition, Industry Insights, Marketing Activities Impact
ASSUMPTION: Google's application process is competitive, and candidates should expect to invest significant time and effort in preparing for each stage of the interview process.
🛠️ Tools & Technologies
- Google Workspace (Gmail, Google Docs, Sheets, Slides)
- Google Analytics
- Google Ads
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with Google's products and tools is beneficial for this role, as they are integral to the company's operations and workflows.
👔 Cultural Fit Considerations
Company Values:
- Focus on the user
- Think big
- Be a good neighbor
- Work as one team
- Do the right thing
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Innovative and creative
- Results-oriented and goal-focused
Self-Assessment Questions:
- How do you demonstrate a focus on the user in your marketing strategies?
- Can you provide an example of a time when you thought big and delivered innovative solutions?
- How do you collaborate effectively with cross-functional teams to achieve common goals?
- How do you use data and analytics to inform your marketing decisions and measure success?
ASSUMPTION: Google values candidates who are passionate about their products, committed to continuous learning, and eager to collaborate with diverse teams.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously
- Keeping up with the fast-paced and ever-changing technology industry
- Balancing the need for innovation with the requirement to maintain brand consistency
- Adapting to a highly collaborative and dynamic work environment
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager or Marketing Director position, but with a focus on Ads Marketing and customer-centric narratives.
- In comparison to other marketing roles, this position requires a strong understanding of both English and German languages.
- Career progression in this role could lead to senior leadership positions within Google's marketing organization.
ASSUMPTION: While this role shares similarities with other marketing positions, its focus on Ads Marketing and customer-centric narratives sets it apart.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new Google Ads feature in the German market
- Conducting market research to identify trends and opportunities in the Ads industry and incorporating findings into marketing strategies
- Collaborating with cross-functional teams to create engaging and informative content for Google's Ads blog and social media channels
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that a Marketing Manager (English, German) might undertake in this role.
❓ Key Questions to Ask During Interview
- How does this role contribute to Google's overall marketing strategy?
- What are the most significant challenges facing the Ads Marketing team currently, and how can this role help address them?
- How does Google support the professional development and growth of its marketing employees?
- What is the team's approach to collaboration and cross-functional projects, and how does this role fit into that dynamic?
- How does Google measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the organization's goals and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on Ads Marketing and customer-centric narratives.
- Prepare for behavioral and situational interview questions that assess your problem-solving, leadership, and communication skills.
- Research Google's products, services, and company culture to demonstrate your enthusiasm and understanding of the organization.
- Follow up with the recruiter one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
