📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Aristeo
🔹 Location: Livonia, Michigan, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 6, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and driving strategic marketing initiatives
- Managing and updating corporate documentation
- Collaborating with cross-functional teams to develop marketing materials
- Overseeing company branding efforts across all marketing initiatives
- Managing social media strategy and corporate events
- Overseeing updates to company website and employee intranet
ASSUMPTION: This role requires a high level of strategic thinking, creativity, and strong leadership skills to manage and mentor employees at various levels.
📋 Key Responsibilities
✅ Oversee and lead the marketing team, driving strategic initiatives and ensuring the execution of innovative campaigns
✅ Manage and update corporate documentation used in pre-qualifications, proposals, and presentations
✅ Collaborate with Business Development, Estimating, and Operations teams to develop and maintain corporate brochures, project profiles, and client presentations
✅ Lead company-branding efforts across all marketing initiatives and integrate branding in presentations, proposals, and corporate events
✅ Oversee social media strategy, ensuring timely posting of company news on platforms such as Twitter, LinkedIn, and Facebook
✅ Plan and coordinate corporate engagement events
✅ Manage the ordering and distribution of promotional items, corporate gifts, and sporting event tickets
✅ Oversee updates to company website and employee intranet, coordinating with external consultants for technical support when necessary
ASSUMPTION: This role requires a strong understanding of marketing principles, excellent communication skills, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor’s degree from a four-year accredited college or university
Experience: 10 years in Marketing with previous management experience, preferably within the construction services industry
Required Skills:
- Experience managing and mentoring employees at various levels
- High-energy, deadline-driven approach
- Strong written and verbal communication, with experience in writing and copy editing
- Self-directed with strong organizational and time management skills
- Creative design skills with ability to implement new ideas
- Proficient in Adobe Creative Suite, Microsoft (Word, Excel, PowerPoint), WordPress, and video editing experience
ASSUMPTION: Candidates should have a proven track record in marketing management, with a strong portfolio showcasing their creative and strategic abilities.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Marketing Manager with 10+ years of experience in the construction industry)
Benefits:
- Free Medical Insurance
- Free Dental Insurance
- Free Life Insurance
- HSA Plan with a portion of the deductible funded by Aristeo
- 401K with One of the Highest Employer Matches in the Industry
- Cash-in-Lieu of Benefits Available
- Paid Holidays & Paid Time Off
Working Hours: Full-time, typically Monday to Friday, 8:00 AM to 5:00 PM, with flexibility for project demands
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager with the required experience level in the construction industry. Actual salary may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Aristeo is a construction company specializing in general contracting, design/build, construction management, and integrated project delivery. They primarily serve the automotive, commercial, industrial, and energy markets.
Company Size: Aristeo has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Aristeo was founded in 1977 and has since grown to become one of the nation's largest full-service general contractors.
Company Description:
- Aristeo offers a complete range of services, including general contracting, design/build, construction management, steel fabrication and erection, equipment installation, and self-perform services.
- The company is known for its collaborative approach, which adds value for customers and business partners, reduces costs, tightens schedules, and provides safe work sites.
- Aristeo takes pride in delivering top-quality projects and has been voted one of Metro Detroit’s and the Nation’s Best & Brightest Places to Work for ten years in a row.
Company Specialties:
- Earthwork/Excavation
- Structural Concrete Foundations & Walls
- Flat Work
- Concrete Work
- Structural & Miscellaneous Steel
- Demolition
- Rigging Services
- General Contracting
- Construction Management
- Integrated Project Delivery
Company Website: http://www.aristeo.com
ASSUMPTION: Aristeo's focus on collaboration and employee satisfaction makes it an attractive workplace for marketing professionals seeking a dynamic and supportive environment.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring extensive experience and leadership skills.
Reporting Structure: The Marketing Manager will oversee and lead the marketing team, collaborating with various departments such as Business Development, Estimating, and Operations.
Work Arrangement: This role requires on-site work, with short and long-term travel expected for project-specific needs.
Growth Opportunities:
- Potential to mentor and develop junior marketing team members
- Opportunities to expand marketing strategies and campaigns based on company growth and industry trends
- Possibility to advance to a director-level or executive position within the marketing department
ASSUMPTION: This role offers ample opportunities for professional growth and development within the marketing department and the broader organization.
🌍 Location & Work Environment
Office Type: Aristeo's headquarters is a traditional office setting, with open-plan workspaces and dedicated meeting rooms.
Office Location(s): 12822 Stark Rd, Livonia, Michigan 48150, US
Geographic Context:
- Livonia is a suburb of Detroit, offering a mix of urban and suburban living with a population of approximately 94,000.
- The area provides easy access to major highways, shopping, dining, and entertainment options.
- Livonia has a diverse range of neighborhoods, with housing options to suit various budgets and preferences.
Work Schedule: The work schedule is typically Monday to Friday, 8:00 AM to 5:00 PM, with flexibility for project demands and corporate events.
ASSUMPTION: Livonia offers a convenient and comfortable work environment for marketing professionals, with easy access to amenities and a diverse range of housing options.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or marketing team members to discuss qualifications, experience, and career goals
- Final interview with senior leadership to discuss the role's fit within the organization and long-term growth opportunities
Key Assessment Areas:
- Marketing strategy and campaign development
- Branding and creative design skills
- Communication and presentation skills
- Leadership and team management abilities
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience, leadership skills, and industry-specific achievements
- Prepare examples of successful marketing campaigns, branding initiatives, and team management strategies to discuss during the interview
- Research Aristeo's company culture and values to demonstrate your cultural fit and enthusiasm for the role
ATS Keywords: Marketing Management, Strategic Initiatives, Corporate Documentation, Branding, Social Media Strategy, Event Planning, Website Management, Team Leadership, Marketing Campaigns, Construction Industry
ASSUMPTION: Aristeo's interview process is designed to assess candidates' marketing expertise, leadership skills, and cultural fit, with a focus on long-term growth and success within the organization.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Microsoft Office (Word, Excel, PowerPoint)
- WordPress
- Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Safety
- Quality
- Integrity
- Collaboration
- Innovation
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and deadline-focused
- Adaptable and responsive to changing project demands
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable managing and mentoring employees at various levels?
- Do you have a proven track record of driving strategic marketing initiatives and ensuring campaign success?
- Are you adaptable and responsive to changing project demands and priorities?
ASSUMPTION: Aristeo values employees who are collaborative, innovative, and committed to delivering top-quality projects, making cultural fit a critical factor in the hiring process.
⚠️ Potential Challenges
- Managing a team with varying levels of experience and expertise
- Balancing multiple projects and deadlines simultaneously
- Adapting to the unique demands and constraints of the construction industry
- Travel requirements for short and long-term projects
ASSUMPTION: These challenges can be overcome with strong leadership skills, effective communication, and a strategic approach to project management.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position requires a strong understanding of the construction industry and its unique demands and constraints
- Aristeo's focus on collaboration and integrated project delivery sets it apart from other construction companies
- This role offers the opportunity to work on a wide range of projects, from automotive and commercial to industrial and energy, providing diverse experience and growth opportunities
ASSUMPTION: Candidates should be prepared to discuss their experience in the construction industry and how it has equipped them to succeed in this role.
📝 Sample Projects
- Developing and executing a comprehensive marketing campaign for a new automotive facility, including branding, event planning, and social media strategy
- Managing the rebranding of a company's website and marketing materials to reflect its expansion into the energy sector
- Collaborating with cross-functional teams to create and present a winning proposal for a complex, business-critical project
ASSUMPTION: These sample projects demonstrate the diverse range of responsibilities and challenges faced by the Marketing Manager at Aristeo.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- How does Aristeo support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the marketing department in the next year, and how can this role help address them?
- How does Aristeo's collaborative approach to construction projects impact the marketing department's work?
- What are the key performance indicators (KPIs) used to measure the success of marketing campaigns and initiatives at Aristeo?
ASSUMPTION: These questions are designed to provide insight into the role's day-to-day responsibilities, team dynamics, and long-term growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, leadership skills, and industry-specific achievements
- Prepare examples of successful marketing campaigns, branding initiatives, and team management strategies to discuss during the interview
- Research Aristeo's company culture and values to demonstrate your cultural fit and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
