📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Strattec Security Corp.
🔹 Location: Milwaukee, Wisconsin, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: June 9, 2025
🔹 Experience Level: Mid-level (5-10 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing comprehensive marketing plans aligned with business objectives.
- Managing brand messaging across all channels and materials.
- Overseeing internal and external communications, including press releases, newsletters, and executive messaging.
- Leading digital campaigns including SEO/SEM, email marketing, and social media.
- Planning and executing trade shows, product launches, and customer events.
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and proficiency in digital marketing to drive brand visibility and support sales growth in the automotive manufacturing sector.
📋 Key Responsibilities
✅ Develop and execute comprehensive marketing plans aligned with business objectives.
✅ Conduct market research and competitive analysis to identify trends and opportunities.
✅ Ensure consistent brand messaging across all channels and materials.
✅ Manage internal and external communications, including press releases, newsletters, and executive messaging.
✅ Lead digital campaigns including SEO/SEM, email marketing, and social media.
✅ Plan and execute trade shows, product launches, and customer events.
✅ Manage and mentor team including external agencies.
✅ Collaborate with sales, product development, and executive leadership.
✅ Other duties as assigned.
ASSUMPTION: This role involves a high level of autonomy and requires strong project management skills to juggle multiple projects and deadlines in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or related field (Master’s preferred).
Experience: 5+ years of experience in marketing and communications, preferably in the automotive or manufacturing sector.
Required Skills:
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding and technical competency of digital marketing tools and analytics.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
Preferred Skills:
- Experience with CRM and marketing automation platforms (e.g., Salesforce, HubSpot).
- In-depth knowledge of social media platforms (Facebook, Instagram, LinkedIn in particular).
- Ability to interact in a proactive manner with peers and management.
- Ability to use software including MS Office (Outlook, Excel, PowerPoint, Word).
- Experience with digital photography and videography preferred.
ASSUMPTION: Candidates with a strong background in marketing and communications, particularly in the automotive or manufacturing sector, and proficiency in digital marketing tools are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Marketing Manager with 5-10 years of experience in the automotive manufacturing sector in Milwaukee, Wisconsin.)
Benefits:
- Health, dental, and vision insurance.
- 401(k) plan with company match.
- Paid time off (vacation, sick, and holidays).
- Tuition reimbursement.
- Employee assistance program.
Working Hours: Full-time, 40 hours per week. Occasional travel up to 10%.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Automotive. Strattec Security Corp. is one of the world's largest producers of automotive locks and keys, designing, developing, manufacturing, and marketing mechanical locks, electronically enhanced locks and keys, and ignition lock housings; access control products, including latches, power sliding door systems, power lift gate systems, power deck lid systems, door handles and related access control products for North American and global automotive customers.
Company Size: Medium (501-1,000 employees). Strattec Security Corp. offers a structured environment with opportunities for growth and collaboration.
Founded: 1995. Strattec Security Corp. has over two decades of experience in the automotive industry.
Company Description:
- STRATTEC designs, develops, manufactures and markets mechanical locks, electronically enhanced locks and keys, and ignition lock housings.
- STRATTEC supplies products for the heavy truck and recreational vehicle markets, as well as precision die castings.
- STRATTEC's mission is to provide the highest value mechanical, electro-mechanical and electronic security/access control products for the global motor vehicle industry.
Company Specialties:
- Engineered Products for the Automotive industry.
- Innovative One Key Consumer technology.
- TS 16949 and ISO 14001 Certifications.
- High Quality Zinc Die Casting and Complex stampings.
- and NAFTA.
Company Website: http://www.strattec.com
ASSUMPTION: Strattec Security Corp. is a well-established company in the automotive industry, offering a range of products and services to global customers.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for experienced marketing professionals looking to apply their skills in a dynamic and growing industry.
Reporting Structure: This role reports directly to the Vice President of Marketing and Communications.
Work Arrangement: On-site, with occasional travel up to 10%.
Growth Opportunities:
- Potential to advance to a senior marketing role within the company.
- Opportunities to work on diverse projects and gain exposure to various aspects of the business.
- Chance to collaborate with cross-functional teams and contribute to the company's overall success.
ASSUMPTION: This role offers a unique opportunity for experienced marketing professionals to apply their skills in a dynamic and growing industry, with potential for career growth and development.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a structured and professional work environment.
Office Location(s): Milwaukee, Wisconsin, United States.
Geographic Context:
- Milwaukee is the largest city in Wisconsin and offers a diverse range of cultural, recreational, and entertainment options.
- The city is known for its vibrant arts scene, historic architecture, and beautiful lakefront.
- Milwaukee has a humid continental climate, with warm summers and cold, snowy winters.
Work Schedule: Full-time, 40 hours per week, with occasional travel up to 10%.
ASSUMPTION: The office environment at Strattec Security Corp. is professional and structured, with opportunities for collaboration and growth.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR department.
- In-person or video interview with the hiring manager and/or team members.
- Final interview with the Vice President of Marketing and Communications.
Key Assessment Areas:
- Marketing strategy and planning.
- Digital marketing proficiency.
- Communication and presentation skills.
- Problem-solving and analytical skills.
Application Tips:
- Tailor your resume and cover letter to highlight your marketing and communications experience, with a focus on digital marketing and project management skills.
- Prepare examples of successful marketing campaigns you've led or contributed to in the past.
- Research Strattec Security Corp. and the automotive industry to demonstrate your knowledge and enthusiasm for the role.
ATS Keywords: Marketing strategy, brand management, digital marketing, SEO, SEM, email marketing, social media, event management, team leadership, market research, communications, public relations, project management, budget management, CRM, analytics.
ASSUMPTION: The application process at Strattec Security Corp. is thorough and designed to assess the candidate's marketing and communications skills, as well as their cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Outlook, Excel, PowerPoint, Word).
- CRM and marketing automation platforms (e.g., Salesforce, HubSpot).
- Social media platforms (Facebook, Instagram, LinkedIn).
- Digital photography and videography equipment (preferred).
ASSUMPTION: Proficiency in Microsoft Office Suite and CRM/marketing automation platforms is required for this role. Experience with digital photography and videography equipment is preferred but not required.
👔 Cultural Fit Considerations
Company Values:
- Integrity.
- Customer focus.
- Innovation.
- Quality.
- Safety.
- Teamwork.
Work Style:
- Collaborative and team-oriented.
- Results-driven and focused on delivering high-quality work.
- Adaptable and able to thrive in a fast-paced environment.
Self-Assessment Questions:
- Do you have a proven track record of developing and executing successful marketing strategies?
- Are you proficient in digital marketing tools and analytics, with a strong understanding of SEO/SEM, email marketing, and social media?
- Are you able to manage multiple projects and deadlines in a fast-paced environment, with a focus on delivering high-quality work?
ASSUMPTION: Strattec Security Corp. values candidates who are collaborative, results-driven, and adaptable, with a strong commitment to integrity and customer focus.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment may require strong organizational skills and time management.
- The automotive industry is subject to regulatory changes and competitive pressures, which may impact marketing strategies and tactics.
- Occasional travel may be required, which could disrupt personal schedules and routines.
- Milwaukee's cold, snowy winters may be a challenge for candidates who prefer warmer climates.
ASSUMPTION: While this role offers many opportunities for growth and development, candidates should be prepared to manage multiple projects and deadlines, adapt to industry changes, and potentially travel for work.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager position in the automotive manufacturing sector, but may differ in terms of the specific products and services offered, as well as the company's size and culture.
- Industry-specific context: The automotive industry is subject to regulatory changes and competitive pressures, which may impact marketing strategies and tactics.
- Career path comparison: This role may lead to advancement opportunities within the company, such as a Senior Marketing Manager or Director of Marketing position.
ASSUMPTION: While this role shares similarities with other Marketing Manager positions in the automotive manufacturing sector, candidates should be prepared to adapt to the specific products, services, and culture of Strattec Security Corp.
📝 Sample Projects
- Developing and executing a comprehensive marketing plan to launch a new product line in the automotive manufacturing sector.
- Managing a team to create and distribute marketing collateral, promotional content, and technical sales literature for multiple channels and materials.
- Planning and executing a customer event to showcase the company's latest innovations and products.
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and tasks associated with the Marketing Manager role at Strattec Security Corp.
❓ Key Questions to Ask During Interview
- Can you describe the company's marketing and communications strategy for the next fiscal year, and how this role will contribute to its success?
- How does the marketing team collaborate with other departments, such as sales and product development, to ensure alignment with business objectives?
- What are the key challenges facing the automotive industry, and how does Strattec Security Corp. plan to address them from a marketing perspective?
- What opportunities are there for professional growth and development within the company, and how does the company support its employees in achieving their career goals?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?
ASSUMPTION: These key questions are designed to help candidates better understand the role, the company, and the industry, as well as assess the cultural fit and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your marketing and communications experience, with a focus on digital marketing and project management skills.
- Prepare examples of successful marketing campaigns you've led or contributed to in the past.
- Research Strattec Security Corp. and the automotive industry to demonstrate your knowledge and enthusiasm for the role.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
