📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: ASM Global
🔹 Location: Las Vegas, NV
🔹 Job Type: Part-time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the marketing team in promoting events and developing marketing communications
- Independently executing promotions and marketing analysis to drive brand profitability
- Collaborating with the Senior Marketing Director in various marketing areas
- Contributing to the success of Allegiant Stadium, a global events destination
ASSUMPTION: This role requires a balance of creativity and analytical skills, with a focus on driving results through strategic marketing initiatives.
📋 Key Responsibilities
✅ Supporting the Senior Marketing Director in graphic design, brand management, advertising, email marketing, communications, sustainability, and community relations programs
✅ Executing promotions and marketing analysis to drive brand profitability
✅ Collaborating with the marketing team to develop and implement marketing strategies for events and the venue
✅ Monitoring and analyzing marketing campaign performance to optimize results
✅ Coordinating with external vendors and partners to ensure brand consistency and quality
ASSUMPTION: This role may require working non-standard hours, especially during events and peak periods.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in marketing, with a focus on event marketing or a related field
Required Skills:
- Proven experience in marketing, event planning, or a related field
- Strong analytical skills and data-driven mindset
- Excellent communication and interpersonal skills
- Proficiency in Microsoft Office Suite and marketing software tools
- Familiarity with Adobe Creative Suite (Photoshop, Illustrator)
Preferred Skills:
- Experience in the entertainment or sports industry
- Fluency in Spanish
- Certification in digital marketing or a related field
ASSUMPTION: While not explicitly stated, experience with CRM software and social media management tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (based on industry standards for a mid-level marketing role in Las Vegas)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on events and merchandise
Working Hours: Full-time (40 hours per week), with potential for overtime during events and peak periods
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment, focusing on venue management and live event experiences
Company Size: 10,001+ employees, providing a large network of opportunities and resources
Founded: 2019, as a result of the combination of AEG Facilities and SMG
Company Description:
- ASM Global is the world’s leading venue management and services company
- Operates and invests in premier venues worldwide, including stadiums, arenas, convention centers, and theaters
- Produces over 20,000 live events annually, welcoming over 164 million guests each year
- Committed to corporate social responsibility through ASM Global Acts, focusing on social equity and global sustainability
Company Specialties:
- Entertainment
- Sports
- Events
- Venues
- Management
- Content
- Sponsorship
- Booking
- Arenas
- Stadiums
- Theaters
- Convention Centers
- Development
- Sustainability
- Sports Complexes
- Multi-Use Facilities
- Innovation
- Technology
- Guest Experience
- and Customer Service
Company Website: http://www.asmglobal.com
ASSUMPTION: ASM Global's extensive portfolio and global presence offer candidates the opportunity to work on diverse projects and events.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: Reports directly to the Senior Marketing Director
Work Arrangement: On-site, with potential for hybrid or remote work depending on the event and project requirements
Growth Opportunities:
- Progression to a Senior Marketing Manager role
- Expansion into other areas of marketing or event management
- Opportunities to work on diverse events and projects within ASM Global's extensive portfolio
ASSUMPTION: The mid-level nature of this role provides a balance between gaining experience and taking on increased responsibilities.
🌍 Location & Work Environment
Office Type: On-site, with a focus on Allegiant Stadium in Las Vegas, NV
Office Location(s): Allegiant Stadium, Las Vegas, NV
Geographic Context:
- Las Vegas, NV, is a vibrant and diverse city known for its entertainment and tourism industry
- The city offers a mix of urban and outdoor living, with easy access to nature and recreational activities
- Las Vegas has a desert climate, with hot summers and mild winters
Work Schedule: Full-time, with potential for overtime during events and peak periods
ASSUMPTION: The on-site nature of this role may require working non-standard hours, especially during events and peak periods.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
- Background check and offer
Key Assessment Areas:
- Marketing and event planning skills
- Analytical and problem-solving abilities
- Communication and interpersonal skills
- Cultural fit and alignment with ASM Global's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and event planning experience
- Demonstrate your understanding of ASM Global's business and the Allegiant Stadium project
- Prepare examples of successful marketing campaigns or events you've worked on
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: Marketing, Event Planning, Brand Management, Advertising, Email Marketing, Communications, Sustainability, Community Relations, Digital Marketing, Social Media Marketing, Allegiant Stadium, ASM Global
ASSUMPTION: ASM Global's hiring process may vary depending on the role and the candidate's qualifications.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator)
- Marketing software tools (e.g., CRM, email marketing platforms, social media management tools)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the projects they work on.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Teamwork
- Innovation
- Accountability
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and flexible, with the ability to work in a fast-paced environment
Self-Assessment Questions:
- Do you thrive in a collaborative and team-oriented work environment?
- Are you results-driven and proactive, with a strong work ethic?
- Can you adapt to a fast-paced environment and handle multiple priorities?
ASSUMPTION: ASM Global values candidates who are passionate about the entertainment industry and committed to delivering exceptional results.
⚠️ Potential Challenges
- Working non-standard hours, especially during events and peak periods
- Managing multiple projects and priorities simultaneously
- Adapting to a fast-paced and dynamic work environment
- Balancing creative and analytical responsibilities
ASSUMPTION: The potential challenges of this role may vary depending on the candidate's experience and the specific projects they work on.
📈 Similar Roles Comparison
- Marketing Manager (Events) vs. Marketing Manager (Brand): This role focuses more on event-specific marketing and promotion, rather than long-term brand strategy
- Industry-specific context: The entertainment and sports industries require a unique set of skills and knowledge, with a focus on event planning and execution
- Career path comparison: This role provides a pathway to senior marketing roles within ASM Global or other entertainment and sports organizations
ASSUMPTION: The specific comparisons between this role and similar roles may vary depending on the candidate's experience and the industry they are considering.
📝 Sample Projects
- Developing and executing a marketing campaign for an upcoming concert or sporting event at Allegiant Stadium
- Collaborating with external vendors to create branded promotional materials for an event
- Analyzing the performance of a recent marketing campaign and providing data-driven recommendations for future campaigns
ASSUMPTION: The specific projects assigned to this role may vary depending on the candidate's experience and the events and projects they work on.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role contribute to the overall success of Allegiant Stadium and ASM Global?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: The specific questions to ask during the interview may vary depending on the candidate's interests and the information they have already gathered about the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and event planning experience
- Prepare examples of successful marketing campaigns or events you've worked on
- Follow up with the hiring manager after your interview to express your interest in the role
- If you are selected for an interview, be prepared to discuss your relevant experience and how you can contribute to the success of Allegiant Stadium and ASM Global
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
